Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

The Most Recent Social Media Campaigns from Thailand


Published on

The most recent facebook campaigns from Thailand put together by a st

Published in: Education, Travel, Technology

The Most Recent Social Media Campaigns from Thailand

  1. 1. 10 FacebookCampaigns in Thailand International University of Japan Kritaboon C. Class: marketing Strategy Professor: Adam Acar
  2. 2. AgendaFacebook in Thailand10 Facebook Campaigns
  3. 3. AgendaFacebook in Thailand10 Facebook Campaigns
  4. 4. Facebook in Thailand • 16th in ranking of all Facebook worldwide based on 14,142,620 usersSource:
  5. 5. Top 5 BrandsSource:
  6. 6. Group of UsersSource:
  7. 7. AgendaFacebook in Thailand10 Facebook Campaigns
  8. 8. Dr. Martens • First and Forever • Post your picture with Dr. Martens shoes, and explain why choose it as the first and last shoes • Two most popular picture from male and female will be rewarded with Dr. Martens shoes • April 1 – May 10, 2012Source:
  9. 9. CIMB Thai • Take photo with CIMB Thai branch (must see the name of the branch and logo) and post on Facebook • Describe the story about that branch and surrounding environments • A person who post the highest number of branch will get Nikon J1 camera • Now until April 30, 2012 • Currently 222 participantsSource:!/CIMBThai
  10. 10. HTC Mobile • The best forward message of each day gets one HTC One X. • Now until April 2, 2012
  11. 11. Ajinomoto • Answer 5 questions from TV ad commercial • 5 lucky winners in a day get 2 movie tickets each • 1 lucky winner of this promotion gets iPod Touch • March 1 -30, 2012 • 10,383 likesSource:!/umamilovers
  12. 12. Expedia • Play the game through game application on Facebook • Pack For Holidays, Thailand • Monthly winner will get one travel package for four people (air tickets and accommodations) worth THB110,000 • March – May 2012
  13. 13. AIS • Give one 30-inches AIS doll to the 100,000th member • Give one 30-inches AIS doll to the 1,001th person who comment on the questionSource:!/ais.privilege
  14. 14. Sunbites • Click Likes to be Fan Page • Taking own photo with the same post as a picture of the week • Post it on the Sunbites’ s Facebook and explain its taste • The winner will get a prize of the weekSource:
  15. 15. KimJu Korean Royal Cuisine • Every THB1,500 spent at Kimju, you will get the special lover key. • Put it on the Soul Tower model in front of the restaurant and take pictures with it. • Click Likes to be Facebook fan page and post your pictures • The most popular picture will get Premium Package to Korea for 4 couples • Now until May 31, 2012Source:!/KimJuFood
  16. 16. B2S • Answer the question that “What is the name of a book that is always in your mind?” • 10 lucky persons will get 2 movie tickets eachSource:
  17. 17. Nestle Fitness • Ladies have to apply as a group. 5 people for each group • 14 Days show off your shape program • Each team has to post topics on Facebook (5 topics maximum per day) • Topics are all about how to take care of your shape and feelings and emotion towards Nestle Fitness • Need to spread the topics to your friends to comment as viral • The winner will get the prize
  18. 18. Thank you for attention