Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Dataiku assurance - june 2013

A presentation about data disruption in insurance by Florian Douetteau (co-founder at Dataiku) during our event "Barbares Attaquent" at TheFamily, where we zoom in one industry disrupted by the barbarians from Silicon Valley.

  • Login to see the comments

Dataiku assurance - june 2013

  1. 1. Data disruption for InsuranceA Perspective From the Digital World?
  2. 2. Data Disruption
Basics6/6/13 Dataiku2
  3. 3. 6/6/13Dataiku 3DataikuWe help peoplebuild their datalab2013
  4. 4. 6/6/13Dataiku 4Why a data lab ?Personalize for Survival+ Sale Price- Buy Price-  Discount-  Advertising Costs-  Indirect Advertising Costs-  Search Optimization Costs-  Cloud Marginal Costs+ Recurrence+ Loyalty ?-----------Predicted Deal Value+ Sale Price-  Buy Price~ SEO-----------MarginSimple Funnel Model Multiple Contact Points ModelE-Commerce 2001 E-Commerce 2013
  5. 5. }  New Team }  New Tech}  New “M” Paradigm◦  Let the machine decide,not the meeting6/6/13Dataiku 5Data LabBusiness Guy Data ScientistTech Guy
  6. 6. Is your data lab ready ?6/6/13Dataiku 6Can you bring in …What is your ability to integrate a newsmart guy and give him anydata he would need and any computingpower he would need to enhanceyour product ??
  7. 7. 6/6/13 Dataiku7Insurance is already data driven
  8. 8. Data Usage Evolution6/6/13Dataiku 8LinearGeneralizedLinearModelCART
Neural NetworksPricingBusinessScopeModelComplexityDataScopePricingUnderwritingRetentionPricingUnderwritingRetentionFraudRecruitmentInternalInternalDemographicsAgency DataInternalDemographicsAgency DataOpen DataReal-Time Flow1990’s 2000’s Soon
  9. 9. How do you combine data ?6/6/13Dataiku 9DATAPrice ScoreRetention ScoreAffiliate ScoreRisk Score…Combine atthe strategicor individuallevel ?
  10. 10. What is your practice w.r.t Churn ?6/6/13Dataiku 10DataProfitabilityAnalyticsKey DriversStrategic ObjectivesMarketing PlansEnhance ScorerEffectMeasurement1 year ? 5 years ?
  11. 11. Acquire, Manage, Releaseeach customer individually,throughout his life and keyevents}  Gather all relevant data,even partial or inaccurate}  Share methods andalgorithms between CRMand Risk Analytics}  Run Global A/B Tests.Don’t decide fromreports.Churn: The Digital Way6/6/13Dataiku 11New HouseNew Girlfriend?Phone+MailCampaignLiked “Vodka”On FacebookNew CarSpecific RiskDetectedBirthDeathMobile InfoTravel To China?New Girlfriend?New CarChange BankDiscountOfferingSpecificRiskDetected
  12. 12. From Evolution to Revolution
  13. 13. 6/6/13Dataiku 13Online Advertising Revolution
October 23, 2000Large Amount of User Data Product AbilityNew Business Model Data Processing And Predictive Capabilities
  14. 14. 6/6/13Dataiku 14Impact
  15. 15. 6/6/13Dataiku 15Insurance TelematicsNew Services New Product DeliveryNew Business Model Data Processing and Predictive CapabilitiesPerformance Monitoring+ Theft recovery+ Performance+ Oil SavingsProgressive (2011):2 billions miles of data
  16. 16. Progressive (Snapshot) - State Farm- AllState (DriveWise) - Nationwide(SmartRide) - Hartford (TrueLane) -Esurance (DriveSense) - State Farm(Ford Sync) - CSE (Save) - Elephant(DriveIQ) - Dtric (Akamai) - MetroMile - Insure The Box - ….Car Insurance Telematics:
From 1997 to 2013 and beyond …6/6/13Dataiku 16Source: ABI Research, “Insurance Telematics”, Q1 2012
  17. 17. 6/6/13Dataiku 17
  18. 18. 6/6/13Dataiku 18
  19. 19. 6/6/13Dataiku 19
  20. 20. 6/6/13Dataiku 20User Based Insurance
Next : Health ?KyruusFind the most efficientdoctor for each patientValidicConnect mobilehealth appsPractice FusionFree, Web-BasedElectronic Web RecordsToday: Data Generation
Health Digitalization StartupsTomorrowPersonalized Insurance ?Patient drivenplatform to share onlineinformation with physicianLinked-in for physicians
  21. 21. 6/6/13Dataiku 21Insurance 2020 :
Water Leakage Insurance ?Boston Chronicles,18 April, 2018Housing leader House Corp©is offering a new waterleakage insurance service.This service will be offeredto every customer renting anew flat through the website, and will gatherinformation from …Data fromHouse Sensors / 
Product SensorsWater ConsumptionWeatherInternal TemperatureProduct / Image Analytics
  22. 22. Washington Post,3 April, 2019Online Dating ServiceMeetMatch© is offering amarriage insurance as partof its new premium service.This new service will start at5€/month, with a rateevolving throughout yourlifetime, depending …6/6/13Dataiku 22Insurance 2020 :
Marriage Insurance ?Data fromFacebookWeb SearchOnline ProfileDivorce History…..
  23. 23. 6/6/13Dataiku 23
  24. 24. 6/6/13Dataiku 24Online Advertising Revolution
October 23, 2000Large Amount of User Data Product AbilityNew Business Model Data Processing And Predictive Capabilities
  25. 25. 6/6/13Dataiku 252013
Display Advertising / PlatformsData Management Platform (User Data) AdNetworks (Distribution)AdExchange Audience OptimizersADVERTISINGSLAVIA
  26. 26. 6/6/13Dataiku 26In 10 years:
Assurance as a platform ?Collect Customer Data Pricing and Product ConceptionUnderwriting andDistributionRisk Analytics As A Service
  27. 27. 6/6/13Dataiku 27User Based Insurance in 10 years: 
Who will…DriiveCollect Customer Data Pricing and Product ConceptionUnderwriting andDistributionRisk Analytics As A Service
  28. 28. 6/6/13Dataiku 28Thank you !@fdouetteau