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120208 e20 s open innovation workshop.ppt

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Brief introduction on Open Innovation for a panel at Enterprise 2.0 Summit Paris 2012.

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120208 e20 s open innovation workshop.ppt

  1. 1. Open Innovation primer An introductory presentation to the Open Innovation Best Practices panelat Enterprise 2.0 Summit 2012 Amaury de Buchet Feb. 8th, 2012 - Paris
  2. 2. Contents!•  Innovation Management!•  Open Innovation!•  Case studies! 2!
  3. 3. Why Innovation Management?•  To improve operating margins –  Increasing its innovation capacity is a major driver for growth and rentability increases (+ 4 pts operating margin, source Arthur D.Little Innovation Excellence Study 2005)•  Without increasing R&D budgets –  There is no correlation between the level of R&D spending and innovation performance (source Booz Allen Hamilton Global Innovation 1000 Study 2005) Companies place today on top of priorities! ! Innovation performance improvement! ! And the development of their innovation capacity! 3
  4. 4. 1st dimension: context and results Value creation! Radical Spontaneous innovation! InnovationOrganizational process! Market delivery! Incremental Innovation! Planned innovation! 4! Risk reduction!
  5. 5. 2nd dimension: methods & approaches Strategy! Top-down! Internal! External! Idea source! Peer-to-Peer! 5!
  6. 6. 2nd dimension: methods & approaches Strategic approach:! - Innovation Platform! - Experimentations! Top-down!Participative approach:! Internal! External! Collaborative aproach:! - Ideas Management Systems! - Client-centric innovation! - Innovative & entrepreneurial culture! - Open innovation! - Kanban / quality circles / continuous progress! - Google / 3M « 70 / 20 / 10 »! Peer-to-Peer! Social approach:! - KM / collaborative work! - Communities of Practice! - Enterprise Social Networks! - Collective intelligence! 6!
  7. 7. 4 axes & 2 dimensions
of Innovation Management ! 7!
  8. 8. Each organization adapt its process and its approach to its sector and culture 3! Strategic approach!1! Participative approach! 2! Collaborative approach! 4! Social approach! 8
  9. 9. Sommaire!•  Innovation Management!•  Open Innovation!•  Case studies! 9!
  10. 10. OpenClosed innovation innovation Other firm´s market Licence, spin Our new out, divest market Internal technology base Internal/external Our current venture handling market External technology insourcingExternal technology baseStolen with pride from Prof Henry Chesbrough UC Berkeley, Open Innovation: Renewing Growth fromIndustrial R&D, 10th Annual Innovation Convergence, Minneapolis Sept 27, 2004
  11. 11. Sommaire!•  Innovation Management!•  Open Innovation!•  Case studies! 11!
  12. 12. Case study: SNCF Strategic approach! • « Donner au train des idées • « Atelier des Idées » d’avance » • http:// • http://www.sncf- www.atelierdesidees.sncf.com/ ideesdavance.com/ Campagne Campagne salariés consommateursParticipative approach! Collaborative approach! Dialogue avec Processus & les Parties Culture prenantes • « Innovation - Progrès Continu • « Opinions et Débats » (IPC) » • http://debats.sncf.com/ Social approach! 12!
  13. 13. OI marketplaces + ecosystems 13
  14. 14. ESCP Europe’s most recent research on OIThe OI practices of 20 companies analysed. Download the research project at 14 http://institut-innovation-competitivite.eu/en/activite/publications

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