Albert D. Melfo
Director of Annual Giving
Kent State University
Resources       Infrastructure


            Key
         Components

  Data            Strategy
Budget           Personnel


           Resources

Constituent       Knowledge
 database           base
Frontline
                    • Program
                Managers, Supervisors




Intra-
Departmental                     ...
Budget
Fully-funded
• Central                           Self-
  development                       supporting
  programming...
Manual                       Paid callers
    vs                            vs
Automated                     Volunteers

 ...
Data
                   IT support
integrity

            Data

                      Gift
Reporting
                   pr...
Program
                      Segmentation
   objectives


                Strategy

Does PC play lead    Does PC play lea...
•    Albert D. Melfo
Contact:
      •    amelfo@kent.edu
      •     330-672-0458
•    Albert D. Melfo
Contact:
      •    amelfo@kent.edu
      •     330-672-0458
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
Phonathon Structure & Key Issues
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Phonathon Structure & Key Issues

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A discussion of the components of a successful outbound non-profit phone center, from a presentation at the 2009 "Phonathon Bootcamp," an Academic Impressions conference.

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Phonathon Structure & Key Issues

  1. 1. Albert D. Melfo Director of Annual Giving Kent State University
  2. 2. Resources Infrastructure Key Components Data Strategy
  3. 3. Budget Personnel Resources Constituent Knowledge database base
  4. 4. Frontline • Program Managers, Supervisors Intra- Departmental Departmental • Other areas Knowledge •AG Directors, Asso of advancement Base ciate Directors Divisional • AVPs, VPs
  5. 5. Budget Fully-funded • Central Self- development supporting programming budget • Cost recovery structure Hybrid • Partially funded, partially self- supporting
  6. 6. Manual Paid callers vs vs Automated Volunteers Infrastructure Year-round Fully funded vs vs seasonal Self-supporting
  7. 7. Data IT support integrity Data Gift Reporting processing
  8. 8. Program Segmentation objectives Strategy Does PC play lead Does PC play lead or supporting or supporting role? role?
  9. 9. • Albert D. Melfo Contact: • amelfo@kent.edu • 330-672-0458
  10. 10. • Albert D. Melfo Contact: • amelfo@kent.edu • 330-672-0458

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