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Aup new emerging business models in journal publishing voigt

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Aup new emerging business models in journal publishing voigt

  1. 1. New emerging Business Models in Journal Publishing Martin Voigt
  2. 2. AUP in a nutshell : - founded in 1992 - 25 employees - 170 new titles in 2009, 206 in total - Humanities and social science - In 2009: 55% English, 45% Dutch - 7 Journals: 3 print, 4 Open Access
  3. 3. Why Open Access ? - enlarges the usasge of scientific literature - enhances the visibility of authors - enlarges the quality of science
  4. 4. How? All first-copy-costs for authors, their institutes, or the body who finances the research.
  5. 5. Why Open Access journals? - Science must be free accessible - Journal market is in serial crisis: stops development of new journals - Shrinking audience - Advantages of the internet (enhanced publications)
  6. 6. <ul><li>Open Access journals at AUP: </li></ul><ul><li>- Quotidian – Dutch Journal of the study of everyday life (www.quotidian.nl) - International Community of Dutch Language </li></ul><ul><li>Journal of Dutch Literature (july 2010) </li></ul><ul><li>- Media Studies (january 2011) </li></ul><ul><li>Journal of Archeology in the Low Countries (JALC) (www.jalc.nl) </li></ul>
  7. 7. The problem =
  8. 8. How does AUP do it: If there is a need or opportunity for a journal, create a financial basis within the scientific partners: - Libraries, faculties, institutes, etc.
  9. 9. More partners = smaller contribution
  10. 10. Advantages for partners: - Cheaper than most subscriptions - Partners co-create the journal (advisory board) - Quality of the content is ensured - Less competiton within the area
  11. 11. Guidelines for an OA journal at AUP <ul><li>Accessible for all Institutional Repositories of the universities </li></ul><ul><li>Detailed appointments, guidelines for the use of metadata exchange formats (MODS – Metadata Object Discription Scheme) </li></ul><ul><li>Detailed appointments, guidelines for the use of XML container exchange formats for compound objects (DIDL – Digital Item Declaration Language) </li></ul><ul><li>Guidelines used for the European Guidelines (DRIVER – European Digital Academic Archive) </li></ul>
  12. 12. Case Study: Journal of Archeology in the Low Countries (JALC)
  13. 13. Two institutes asked AUP to calculate the costs for an OA Journal for Archeology in Holland and Belgium. Together we found another 7 partners to start.
  14. 14. Yearly costs for OA-journal: € 18.000 * journal editor (parttime ) * IT-development * overhead costs publisher For 1 article per month (to start)
  15. 15. Costs per partner per year: € 2.000 + their investment in time for acquisition, peer reviewing & editorial board
  16. 16. Results: 100 % penetration in Dutch archeology community 1000 unique visitors every month (# of international visitors N/A)
  17. 17. Earning model for AUP: All costs are paid (no risk) POD service for articles (subscriptionbased): - 2 issues a year - 128 pages - Costs: € 99,95 a year - in june 2010: 45 subscriptions (steady)
  18. 18. JALC is an enhanced publication: - Publications combined with research data - Improve interpretation and verification - Promote available data - Browsable network related items - Makes it easier to verify , reproduce , and re-use the results of research .
  19. 19. Examples:
  20. 21. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  21. 22. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  22. 23. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  23. 24. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  24. 25. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  25. 26. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  26. 27. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  27. 28. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  28. 29. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  29. 30. 29-07-10 CNI Spring 2010 Task Force Meeting Journal of Archaeology in the Low Countries ( JALC ) Demonstration
  30. 31. 29-07-10 CNI Spring 2010 Task Force Meeting Responsibility Maarten Hoogerwerf, 17-06-2009, OAI6
  31. 32. Questions: [email_address]

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