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WTF... is HAPPENING? Annakaisa Kultima
aakoosgamelab.com if you are a game developer, Annakaisa Kultima (AK) I study ...
Scienceand Design
“Game designis second orderdesign.”
Iteration.
Game industry isstill very personal.
But it’s kindahard...
What ishappening?
Casual turn
Everybody plays.
Social turn
Metrics arehere.
Games are big.
Triple-A ??
We attract kidsthat love games.
“We don’t needanother you.”
Girls have towait in line too.
What to learnand what toteach?
Prepare!
Hybridexperiences.
More players.
Design is a bitch.
“If you love whatyou do, you willpreserve.”
You are not theaudience.
Don’t stand atthe crossroadswaiting.
Make bravegames.
Don’t be afraidto stand out.
Prepare to fail.
And do it again.
Now let’s gocupcakes. @aakoo @AAKOOPLAYS annakaisa.KULTIMA@uta.fi
WTF... is happening?
WTF... is happening?
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WTF... is happening?

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This is my speech from a Shared Gems seminar held at Helsinki June 2012. I talked to game students about how hard it is to know where the industry is going and tried to break their possible gamer-bubble. The slides are kinda toned, even though my speech was pretty harsh.

Published in: Education, Entertainment & Humor, Design
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WTF... is happening?

  1. 1. WTF... is HAPPENING? Annakaisa Kultima
  2. 2. aakoosgamelab.com if you are a game developer, Annakaisa Kultima (AK) I study you. annakaisa.kultima@uta.fi +358 50 443 7258 Kanslerinrinne 1,33014 University of Tampere, Finland
  3. 3. Scienceand Design
  4. 4. “Game designis second orderdesign.”
  5. 5. Iteration.
  6. 6. Game industry isstill very personal.
  7. 7. But it’s kindahard...
  8. 8. What ishappening?
  9. 9. Casual turn
  10. 10. Everybody plays.
  11. 11. Social turn
  12. 12. Metrics arehere.
  13. 13. Games are big.
  14. 14. Triple-A ??
  15. 15. We attract kidsthat love games.
  16. 16. “We don’t needanother you.”
  17. 17. Girls have towait in line too.
  18. 18. What to learnand what toteach?
  19. 19. Prepare!
  20. 20. Hybridexperiences.
  21. 21. More players.
  22. 22. Design is a bitch.
  23. 23. “If you love whatyou do, you willpreserve.”
  24. 24. You are not theaudience.
  25. 25. Don’t stand atthe crossroadswaiting.
  26. 26. Make bravegames.
  27. 27. Don’t be afraidto stand out.
  28. 28. Prepare to fail.
  29. 29. And do it again.
  30. 30. Now let’s gocupcakes. @aakoo @AAKOOPLAYS annakaisa.KULTIMA@uta.fi

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