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Mera FM 107.4 Naat Competition.pptx

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MERA FM
Karachi – Lahore – Islamabad – Peshawar – Sialkot – Bahawalpur
Shan e Mustafa
N a a t R e c i t i n g C o m p e t i t i o n
WHO ARE WE?
Started in 2012, Mera FM 107.4 formerly knows as
Samaa Fm is Pakistan’s most listened radio channel*
that is fixated on delivering the best quality
broadcast to our audience.
With focus on keeping you entertained at all times –
you can bet that our versatile mix of programming
will keep you on the edge of your seats!
We strive to continue and amuse our audience
with unparalleled entertainment.
We cover entertainment, lifestyle, pop culture,
art, health, tech, events and world’s most
trending stories.
WHAT WE DO
Social Media Leader In Radio Broadcast
Program Concept
Objective: To find, promote and groom the next big naat performer
Name: Shaan-e-Mustafa, MERA FM’s Naat Competition
Program: Naat competition for secondary school kids
Location: Karachi
Timeline: 1 Ramzan to 27 Ramzan
Duration: 20 mins per episode
Execution Plan
Auditions in different Karachi Schools
Shortlisting 6 participants in each school – Total 30 participants
Round 1: 3 participants contest each day (10 Episodes)
Round 2:
20 Participants will compete for round 2
4 Participants each day for next round (5 Episodes)
2 Winner every episode will be selected for round 3
Round 3:
10 Participants will compete for round 3
3 Participants each day for next round (5 Episodes)
Semi Finals
5 Participants will be selected for Semifinal round
2 Appearances for each participant (7 Episodes)
Execution Plan
Finals:
3 Participants will contest for Final
3 Appearances for each participant (3 Episodes)
Announcement of Winner in the last Episode

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Mera FM 107.4 Naat Competition.pptx

  • 1. MERA FM Karachi – Lahore – Islamabad – Peshawar – Sialkot – Bahawalpur Shan e Mustafa N a a t R e c i t i n g C o m p e t i t i o n
  • 2. WHO ARE WE? Started in 2012, Mera FM 107.4 formerly knows as Samaa Fm is Pakistan’s most listened radio channel* that is fixated on delivering the best quality broadcast to our audience. With focus on keeping you entertained at all times – you can bet that our versatile mix of programming will keep you on the edge of your seats! We strive to continue and amuse our audience with unparalleled entertainment. We cover entertainment, lifestyle, pop culture, art, health, tech, events and world’s most trending stories. WHAT WE DO
  • 3. Social Media Leader In Radio Broadcast
  • 4. Program Concept Objective: To find, promote and groom the next big naat performer Name: Shaan-e-Mustafa, MERA FM’s Naat Competition Program: Naat competition for secondary school kids Location: Karachi Timeline: 1 Ramzan to 27 Ramzan Duration: 20 mins per episode
  • 5. Execution Plan Auditions in different Karachi Schools Shortlisting 6 participants in each school – Total 30 participants Round 1: 3 participants contest each day (10 Episodes) Round 2: 20 Participants will compete for round 2 4 Participants each day for next round (5 Episodes) 2 Winner every episode will be selected for round 3 Round 3: 10 Participants will compete for round 3 3 Participants each day for next round (5 Episodes) Semi Finals 5 Participants will be selected for Semifinal round 2 Appearances for each participant (7 Episodes)
  • 6. Execution Plan Finals: 3 Participants will contest for Final 3 Appearances for each participant (3 Episodes) Announcement of Winner in the last Episode
  • 7. Gold Package 800,000 (Presenting – 02) Minutes: 200 Cover photos (on socials) Naat videos (Youtube, Facebook) Polls (Instagram stories) Coming soon post hype (Instagram, Facebook) Call to audition post Live stories for Instagram and Facebook (during the auditions) Event photo album updation Selected candidates post (Finalists/winner) of the audition round Website: Website (polls on website to create traffic) Press release for website covering the whole event (Auditions+final rounds) 2 articles during and post event on the website. This will be repeated for all audition rounds throughout the campaign.
  • 8. Silver Package 600,000 (Associate - 03) Minutes: 150 Cover photos (on socials) Naat videos (Youtube, Facebook) Polls (Instagram stories) Coming soon post hype (Instagram, Facebook) Call to audition post Live stories for Instagram and Facebook (during the auditions) Event photo album updation Selected candidates post (Finalists/winner) of the audition round Website: Website (polls on website to create traffic) Press release for website covering the whole event (Auditions+final rounds) 2 articles during and post event on the website. This will be repeated for all audition rounds throughout the campaign.