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UXD HK Info Session

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Check out what you missed at our information session for the upcoming 12-wk User Experience Design course.

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  • DOWNLOAD FULL BOOKS INTO AVAILABLE FORMAT ......................................................................................................................... ......................................................................................................................... 1.DOWNLOAD FULL PDF EBOOK here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL EPUB Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL doc Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL PDF EBOOK here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL EPUB Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... 1.DOWNLOAD FULL doc Ebook here { https://tinyurl.com/y8nn3gmc } ......................................................................................................................... ......................................................................................................................... ......................................................................................................................... .............. Browse by Genre Available eBooks ......................................................................................................................... Art, Biography, Business, Chick Lit, Children's, Christian, Classics, Comics, Contemporary, Cookbooks, Crime, Ebooks, Fantasy, Fiction, Graphic Novels, Historical Fiction, History, Horror, Humor And Comedy, Manga, Memoir, Music, Mystery, Non Fiction, Paranormal, Philosophy, Poetry, Psychology, Religion, Romance, Science, Science Fiction, Self Help, Suspense, Spirituality, Sports, Thriller, Travel, Young Adult,
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UXD HK Info Session

  1. 1. USER EXPERIENCEDESIGN
  2. 2. INFORMATION SESSION AGENDA 2USER EXPERIENCEDESIGN‣  About GA‣  Meet your Instructors‣  What is User Experience Design?‣  What can I expect to learn?‣  What will we create?‣  Q&A
  3. 3. INTRODUCTIONSABOUT GENERAL ASSEMBLY
  4. 4. INTRODUCTIONSOUR CORE VALUES
  5. 5. CORE VALUESPEOPLE BEFORE THEMACHINE.While we value powerful ideas and innovative startups, the lifeblood ofany community is the individuals involved. We believe in empathy andreciprocity — and that community can enable individual pursuits.
  6. 6. CORE VALUESLEARNING BY DOING.We believe that self-actualization is gained through applied, hands- onexperience. We are here not to seek or to hope for the future, butactively construct it with our hands. If we get it wrong, we modify andtry again; real progress only comes through reflection and relentlessiteration.
  7. 7. CORE VALUESJOURNEY OVER DESTINATION.General Assembly is about the shared experience of fellow builderstaking risks — about embracing failure as much as success. When greatcompanies fail, they’re gone forever. When great people fail, they learnfrom their experiences and go on to pursue new ventures with a greaterchance of success.
  8. 8. UXDMEET YOURINSTRUCTORS
  9. 9. MEET YOUR INSTRUCTOR 10ELAINE ANN, INSTRUCTOR‣  Founder/Director of Kaizor Innovation‣  12 years in U.S. worked for Razorfish, Fitch Worldwide, Philips Design‣  Multinational clients: HP P&G, BMWDesignworks, CNN, Hyatt ,‣  Asian clients: OSIM, Lan Kwai Fong Group, Hong Kong Post Office‣  Startups: GoAnimate, iMerchants, AirGini, Darizi‣  Vice Chairman of Hong Kong Designers Association‣  Design curriculum advisor at PolyU, HK Design Institute‣  Active Member at IxDA, Global Service Jam, and HK Startup Community
  10. 10. MEET YOUR INSTRUCTOR 11HARRY LLUFRIO, INSTRUCTOR‣  User Experience Lead at Isobar‣  Originally from London, career started in Graphic Design‣  Has lived in HK for 17 years‣  Clients include Emirates, Peninsula Hotels, Swire Hotels, The House of Dancing Water, HSBC, AIA, Fidelity, Bentley Motors‣  Active member of Interaction Design Association
  11. 11. UXDWHAT IS USEREXPERIENCE DESIGN?
  12. 12. WHAT IS USER EXPERIENCE DESIGN? 13 User experience design focuses on the end user and encompasses everything they encounter on their way to achieving their goal. “User experience is how a person feels when interfacing with a system or product.” - Jacob Gube
  13. 13. WHAT IS USER EXPERIENCE DESIGN? 14 Dan Saffer, Designing for Interactions
  14. 14. THE ELEMENTS OF USER EXPERIENCE – JESSE JAMES GARRETT 15 “The design of anything independent of medium or across [device] with human experience as an explicit outcome and human engagement as an explicit goal.”
  15. 15. UXDWHAT CAN I EXPECT TOLEARN?
  16. 16. WHAT CAN I EXPECT TO LEARN? 17•  How to apply user experience best practices as you think, analyze and design to effectively solve problems.•  Define all possible interactions as a person moves through the structure, functionality and appearance of software interfaces•  Produce full documentation deliverables, including: •  Create a single persona and extract goals •  Create a competitive assessment document •  Build wireframe and a clickable prototype •  Conduct a usability test •  Assess improvements and changes to developed product
  17. 17. WIREFRAMES & PROTOTYPES *
  18. 18. USABILITY TESTING *
  19. 19. FORMS *
  20. 20. SEARCH AND RESULTS *
  21. 21. NAVIGATION *
  22. 22. CONTENT *
  23. 23. E-COMMERCE *
  24. 24. DASHBOARDS *
  25. 25. SOCIAL *
  26. 26. WHAT CAN I EXPECT TO LEARN? 27•  What and who is UX •  Forms•  User Research •  Search and Results•  Personas •  Navigation•  Usability Principles/User •  First Impressions Testing •  Content•  UX analysis •  Commerce•  Wireframing •  Social•  Prototyping •  Dashboards
  27. 27. LEARNING RHYTHM 28 CASE IN-CLASS LECTURE QUIZ PROJECTS CRITIQUES STUDIES PROJECTS
  28. 28. UXDWHAT WILL WECREATE?
  29. 29. WHAT WILL WE CREATE? 30A portfolio that illustrates the UX principles, UX analysis and specificdesign patterns through full UX documentation including: •  A competitive assessment document •  A persona •  Wireframes •  Implementation strategy
  30. 30. WHAT DOES IT MEAN TOBE A GA STUDENT??
  31. 31. GA STUDENT PERKS 32COMMUNITY •  Outcome focused: build a website from scratch •  Practical, dynamic content •  Strong, diverse community of makers •  Personalized instruction and support •  3 free classes to supplement your coursework •  Permanent access to all course resources
  32. 32. USER EXPERIENCE DESIGN 33THE DETAILS‣  April 15th – July 4th, 2013‣  Meets Mondays and Thursdays 7-9pm at Fill in the Blank‣  Tuition is $28,000HKD‣  Payment plans are available‣  No pre-requisites‣  Maximum class size of 20 people‣  Registration ends April 8th
  33. 33. THE EARLY BIRD…
  34. 34. UXD Q&A

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