How can you make your content reach a wider audience, including the disabled?
People who reach life expectancy can look forward to be classified as disabled for about 11% of their lifetime. People with disabilities constitute the nation's (USA) largest minority group, the only one which any of us can join at any time. People with disabilities constitute about 15% of the population.
Making content more accessible to people with a variety of disabilities ranges from appearance (font size and color) to navigation aids. This slide deck summarizes Char James-Tanney's presentation with Adobe on June 19, 2012, in which she showed many compelling business reasons for reaching the disabled, in addition to the fact that it is "the right thing to do."