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Where and How To Do Organic and Paid Video Marketing


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Wanna know about Organic and Paid Video promotions? Read & Learn primary video promotion tactics to get maximum results out of a video.

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Where and How To Do Organic and Paid Video Marketing

  1. 1. TO DO VIDEO MARKETING? HOW Present By :-
  2. 2. WHAT IS VIDEO MARKETING? Video marketing can be used for aggregate from building customer compatibility, to improve your brand, services or products.
  3. 3. Why use video for marketing? Video Marketing is using the power of Video to grab people's attention and promote a product or service.
  4. 4. VIDEO MARKETING FACTS • The average Internet user spends 88% more time on a website with video. • 65% of executives have visited a vendor’s site after watching a video. • 70% of marketing professionals report that video converts better than any other medium.
  5. 5. VIDEO MARKETING FACTS • 64% of consumers are more likely to buy a product after watching a video about it. • 59% of people prefer to watch video instead of reading text, if both are available on the same page. • Video on Landing pages can increase conversion rates by 80%
  6. 6. BENEFITS OF VIDEO MARKETING • Video helps you connect with your audience. • Video is an SEO gold mine • Videos boost information retention • Your customers love video. • Email subject lines that include the word “video” see a 65% boost in clicks-through. • prefer to watch a product video
  7. 7. VIDEO MARKETING PLATFORMS YouTube Facebook Instagram Twitter Snapchat LinkedIn Tik Tok
  8. 8. Video Marketing on YouTube
  9. 9. Views 1,000 Retention = 50% 1. Keep Your Story Interesting 2. Make your video interactive 3. Create Awesome YouTube Thumbnails 4. Create & Publish Long Video YouTube
  10. 10. 5. MASTER THE HOOK YouTube
  11. 11. 6. Exact Keyword In The Title 7. Add a description to your video 8. Add Tags YouTube
  12. 12. 9. Say Your Keyword In Your Video YouTube
  13. 13. 10. Use YouTube Cards to Increase Engagement YouTube
  14. 14. 11. Add a 'call to action' button. 12. Use YouTube End Screens to Drive Contextual Traffic YouTube
  15. 15. 13. Share Videos On Social Media Channels These are the sites to promote your YouTube videos: Facebook page Twitter profile Instagram profile Pinterest profile 14. Social Bookmarking 15. Video submission sites 16. Post to your YouTube community (Bonus) One important tip here: Always share your video after a regular interval. share each video at least 10-15 times within eight months after publishing YouTube
  16. 16. 13. Paid Campaigns YouTube
  17. 17. Video Marketing on Facebook
  18. 18. 1. Upload Videos Directly to Facebook 2.Shock and Awe Within the First 4 Seconds 3. Feature a Video on Your Page Facebook
  19. 19. 4. Make Portrait Video 5. Facebook story Facebook
  20. 20. 6. Run Facebook Ad Campaigns to Get More Views Facebook
  21. 21. 7. Pay Attention to Thumbnails 8. Target Audience 9. Include a Call-to-Action 10. Use Facebook Insights to Analyze Results And Optimize For Your Next Video Facebook
  22. 22. Video Marketing on Instagram
  23. 23. 1.Upload Videos 2.Focus on the First Few Seconds of Your Video 3.Creating Instagram Stories Videos 4.Use #Hashtag 5.Hyperlapse and Boomerang 6.Add link in Bio Instagram
  24. 24. 7. Run Instagram Ad Campaigns to Get More Views 8. Target Your Audience Wisely 9. Add a 'call to action' button Instagram
  25. 25. Video Marketing on twitter
  26. 26. 1.Upload Videos Directly to Twitter 2.Make video that your customers more interested in your products Twitter
  27. 27. 3. Announce discount and offers through video for more sales 4. Post information about new product launches to build hype before the big event 5. Run Twitter Ad Campaigns to Get More Views Twitter
  28. 28. Video Marketing on Snapchat
  29. 29. 1.Upload Videos 2.Create Customizable On-Demand Geofilters Snapchat
  30. 30. 3. Offer an Exclusive Discount 4. Use Link in Snapchat Story 5. Increase User Engagement with Story Replies 6. Run Snapchat Ad Campaigns Snapchat
  31. 31. Video Marketing on tik tok
  32. 32. 1. Create Useful, Creative Content 2. Be Consistent 3. Improve Your Followers' Engagement 4. Post a Question Video 5. Ask Fans to Make a Choice 6. Share Industry News and Hot Topics Tik Tok
  33. 33. 7. Adjust Your Post Frequency 8. Celebrate Holidays 9. Post a Quiz or Poll Video 10. Hashtag Use 11. Host Contests and Giveaways Tik Tok
  34. 34. THANK YOU