Adtech2011 linked in - communities panel - feb2011

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How can B2B brands engage with Communities? LinkedIn

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Adtech2011 linked in - communities panel - feb2011

  1. 1. How can B2B brands engage with Communities?
  2. 2. The world’s largest professional network 90m+ professionals globally. 1.5 m+ in Australia.. and growing!
  3. 3. What are professionals doing on LinkedIn? Managing their professional identity Building business relationships Sharing advice and finding answers
  4. 4. LinkedIn GroupsCommunities of professionals who share advice and find answers. 650,000+ Groups 2,000+ created daily 3M new members monthly Expert-generated content Professional context
  5. 5. LinkedIn Custom GroupsBuild long-lasting relationships and join the conversations.

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