Management projet on generator absar zia

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Management projet on generator absar zia

  1. 1. Dedication We dedicate our project to Almighty Allah who gave us the ability to accomplish this task and to our respected “Sir Sajjad Ahmed Sandhu” who has guided throughout the whole project and by the grace of both we have achieved our
  2. 2. Group Name Our group name is AWESOME Members Usman Abdul Quddus(L) Absar Zia Sajid Mehmood Zubair Ahmed Abu Bakar Javid
  3. 3. Executive Summary USAZ Generator (Pvt.) Limited is thename of our business. We are going toimport and deal in gasoline, Petrol, andDiesel generator. During the few pastyears this market has become perfectlycompetitive market. But still it isunsaturated market. In this businessprofit is possible if our current businessplans as well as future business plans arewell designed. In our current plans wewill try our best to generate profit or atleast Breakeven. But after two or threeyears we are hoping to capture thefurther market of Punjab includingSargodha Faisalabad etc .Beside this wetry to motivate the interest of different
  4. 4. At the commencement of thebusiness we are going to capture thefew market of Punjab like LahoreGujranwala due to the financialconstraint we are able to capture justthese two market places. But these twomarket have great potential to operatein it.
  5. 5. Business OpportunityNow a days everybody wants a happy comfortable and peaceful life. There are many factors that influencing our life and electricity is one of the major factor that influence more than anything else. Without electricity life is static. In this busy, modern and life of technology electricity is as important as hot blood in human veins. In Pakistan the current and upcoming situation of electricity is worse than past and there is no single hope that this problem is going to be solve in the next ten years. This scenario
  6. 6. Mission & Vision statement  Vision  Leading business in the sale and purchase of generator with customer satisfaction. Customer satisfaction is our prime responsibility. For customer satisfaction we have to understand the customer needs and want and behavior as well.  Mission  Durable and long life generator to individual and organizations.  Will incorporate TQM in our quality management process.  Safe working environment for all employees.  Professionals would be at strategic level.
  7. 7. Description of Business  Import  Wholesalers  Final consumer
  8. 8. Target MarketTarget market could be; Organizations Schools and Colleges Hospitals Individuals
  9. 9. Goals, Objective,Strategy Corporate Business/competitive Functional (Departmental)
  10. 10. Welcome to nextPresenterABSAR ZIA
  11. 11. ProductProduct Features;1) Gasoline(gas generator)2)Petrol Generator3)Diesel Generator4)Cooling Fans (in small generator)5)Exide Battery6)Built in gas kit7)Easily portable8)Sound proof
  12. 12. Product Range Product 1000 Watt 2000 Watt 2500 Watt 3500 Watt 4500 Watt 7000 Watt 8000 WattAbove 10 KV to 500 KV Generators(Available on demand)
  13. 13. Pricing Product Price(Rs.) 1000 Watt 15000 2000 Watt 25000 2500 Watt 30000 3500 Watt 40000 4500 Watt 50000 7000 Watt 75000 8000 Watt 100000Above 10 KV to 500 On Demand Will Be KV Generators Available Within 7 Days.
  14. 14. SWOT ANALYSISStrengths Affordable Prices Less capital investment as compare to other Companies. Ideally located First time with unique changes (USP)
  15. 15. Weaknesses Working in few market due to lack of capital High Start-up costs
  16. 16. Opportunity Current power shortage support to increase the sale. Can increase prices. Going to be necessity We can establish more outlets in commercial areas of big cities in near future.
  17. 17. Threats Reduction in load shedding If Govt. overcome the problem of power shortage. Threats of new entrance. Solar System Govt. policy for importer
  18. 18. PEST ANALYSIS Political Society and Pollution Economic Technology
  19. 19. Porter’s Model Threat of new entry Threat of substitution Competition between existing players Bargaining power of consumers Bargaining power of Suppliers
  20. 20. Welcome to nextPresenterZUBAIR AHMAD
  21. 21. Promotions Sales promotionWe will promote our sales by using the following cannons Coupons Discounts Loyalty incentivesCoupons: A coupon is a ticket or document that can be exchanged for a financial discount or rebate.
  22. 22. Reasons to Use Coupons To Increase Number of New Customers To Increase Sales of a Product To Reward Current Customers To Entice Return of Former Customers To Create An Opportunity to Up-sell a More Profitable Product Highly Measurable Form of Marketing
  23. 23. Discount1) Cash Discount2) Trade Discount3) Loyalty Incentive4) Seasonal discount5) Employee discount
  24. 24. AdvertisingWay to Advertising BroadcastingPrint Advertising Advertising Newspaper  Television Magazines  Radio Brochures  InternetOutdoor Advertising Billboards Banners Exhibition Events
  25. 25. Welcome to nextPresenterSAJID MEHMOOD
  26. 26. ORGANIZATIONSTRUCTURE CHART: CHAIRM AN CEO GM V.P V.P V.P VP. R&D FINAN MARKET V.P HR OPERAT CE ING ION AD. M.R SALES MANAG MANAG MANAG ER ER ER MR EXECU M.R MR TIVE EXECTV EXECTI (ACCES IE E SORIE EQUIP (MACHI S OF MENT NS GENER ATOR
  27. 27. Top Level of Management It consists of board of directors, chief executive or managing director. The top management is the ultimate source of authority and it manages goals and policies for an enterprise. It devotes more time on planning and coordinating functions. The role of the top management can be summarized as follows - ◦ Top management lays down the objectives and broad policies of the enterprise. ◦ It issues necessary instructions for preparation of department budgets, procedures, schedules etc. ◦ It prepares strategic plans & policies for the enterprise. ◦ It appoints the executive for middle level i.e. departmental managers. ◦ It controls & coordinates the activities of all the departments.
  28. 28. Middle Level of Management The branch managers and departmental managers constitute middle level. They are responsible to the top management for the functioning of their department. They devote more time to organizational and directional functions. In small organization, there is only one layer of middle level of management but in big enterprises, there may be senior and junior middle level management. Their role can be emphasized as - ◦ They execute the plans of the organization in accordance with the policies and directives of the top management. ◦ They make plans for the sub-units of the organization. ◦ They participate in employment & training of lower level management. ◦ They interpret and explain policies from top level management to lower level.
  29. 29. Lower Level of Management Lower level is also known as supervisory / operative level of management. It consists of supervisors, foreman, section officers, superintendent etc. According to R.C. Davis, “Supervisory management refers to those executives whose work has to be largely with personal oversight and direction of operative employees”. In other words, they are concerned with direction and controlling function of management. Their activities include - ◦ Assigning of jobs and tasks to various workers. ◦ They guide and instruct workers for day to day activities. ◦ They are responsible for the quality as well as quantity of production. ◦ They are also entrusted with the responsibility of maintaining good relation in the organization. ◦ They communicate workers problems, suggestions, and recommendatory appeals etc to the higher level and higher level goals and
  30. 30. FUNCTIONAL DEPARTMENTSOF THE ORGANIZATION:STORE DEPARTMENT: Functions: 1. Purchase of all items indented by user functions like spares Consumables etc., other than plant and equipment. 2. Registration of suppliers and evaluation. 3. Maintenance of Stores .4. Inventory control of stock items .5. Co-ordination with finance department for timely payment to the Suppliers
  31. 31. FINANCE DEPARTMENTFunctions: To comply with legal and other requirement. To provide information for stakeholders about financial performanceand viability To provide managerswith information fordecision-making To provide a structure to business activity based on the careful processing of numerical data
  32. 32. MARKETING DEPARTMENTFunctions:  The smooth functioning of the marketing, sales and delivery operation  Corrective actions on customer complaints  New initiatives taken for sales maximization of the company  Handling relationship with personal, communicating and reporting to the management.  Developing sales programs and formulating and designing sales polices. BUSINESS EXECTIVE MARKETING TEAM HEAD LEADER MANAGEMEN T TRAINEE
  33. 33. PRODUCTIONDEPARTMENT Functions Production and planning Purchasing Stores Design and technical supports WorksProduction cycle:
  34. 34. Welcome to nextPresenterABU BAKAR JAVID
  35. 35. Human ResourceManagement Personnel planningPersonnel planning deals with determining the future needs for personnel according to the organization’s strategic and operational demands“He who fails to plan is planning to fail.” – Winston Churchill Personnel policies Personnel policies define the treatment, rights, obligations, and relations of people in an organization
  36. 36. Job analysis Job description It tells in brief the nature and type of job Job specification is a statement which tells us minimum acceptable human qualities which helps to perform a job Recruitment
  37. 37. THANXXX TO ALL OFU…… ANY QUESTION?????

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