1.
We help brands
increase their
reach
Social media marketing
Skyword limited
Proposal by
Taylor Alonso Isabel Mercado
Proposed For

2.
Executive
Summary
Social media is exploding! A recent study showed that nearly 80% of
the world's total Internet users are active on one or more social
networks. People are spending an average of 10-hours per week on
social media. And nearly 40% of Internet users say that the content
they see online from businesses influences whether or not they
purchase that company's product or service. Thus, a lot can be
achieved through social media marketing. But, most marketers are not
familiar with the recent trends and tactics to use social media as a
marketing platform.
That's where we at Skyword come in. We help clients harness the
power of social media and use it to achieve their business goals. We do
this by teaching them the basics, providing ongoing support and then,
putting their project into overdrive to ensure success.
We do this through a combination of both strategic planning and
tactical execution. Strategic planning involves defining the problem,
brainstorming solutions and crafting a game plan. Then, once the
strategy is agreed upon, we put it into action. This action includes
everything from writing a single blog post to creating an entire
Facebook page.
So, If you are ready to increase your revenue and gain a significant
competitive advantage, we can do that for you. Read on to find out
how.

3.
Why do you
need us?
You already know how important it is for your company to have a
strong presence on social media. You've been using various social
media platforms to promote your company, but the results have been
dismal.
This is because you are not consistent enough in posting content and
interacting with potential clients. What you lack is a well defined and
organised marketing strategy. For example, instead of just running
advertisements on Google and Facebook, you need to interact with the
audience so that they get to know about you and your company, its
goals. You need to personalise and humanise yourself and your
employees to connect with the audience.
Furthermore, you need specific tactics to increase your reach on
different platforms. For example, the algorithms on Instagram are
entirely different from those on Twitter, so you need different
strategies to rank better on both of them. We understand how all this
can be overwhelming as you have no prior knowledge of the industry.
That is why you need an expert to help you and guide you through this
journey and make your business grow.

4.
The
Solution
We at Skyword understand the importance of creating an outstanding
social media presence for your company. That is why we have a
personalised four-phased plan designed specifically for your business,
and we won't stop until we generate the desired results. We will help
you create an effective social media presence on all the major
platforms such as LinkedIn, Instagram, YouTube, Twitter and Facebook.
We will also help you connect with your customers in a much more
meaningful way and establish a strong brand identity.
Furthermore, we will craft a social media promotion for you that is
both relevant and specific to your target market. Also, we will help you
create a social media content calendar so that you remain consistent
while interacting with your customers. We will monitor all the social
media accounts and reply to all the comments, questions and
messages on time. Furthermore, we will create and post the content
for you. All this will help you gain trust and authority in the eyes of your
customers, which will, in turn, increase your sales.

5.
01
Analysis and research
We will research and identify the buyer personas and
the target audience. Also, we will help you create a
research team from various departments comprising
different experts to get an idea of your needs and goals.
The
Deliverables
02
03
Strategizing and Planning
We will create a marketing strategy for five social media
platforms, including Facebook, Instagram, LinkedIn,
Twitter and Youtube. The plan will include a content
strategy, a calendar, targets, posts and any other
assistance you might need.
Execution
Finally, we will start implementing the designed strategy
and simultaneously help you connect to your customers
by gradually increasing your reach on the above-
mentioned channels.
04
Analysis and report
We will help you execute the curated strategy and
simultaneously analyse the numbers generated and
compare it to your desired goals. Furthermore, we will
provide you with monthly reports and keep improving
the marketing styles as per your needs.

6.
YOUR
INVESTMENT
Description
PHASE 1
Defining your product, company and
audience.
PHASE 2
Using the data above to prepare a
budget and plan a marketing strategy
for five social media platforms,
including Facebook, Instagram,
LinkedIn, Twitter and Youtube.
PHASE 3
Executing the strategy
PHASE 4
Continuous monitoring and analysis of
social media marketing metrics and
preparing a report of the same.
Price
$200
$200
$14,500
$250

7.
About Us
As the world was introduced to the realms of the internet, social
media became an indispensable part of most people's lives. We
understood this and began helping companies harness the power of
social media platforms to their benefit. We have been assisting firms
for the last five years and intend to continue to do so for many
decades. As a result, we have helped numerous clients achieve their
targets, and the section below shows some of the honest feedbacks.
"Skyword has helped us improve our reach drastically on various
social media channels. This resulted in a five times increase in our
sales and improved our brand image significantly."
- Mango Corporation Limited
"We were facing many challenges in connecting to our audience.
Because of this, our growth rate was constantly plummeting, and our
sales were dropping. But, Skyword curated a strong strategy for us
and cooperated with all our employees and helped us regain our
audience's trust."
- Automax Pvt. Ltd.

8.
Terms and
Conditions
Effective [date] ("Effective Date"), {company_name} ("Consultant") and
{client_name} ("Company"), a [state/province] corporation, agree (this
"Agreement") as follows:
1. SERVICES AND PAYMENT
Consultant agrees to undertake and complete the Services (as defined in Exhibit A)
in accordance with and on the schedule specified in Exhibit A. As the only
consideration due Consultant regarding the subject matter of this Agreement,
Company will pay Consultant in accordance with Exhibit A.
2. OWNERSHIP; RIGHTS; PROPRIETARY INFORMATION; PUBLICITY.
2.1. Company shall own all right, title and interest (including patent rights,
copyrights, trade secret rights, mask work rights, trademark rights, sui generis
database rights and all other rights of any sort throughout the world) relating to
any and all inventions (whether or not patentable), works of authorship, mask
works, designations, designs, know-how, ideas and information made or
conceived or reduced to practice, in whole or in part, by Consultant in connection
with Services or any Proprietary Information (as defined below) (collectively,
"Inventions") and Consultant will promptly disclose and provide all Inventions to
Company. All Inventions are works made for hire to the extent allowed by law. In
addition, if any Invention does not qualify as a work made for hire, Consultant
hereby makes all assignments necessary to accomplish the foregoing ownership.
Consultant shall further assist Company, at Company's expense, to further
evidence, record and perfect such assignments, and to perfect, obtain, maintain,
enforce, and defend any rights assigned. Consultant hereby irrevocably designates
and appoints Company and its agents as attorneys?in?fact to act for and in
Consultant's behalf to execute and file any document and to do all other lawfully
permitted acts to further the foregoing with the same legal force and effect as if
executed by Consultant.

9.
Terms and
Conditions
3. WARRANTY
Consultant warrants that: (i) the Services will be performed in a professional and
workmanlike manner and that none of such Services or any part of this Agreement
is or will be inconsistent with any obligation Consultant may have to others; (ii) all
work under this Agreement shall be Consultant's original work and none of the
Services or Inventions or any development, use, production, distribution or
exploitation thereof will infringe, misappropriate or violate any intellectual
property or other right of any person or entity (including, without limitation,
Consultant); (iii) Consultant has the full right to provide the Company with the
assignments and rights provided for herein; (iv) Consultant shall comply with all
applicable laws and Company safety rules in the course of performing the Services
and (v) if Consultant's work requires a license, Consultant has obtained that
license and the license is in full force and effect.
4. TERMINATION
If either party materially breaches a material provision of this Agreement, the
other party may terminate this Agreement upon five (5) days written notice unless
the breach is cured within the notice period. The company also may terminate this
Agreement at any time, with or without cause, upon ten (10) days' notice, but, if
(and only if) without cause, Company shall upon termination pay Consultant all
unpaid and undisputed amounts due for Services completed prior to notice of
termination. Sections 2 (subject to the limitations on Section 2.3 stated therein)
through 8 of this Agreement and any remedies for breach of this Agreement shall
survive any termination or expiration. Company may communicate such
obligations to any other (or potential) client or employer of Consultant.

10.
Terms and
Conditions
Exhibit A
SERVICES & FEES
Services:
The consultant will perform SOCIAL MEDIA MARKETING for the company as
described in the proposal Deliverables section.
Term:
The term will begin on [date]
Fees:
Flat fee of {total} made in 2 payments. 50% to begin the work [date] and 50% after
execution of the event
Exhibit B
Upon approval of budget, a detailed workback schedule will be provided, with key
deliverable dates. A letter of agreement will be forwarded to {client_contact_first}.
Once received we will then set up a kick-off meeting to discuss any changes to the
deliverables.
Kindly sign below to show your agreement to the proposal and the terms of
conditions
{user_assigned}
{company_name}
{client_contact_first} {client_contact_last}
{client_name}