Capgemini All about Mobile MarketingFacts Academy

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Capgemini All about Mobile MarketingFacts Academy

  1. 1. “All about Mobile” Naos Wilbrink @sprizewww.afrogleap.com @afrogleap
  2. 2. Capgemini
  3. 3. Different ROM?
  4. 4. Jailbroken?
  5. 5. Agenda Waarom mobiel * Facts & figures * Hoe * Cool Cases *
  6. 6. 12  
  7. 7. Waarom?
  8. 8. #Nu Web vs. #3yrMobile #5yrPreferred point of entry to the web
  9. 9. “Mobile is aboutcontextualy relevant andintegrated experiences”
  10. 10. Pull = Push
  11. 11. Facts &Figures
  12. 12. 2%   4%   8%  
  13. 13. Mobiel  en  e-­‐mail  
  14. 14. Jan 2012 25% !
  15. 15. 36  
  16. 16. Hoe?
  17. 17. Coolcases
  18. 18. Repudo
  19. 19. KLM
  20. 20. Name a company! Any….
  21. 21. What can this company do in mobile/social?
  22. 22. Bonus
  23. 23. “A wallet is reportedstolen in 24 hours.”
  24. 24. “A smartphone is reported stolen in 2 hours”
  25. 25. 893123098423095430985  
  26. 26. Vragen? Naos Wilbrink @sprizewww.afrogleap.com @afrogleap

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