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The Tooth Brush As Content


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Branded content is all the rage these days, but Google and other engines are forcing brands to create both text based and multimedia content if they want to be discovered, and as a result, marketers are adding more value to their consumers than ever before.

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The Tooth Brush As Content

  1. 1. The Tooth Brush As Content The Need For Content In A Google World
  2. 2. Search For “Toothbrush”
  3. 3. Paid Result Number One At Time Of Search (May 1, 2008) There sure is a lot to say about an oral hygiene instrument
  4. 4. The page as Google sees It
  5. 5. •Adding Value Through Information Benefits Both The Consumer and the Brand •The brand is more easy to find due to the additional content