Abner Germanow

San Francisco Bay Area, California United States

B2B Technology Marketing Executive

Electronics / Computer Hardware

Data Nerd. Storyteller. Listener. I believe in marketing that helps customers and prospects win. Does your value proposition resonate with customers, investors, and influencers? As an industry analyst, I studied, translated, and measured value propositions across the IT ecosystem. I now apply these skills to creating value propositions that drive new paths to market and product development such as engaging Devops professionals to sell networking. Which marketing and product investments are worth it? As a marketer, I combine the art of human interaction with analytics. I have implemented data driven approaches at a start-up, a market research practice, and a $4.5 billion global comp...