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Social media short talk


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Short talk used for 10 minute presentations including 4Networking and Business Club Norfolk

Published in: Business, Technology
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Social media short talk

  1. 1. Get Social Media Savvy Kate Elliott
  2. 2. What is Social Media? Web 2.0 A category of websites that is based on user participation and user-generated content Share, discuss, recommend, word of mouth, communicate, exchange
  3. 3. Why should I care about using social media for my business? • Twitter had 18 million global users at end of 2009 - • “Facebook now has over 500 million active users worldwide; more than half of which visit the site at least once a day” - • “The age of the average web 2.0 (ergo social media) user is 33” - PC World •It’s FREE!!!
  4. 4. Top Tips for Using Social Media for Business • Watch & listen before you “speak” • Integrate with current website - * LINKS * • and • Competitions and offers • Encourage and engage conversation – be helpful • Market research • Select your tone of voice – consistent with brand • Don’t be too “salesy” – communicate not broadcast •Time-saving – Hootsuite, Tweetdeck etc. • Mobile – GPS – 4sq
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  6. 6. Useful Links • - Social media news • - The BBC’s technology website • – New Media Age Local Social Media Stars
  7. 7. Kate Elliott Marketing Director Active Marketing & Design Ltd 5 Progress House Plantation Park Blofield Norwich NR13 4PL Tel: 01603 716700 Twitter ID: activemdkate Facebook/Linked In: Kate Elliott Blogger: activemarketingadvice Contacts