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A digital tsunami is on its way. Either you surf it or you are possibly going to drown.

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There are many challenges in front of you. Consider at least the following three:
* Commodity trap: If your product is easy to replace the evaluation criteria are reduced to the price.
* Security has to be considered from the beginning and is an ongoing task over the entire lifecycle. 100% secure? That is not possible and moreover, not affordable. Therefore, making only the data secure. That is a big effort actually. But it is worth it.
* The winner takes it all: The winner is not always the first one but a winner has a market share which is huge and impossible to attack with a me too strategy. Take Facebook and Google for example.

Focus on your customer. Which is the added value for him? Technology is always an enabler and never sufficient for itself. Take into account as well your ecosystem - all over the company and sector boarders. Even more double check the distributed value chain. What is your core and what can be handled by a partner? Bear in mind: "90% of all business model innovations are recombinations", as said by Oliver Gassmann who is a professor at University of St. Gallen and a member of Zühlke Group's board of directors. The world is too complex and too fast to do it all on your own.
The base for the transformation is the culture. If the culture is not ready for this change you will not succeed.

Zuhlke is the preferred partner for delivering business innovation in a global context.
By combining both business and technology expertise, we create solutions that satisfy our customers. We develop financially successful products, services and business models for today's digital world - from coming up with the initial idea through to the implementation and operation. We can achieve this by drawing on the experience of over 800 in-house experts and of more than 8,000 successful projects. We have local teams in Austria, Germany, Serbia, Singapur, Switzerland and the United Kingdom. In 2016, Zuhlke generated CHF 133 million (DE: EUR 122 million, UK: GBP 106 million) in revenue, employing 810 staff.
We believe that innovation requires an entrepreneurial mindset combined with the courage to push boundaries and break new ground. Zuhlke is here to help you transform your vision from a smart idea into a resounding market success. Our promise: as a strong solutions partner, we contribute our expertise across domains, and take responsibility for the success of your projects.
We live for "empowering ideas".
www.zuehlke.com

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A digital tsunami is on its way. Either you surf it or you are possibly going to drown.

  1. 1. © Zühlke 2018 Digital Tsunami… 20. January 2017Digital Tsunami | Hansjürg Inniger Folie 1
  2. 2. © Zühlke 2018 Slide 2Digital Tsunami | Hansjürg Inniger 20. January 2018 Digital Tsunami BildquelleUniversalMusic2015
  3. 3. © Zühlke 2018 Slide 3Digital Tsunami | Hansjürg Inniger 20. January 2018 Escaping the «Commodity Trap» BildquelleUniversalMusic2015
  4. 4. © Zühlke 2018 Slide 4Digital Tsunami | Hansjürg Inniger 20. January 2018 BildquelleUniversalMusic2015 Security…because I «buy» trust…
  5. 5. © Zühlke 2018 Slide 5Digital Tsunami | Hansjürg Inniger 20. January 2018 The winner takes it all
  6. 6. © Zühlke 2018 Technology Enablers Data Monetization Data Analytics, Big Data Blockchain, Smart Contracts, Bitcoin Robotics 3-D Printing, additive manufacturing Industry 4.0, Industrial IoT Internet of Things, Internet of Everything Augmented Reality, Mixed Reality Virtual Reality Artifical Intelligent, Cognitive Computing, Machine Learning Cloud Computing Consumption Based, pay per use, subscription model Digitale Transformation Folie 6
  7. 7. © Zühlke 2018 Customer Centricity Client Folie 7
  8. 8. © Zühlke 2018 Distributed Value Chain Folie 8
  9. 9. © Zühlke 2018 Ecosystem Dept. Division Company Industry World Folie 9
  10. 10. © Zühlke 2018 Slide 10Digital Tsunami | Hansjürg Inniger 20. January 2018 Transformation of culture BildquelleUniversalMusic2015
  11. 11. © Zühlke 2018 Slide 11Digital Tsunami | Hansjürg Inniger 20. January 2018 «90% of all business model innovations are recombinations» Oliver Gassmann (Professor University of St. Gallen and BoD Zühlke Group)
  12. 12. © Zühlke 2018 Slide 12Digital Tsunami | Hansjürg Inniger 20. January 2018 Setza: Innovative room reservation system
  13. 13. © Zühlke 2018 Slide 13Digital Tsunami | Hansjürg Inniger 20. January 2018 dormakaba: Establishing a disruptive business model with innovation
  14. 14. © Zühlke 2018 Slide 14Digital Tsunami | Hansjürg Inniger 20. January 2018 Credit Suisse: Connected piggy bank for children
  15. 15. © Zühlke 2018 Slide 15Digital Tsunami | Hansjürg Inniger 20. January 2018 Jungheinrich: Mixed Reality – enhancing efficiency with HoloLens
  16. 16. © Zühlke 2018 Slide 16Digital Tsunami | Hansjürg Inniger 20. January 2018  Innovation process and innovation roles  Start-up groove
  17. 17. © Zühlke 2018 Slide 17Digital Tsunami | Hansjürg Inniger 20. January 2018 Makerspace
  18. 18. © Zühlke 2018 Slide 18Digital Tsunami | Hansjürg Inniger 20. January 2018 Agile Delivery Model (ADM) Lifecycle Products built for users’ needs
  19. 19. © Zühlke 2018 Slide 19Digital Tsunami | Hansjürg Inniger 20. January 2018 Summary  Digital tsunami is on its way… surf it or…  Make use of the opportunity, but be aware of the risks  Start-up groove, «fail fast and cheap»  Watch out, go beyond the sector borders…  Be brave! Hansjürg Inniger Director Solution Center IoT & Partner +41 31 561 3903 Hansjuerg.Inniger@zuehlke.com | Twitter: innigerh

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