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Abhishek_ Kumar_Resume

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Abhishek_ Kumar_Resume

  1. 1. . ABHISHEK KUMAR D.O.B: 25th Aug 1989 Age: 27 Gender: Male  abhi.kr2589@gmail.com  +971-552616250 OBJECTIVE To obtain a position as an Ecommerce / Retail professional in the company where I can enhance my skills and become a valued member of your team. To leverage upon my qualifications acquired so far and to acquire a competitive edge and expertise in my functional area for both professional and individual growth and a challenging work environment that would help hone my managerial skills. LANDMARKSHOPS.COM – LANDMARK GROUP February 2015 – Till date Designation: Category Manager  Managing all the aspects of Brand management including Range building, Planning, Visual Merchandising, Marketing Calendars, Promotional Campaigns, New Launches, and Trend Analysis & Sales Targets achievement.  Responsible for merchandise planning process to achieve department /category sales, margin, stockholding and flow objectives.  Maximizing sales and profitability for the Concepts/Brand through Omni-Channel retail strategies.  Forecasts, company order parameters, inventory management, forth coming events, replenishment needs.  Creation of merchandise/seasonal plans for the Concept/Brand based on insights gained from merchandise analytics, customer preference, historical and current fashion trends.  Managing a team which includes- content specialist, Inventory controller and a coordinator. Ensuring that the team is motivated, monitored and measured in line with company targets and performance standards.  Working closely with cross functional teams for business strategies.  Planning and executing email features that improves traffic and better conversion.  Merchandising the site well to maximize add to cart, average basket value and sales through the planning and execution of product features, promotions and cross selling.  Analyzing the effectiveness of the promotions in achieving the targeted levels of sales and margins.  Plan marketing and merchandising strategies on the site, through Google and Facebook along with related agency, SEO, Content enrichment for better customer experience. FLIPKART.COM May 2014 - Jan 2015 Designation: Assistant Manager (9 Months)  Brands Management & Vendor development.  Managing more than 300 suppliers and over 30,000 SKUs.  Planning marketing campaigns with execution with the marketing team.  Responsible for Category Buying, Range planning & ensuring liquidation of aging stocks on time etc.  Negotiate outright buying as well as consignment deals with various prominent brands directly and through their dealers while ensuring profitability for the website and offering great discounts to customers.  Ensuring a healthy offering across categories and price points on the website.  Maintain targeted margin and inventory.  Plan budgets and OTB. PRIMARY RESPONSIBILITIES PRIMARY RESPONSIBILITIES
  2. 2. .  Plan marketing and merchandising strategies on the site, Google and Facebook along with related department VISHAL MEGA MART – TPG Capital March 2012- April 2014 Designation: Buyer (2 Year 2 Months)  Managing Top and Bottom line for the Category. Range Planning for the Categories and Competitive analysis. Range Assortment looking into Traffic Builder / Core / Seasonal Products, along with the attributes of Profit Generation and Image enhancement.  Vendor management and development.  Strong hold on Direct Sourcing of Products from CHINA.  Develop Implement and Achieve the Marketing and sales budget for all the channels like Retail Stores, Key Accounts and Institution sales.  Planning at concept level – Sales and margin analysis, Merchandise financials, Star Category products, LFL business and Budgeting.  Creation of Dynamic OTB, to track achievement, buying and stock turnover ratio for each merchandise range.  Executing the campaigns on old stocks and working out the liquidation process.  Working out the Top Selling articles, High STR (Stock Turnover Ratio) and Low STR articles, enable to create liquidation plans.  Coordinating the in-store promotional activities for new releases & special products. DIAMOND PRODUCTS LTD May 2011 – February 2012 Designation: Assistant Manager (10 Months)  Managing the complete product development cycle inclusive of assessing client requirements, sample development & approval, pricing, final production and delivery of orders.  Assisting the sample department in developing samples keeping in view the customer requirements vis-à-vis quality standards; Carrying out negotiations with customers and decide upon product Pricing.  Follow up with customers for sample approval and orders; order processing and scheduling according to material availability and lead time.  Continuously exploring business potential, opportunities and clientele to secure profitable business volumes; making business presentations to prospective customers, concluding negotiations and relationship building. JASCH SHOES February 2010 – April 2011 Designation: Merchandiser (1 Year 3 Months)  Range development for brands like - Bata, Wal-Mart, Planet Sports, UCB, etc and based on selection deciding the cost price and negotiation for finalizing the product and arranging production and timely delivery of the orders.  Regular development of new styles as per in season trend to improve business. ACADEMIC QUALIFICATION Qualification College / University Year PRIMARY RESPONSIBILITIES PRIMARY RESPONSIBILITIES PRIMARY RESPONSIBILITIES
  3. 3. . Diploma in Footwear Technology ( 3 Years ) FDDI, India 2010 Bachelor of Science in Zoology (BSC) Vinayaka Missions University, Tamil Nadu, India 2015  Launched 25 year old retail giant “SHOEMART” on online platform at “Landmarkshops.com”  Integrated 10 attributes for Shoes as a department which is maximum as compared to any website in UAE.  Have given a Growth of over 200% in majority of Product Category handled by me.  Successfully developed the range for Spalding.  Presented the complete range of sandals for men and women for BATA’S Range presentation. ADDITIONAL INFORMATION  Languages known – English, Hindi.  Hobbies and interests include Travelling, Watching Documentaries, and Music.  Computer Proficiency – Google Analytics, MS Office, Basic SAP, Power BI, Salesforce (Abhishek Kumar) ACHIEVEMENTS

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