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  1. 1. In-house design function Brief overview of services October 2010
  2. 2. 2 In-house design services Introduction Contents CIEH online branding 3 MyCIEH website design 5 MyCIEH identity and newsletter 6 EHN editorial design 7 EHN extra eNewsletter 8 EHN promotion 9 CIEH eLearning logo and website 10 CIEH eLearning brand and email template 11 CIEH eLearning launch brochure 12 CIEH eLearning course module 13 TX editorial design and advertising 14 CourseFinder logo and web 15 Interactive training product design 16 Exhibition design 17 CIEH Awarding body: Certificates 18 CIEH Awarding body: Qualification supporting documents 19 CIEH Awarding body: Examination papers 20 CIEH interior displays 21 15Hatfields Refresh Bar 22 15Hatfields website 23 Our aim is to provide a high quality design service, dedicated to producing print and interactive design for the organisation. Offering time and cost savings over external design suppliers wherever possible. Working to the brief we assess the best way forward, asking questions before providing a solution, assisting clients through the process from concept to completion. Referring to the brand guidelines to ensure consistency on all communications. Production efficiencies are achieved by making use of team members’ specialist skill areas at key stages of projects and job sharing, where possible, at less critical stages. The following examples are a selection of work from the last 2 years, demonstrating a wide range of applications.
  3. 3. In-house design services 3 Design services for CIEH online branding Logo design: The CIEH eMarque Brief: The CIEH logo and flag elements are in a square format, which presented limitations when used in online environments. We created the CIEH eMarque which enables effective communication online without compromising the recognised CIEH branding. Online brand application: Create template for correct use of CIEH eMarque online To accompany the CIEH eMarque we designed templates to form the basis of consistent marketing via email communications.
  4. 4. 4 In-house design services Design services for CIEH online branding Brand guideline creation: For correct use of the CIEH eMarque Guide for correct use of this new addition to the CIEH brand. Added as an extra page to the existing print brand guidelines. Contents Print© CIEH 2009 (revised guidelines) 16.1 Colour: 80% Black – HEX 1A1A1A Minimum size: 156 pix wide x 52 pix high Working example CIEH eLearning: Marques The CIEH eMarque The eMarque logo consists of two elements: the logo type and the symbol. The type appears horizontally with the symbol. It has been specifically designed for use on digital communication such as: eZines, eNewsletters, eAlerts and new portal sites for example CIEH eLearning as well as updated sites such as Coursefinder. It must NOT be used on printed documents or PDFs that originate from print designed layouts. Colour The CIEH eMarque logo is reproduced only in 80 percent black – digital colour palette HEX 1A1A1A. Size and positioning In accordance with the CIEH brand the eMarque must be displayed in the top right hand corner of the page. The eMarque must not appear at a size smaller than 156 pixels wide x 52 pixels high. To prevent other graphic elements encroaching on the eMarque, an exclusion zone has been established around it. This exclusion zone is calculated by using the height of the capital ‘E’ on each side of the logo as shown. This area must be kept clear of any other graphic elements at all times. When using the eMarque with any CIEH sub-brand logos, both logos must be visually aligned with the CIEH eMarque on the RIGHT. Content Align Page or main content frame Content Exclusion zone Exclusion zoneHeight of the ‘E’ Logo alighnment Measurement from top edge – height of the exclusion zone Measurement from right edge – align with the right hand extent of page content or the width of the exclusion zone. Position: Top right of ‘page’ or ‘main content frame’ Exclusion zone: The height of the ‘E’ of Environmental Health CIEH sub-brand logos: Logos must appear on the same level. Shows position of emarque at toP rIgHt of the page Emarque positioning with CIEH sub-brand logos 156pix 52pix
  5. 5. In-house design services 5 Design services for MyCIEH Website design: The MyCIEH website The MyCIEH website was designed in-house and efficiencies implemented by direct briefing between in-house design and Eurisko. We worked to an intensive 3 month schedule alongside marketing and membership, to represent all parties requirements, and designed a solution that met their needs, budget and timescale.
  6. 6. 6 In-house design services Design services for MyCIEH Identity design: For MyCIEH It was important that the MyCIEH identity was part of the CIEH brand but represented an exclusive membership only area. The the ‘brand bar’ area at the top of the site was designed with a ‘behind the scenes’ feel, reversing the CIEH eMarque logo out of our corporate burgundy colour. eNewsletter design: The MyCIEH eNewsletter The identity has been carried through to the email communications.
  7. 7. In-house design services 7 Design services for EHN Editorial design: Relaunching EHN magazine in Jan 2010 EHN is designed and published in-house. In December 2009 EHN was relaunched from a weekly news magazine to a twice monthly news and features magazine with an online version (EHNextra) published by email on the weeks in between print. The full redesign was completed in-house. The 2009 Weekly EHN EHN relaunched in 2010 8 ehn 14 december 2007 NEWS FOCUSNEWS FOCUS A s I scrape the ice from the windscreen of my car, it’s hard to believe that only a month ago I was in Zambia taking part in one of Water for Kids largest projects so far. In October, Caroline Maffia, myself and 14 other people formed a motley group of designers, plumbers, builders, electricians, teachers, builders and EHPs. We had volunteered to spend two weeks working on the Water for Kids project in Kamaila village, an hour’s drive from Lusaka. There was an air of excitement and anticipation among the group as we bumped along the dirt track on a bus with no suspension. Three hours late after a meeting with the mayor of Lusaka (operating on relaxed Zambia time) we were unsure what would be waiting for us as we arrived at Kamaila village school. Everywhere there were happy smiling faces. It was hard to believe that after three hours of waiting the children were still sitting patiently under the shade of the trees, ready to welcome us. And what a welcome it was, with singing and dancing and even a play re-enacting the first day Water for Kids visited the village. 14 december 2007 ehn 9 averaging 35ºC, with limited tools and supplies. To construct the washroom we first had to excavate the pit. Using only shovels and pick axes, we dug down to a depth of 2m before supporting the walls with breeze block and excavating a further 2m of earth. Meanwhile, two concrete slabs were cast, containing the squat pans for the latrine. Once set, the slabs were manoeuvred, with some difficulty, over the mouth of the pit so the construction of the walls and roof could begin. Fortunately we had the help of local people with knowledge of how to build Zambia style. Valuable lessons were learnt, including how to mix concrete and bed bricks when the mortar dries instantly. Our local fellow builders were surprised that women were helping with the building work and as a result had great respect for us, calling us sister. As a lasting memory they had their photographs taken with the two strong girls, myself and Caroline on the final day. While one team constructed the washroom, the other tackled the classrooms. There are six classrooms at the school in total. Four of these rooms had never been decorated and as a result were dark and dingy inside. The walls were cracked with large areas of plaster missing. The floors were uneven and contained large holes. It was difficult to believe that before the installation of clean water up to 100 children had been taught in these classrooms. As a result of clean, reliable water the school has now been able to attract new teachers, therefore reducing class sizes to about 45 children. (The teachers live by the school and having a standpipe nearby improves their lives considerably.) After sanding the walls and mastering the art of plastering we began painting each room. However, it soon became apparent that without a ladder we would be unable to reach the tops of each wall. After completing a ladder safety training course days before leaving for Africa I found myself 2m in the air on a ladder made from two trees, a few nails and some wire – Blue Peter would have been proud. Through talking to villagers we became aware that a local village called Karubwe was without clean water due to a problem with the As EHPs from Wigan Council we had to pinch ourselves to check we were actually there. After being welcomed at the school we were back on the bus and bumping along towards the village centre. Dressed in our jitenge (women and David Beckham only) we met the elders and were shown the standpipes completed in July. It was time to start the hard work. The focus was on Kamaila school. We hoped to decorate the classrooms and provide the teenage girls with a washroom exclusively for their use so they would no longer need to miss school for one week of every month once they reached puberty. Easy you may say – try working in temperatures hand pump. It had been out of use for the last four years, meaning water was drawn from shallow, unprotected wells, several hours walk from the village. With £300 from Water for Kids and the aid of the immaculately dressed Mrs Ktutu, the water engineer, we repaired the pump and restored clean water to over 400 people. None of this would have been possible without the team spirit, including that of the local people and teachers who took part, and the help of Water for Kids. If I remember just one thing about my trip to Africa it would be knowing that I contributed to improving the lives of people in this village, some of whom will have never had clean water. When the blisters started to appear and our enthusiasm began to waiver, the constant crowd of smiling children at the doorway gave us the lift we needed and a reason to continue. e To find out more about Water for Kids see On 31 October Water for Kids at the Zambian Institute of Environmental Health handed over the completed water installation to the Kamaila village water committee. The water is pumped using solar power to standpipes throughout the village and to taps at the school, for use by 4,000 people. The occasion was marked with local children singing and dancing. The village headman said the water system is usually only found in towns, and that it is ‘just the beginning of development’. The clean water not only improves the health of the people, but also frees up the time taken to collect water. This, along with water for construction and farming, can help relieve poverty. The availability of clean water has also led to the government agreeing to build a clinic in Kamaila; the nearest clinic is 18km away. Natasha Franklin and Sara Emanuel also gave out 70 wash stands to families who had started building their latrines and six to the school. The stands had been bought by supporters of Water for Kids as Christmas or birthday gifts for their friends. The ceremony ended with a presentation of the village's traditional gift of thanks: three live hens. It is now time for Water for Kids and the ZIEH to use the expertise gained in Kamaila to provide water for other communities in Zambia. Two possible new projects were identified – to provide a borehole with hand pump and latrines for a community near Lusaka and a second to provide a water supply for a busy rural clinic. Water for all In just two weeks the group: l built a wash-room for girls at Kamaila school l painted three classrooms and two fabulous murals l repaired the water pump in Karubwe village l consulted EHOs at Lusaka City Council on the design of an environmental health field pack to be produced in Zambia l gave laptops (donated by Civica Plc) to Kamaila school and to colleges teaching environmental health courses Achievements Water work: (clockwise from top left) the building team completes the floor slabs for the toilet block; celebrating the handover; the gift of live chickens; children at the school tap and (main picture) water engineer Mrs Kotutu repairs the pump at Karubwe village WigANAndrea Smith recently joined a group of volunteers helping to build a washroom in a Zambian village. She describes her experiences A long way from ‘We hoped to provide the teenage girls with their own washroom’ Two Irish hotel bar staff have been charged with the unlawful killing of an English guest who died from acute alcohol intoxication while celebrating his birthday. The case is the first in Ireland involvingso-called‘liquorliability’, and it is being closely watched by the trade union Mandate, which represents some 2,000 bar staff across the Republic. ‘We are very concerned about the implications ofthiscase,’saidunionspokesman Eddie Cassidy. The two charged, following a lengthy Garda investigation, are Gary Wright, aged 32, a bar manageratHayesHotel,inThurles, County Tipperary, and 27-year- old hotel barman Aidan Dalton. They are jointly accused of the manslaughter of Graham Parish, a guest, from Nelson in Lancashire, who is understood to have choked to death on his own vomit after a night’s socialising at the hotel. The two bar staff appeared before Thurles district court last week and were remanded on bail for a month while the evidence is prepared. The court heard that Mr Parish, who had been celebrating his26thbirthday,diedasaresultof acute alcohol intoxication. A spokesman for Hayes Hotel, a Tipperary landmark, where Ireland’s largest amateur sporting organisation, the Gaelic Athletics Association (GAA), was founded more than 100 years ago, declined to comment on the case. He added: ‘However, we would like to say that we have co-operatedfullywiththeGardain their investigation into this tragic matter, and that our thoughts at this time are, first and foremost, with the family and friends of the deceased, Mr Graham Parish.’ The case is certain to provoke public debate over the responsibilities of bar staff, managers and owners to their customers. Union spokesman Mr Cassidy, who has worked as a barman, said the issue raised questions about ‘whether policies and procedures havebeenputinplacetodealwith trickysituationsthatarise’,butthat drinkers also had responsibilities that should not be pushed on to someone else. He added: ‘Today many young people arrive at the pub already under the influence of drink or drugs. It’s a worrying trend, from every point of view, and one that makesthejobandresponsibilityof bar staff particularly difficult.’ 2 ehn 13 NOVEMBER 2009 NEWS RIPA not so grim ‘Army of citizen snoopers recruited by council to spy on neighbours’ said a Daily Mail headline this week. The Mail’s ideology sees everywhere an over-powerful state infringing on the rights of the individual. (It is somewhat ironic that the Mail opposes the Human Rights Act, but let that pass.) In the last two years there has been a proliferation of news stories and rants from well-paid columnists, peppered with emotive terms such as ‘surveillance society’ and ‘nanny’ or ‘Stasi state’ and ‘spies in dustbins’. This language has coloured coverage in the Mail, and other newspapers, concerning the use by councils of the Regulation of Investigatory Powers Act 2000. A Mail- led ‘spies in dustbin’ mini-hysteria early in 2008 persuaded the government to review RIPA this year, leading an announcement of minor changes (page 3). Not only were the Mail’s stories hysterical but many were inaccurate. RIPA did not give public authorities ‘new powers’ akin to those MI5 use against terrorism. It regulated investigatory techniques that councils were using already. Councils do not, despite claims in the Daily Mail, intercept citizens’ telephone calls or emails in pursuit of their functions. There is extensive use of CCTV. This is sometimes used, covertly and overtly, to detect and identify fly-tippers or, in a few cases, more minor infringements of laws and by-laws. The government’s clear summary of the RIPA consultation expresses a view, culled from more than 200 responses, that there is ‘no way for public authorities to… discharge their enforcement role apart from using RIPA’. It concludes: ‘… the Home Office is satisfied that there is no need for fundamental reform of the RIPA framework.’ It doesn’t think dog fouling or littering justify covert surveillance. Fair enough. Fly-tipping, often a large- scale criminal activity, does. So, there is no problem with RIPA, despite the misleading propaganda of the Daily Mail. Will HatcHett eDitORial Staff on unlawful killing charge said that, during busy times, it would be impossible to check IDs andoperateamachinewithintheir line of sight. ‘More than two-thirds of pub landlords said that current proposals would be a significant extra burden on their business,’ he said. Ian Gray, CIEH principal policy officer, welcomed the vote and said: ‘Vending machines have Many of the Daily Mail’s stories were inaccurate Health prescription: some of the world’s largest medical, nursing and public health organizations presented a giant placard to United Nations officials at an international climate change meeting in Barcelona last week. in the run-up to the UN convention on climate change meeting in copenhagen in December, they called on world leaders to protect public health, set strong targets on emission reductions, promote clean energy and mandate major funding for developing countries to address the climate crisis. ➜ By Anthony Garvey long offered an easy opportunity for under-age smokers to buy cigarettes. Recent test purchasing surveys by our trading standards colleagueshaveshownthatdespite all of the guidance and warnings, illegal purchases are being made in increasing numbers.’ Theanswer,headded,wastoban cigarettes from vending machines and use them for a more healthful purpose, such as purchases of nicotine replacement products. ucontinued from page 1 p02-03 EHN44.indd 2 11/11/09 15:19:57 Editorial address: Chartered Institute of Environmental Health, Chadwick Court, 15 Hatfields, London SE1 8DJ Editor: Will Hatchett Tel: 020 7827 5908 Email: Deputy editor: Tom Wall Tel: 020 7827 5834 Email: Subeditor: Sue Balding Designer: Jon Heal Email: Publisher: Kris Murali Editorial fax: 020 7827 5883 Email: Advertising Sales Executives: Paul Prior Tel: 020 7827 9929 Adrian White Tel: 020 7827 5809 Production manager: Mick Sharp Tel: 020 7827 6304 Magazine subscriptions: Tel: 020 7827 5900 Membership details, address change: 020 7827 5815 Email: UK subscription: £98 Overseas subscription: £119 ISSN 0969-9856 The views expressed in EHN are not necessarily those of the Chartered Institute of Environmental Health. Published on environmentally friendly paper by Chadwick House Group Limited on behalf of the Chartered Institute of Environmental Health. 13 NOVEMBER 2009 ehn 3 The Home Office is to issue a revised code of practice on the use of covert surveillance techniques by councils, authorised under the Regulation of Investigatory Powers Act 2000. The guidance will stress that covert techniques, such as hidden CCTV cameras, should only be used after all other ‘reasonable options’ – such as increased inspections, signposting and community patrols – have been exhausted. The move follows adverse media reportsallegingthatcouncils,including Derby,BoltonandGateshead,havebeen usingRIPApowerstoinvestigate‘trivial’ contraventions (EHN, 24 April, page 2). It is believed that, under the guidance, the definition of ‘necessity and proportionality’ will be revised so that RIPA powers cannot be used for dog fouling or littering. Investigations willalsoneedtobeauthorisedbysenior executives of at least director level. Ed Chicken, acting director of environmentservicesatMiddlesbrough Council, defending the use of RIPA to detect ‘minor’ environmental crimes. He said: ‘It may be that in the particular neighbourhood, that is the most important thing to residents. And the police are obliged to consult residents and ask what their priorities are – I’ve beentomeetingswherethepriorityhas been dog fouling.’ MrChickensaidtheHomeOfficehad missed the opportunity to overhaul the system and should do more to combat inaccurate media reports. He argued that the existing regime was adequate. He said: ‘The important issue is the test as to whether we are competent to carry out surveillance by the Office of Surveillance Commissioners. That seems to me to be the most obvious solution, not set up a separate system.’ Respondents to a Home Office consultation,includinglocalauthorities, called for better training for officers using RIPA powers. The Home Office is to work with the Department for Communities and Local Government, the Local Government Association and Lacors to establish accredited training for local authority officers. LesLawrence,chairoftheLGA’sSafer Communities Board, welcomed a new code. He said: ‘There has been concern that some local councils have not used RIPA proportionately. The LGA wrote to all authorities last year to argue that the use of surveillance to tackle dog fouling and littering, no matter how important to local residents, was not appropriate.’ EHN is printed on 9 Lives 80 paper, which is produced with 80% recovered fibre – comprising 10% packaging waste, 10% best white waste and 60% de-inked waste fibre – and 20% virgin TCF fibre, sourced from sustainable forests. The inclusion of virgin fibre enhances both the press performance and printed results. NEWS Up to 10,000 homes in London will be given eco-makeovers in trials to cut the capital’s greenhouse gas emissions. Under the scheme, launched by the Mayor of London Boris Johnson last week, residents in nine London boroughs will be offered a range of easy toinstallmeasuresincludinglow-energy light bulbs and stand-by switches. Residents on benefits will also be offered free loft and cavity wall insulation. More affluent residents will have to contribute to the costs. The boroughs of Croydon, Camden, Lewisham,Harrow,Havering,Haringey, Hillingdon, Kingston, and Southwark will take part in the scheme. Mr Johnson said the scheme would eventually cover all areas of London, visiting 200,000 to 500,000 properties by 2012. He added that more than a third of London’s climate change emissions are generated from domestic properties. ‘London is crying out for a much more simple, easy-to-access scheme to help people go green, and these trials will help us create this,’ he said. The Mayor and the London Development Agency have committed £9.5m to kick-start the programme. Home Office to restrict surveillance London homes in green trial Most emerging diseases and human pathogens have animal origins, Prof Tom Humphrey told the London Food Safety and Health and Safety joint seminar. Prof Humphrey, who is chair of veterinary zoonotic bacteriology at the University of Bristol, told the two- day seminar at the CIEH headquarters in London that 60 per cent of human pathogens are zoonotic and 75 per cent of recent emerging diseases are zoonotic. He said the infection of food animals withzoonoticpathogensthreatenshuman health and most infections arise from the consumption of contaminated food. Chicken is thought to be the source of 50-80 per cent of campylobacter cases and 70 per cent of carcasses are positive in shops. There are nearly 1.3 billion salmonella cases worldwide each year. ProfHughPenningtonandSallyHayden from the Food Standards Agency also spoke at the seminar, run by study groups of the CIEH London Region this week. Sandra Edmeade-Walters, joint chair of the London Region Food Safety and Health and Safety Study Groups, (pictured above with Prof Humphrey) said: ‘It is great that we are able to put on such an event free of charge but it is only possible because of the support of our employers who allow us to do this valuable work and the massive support we get from our sponsors and all our speakers who give freely of their time.’ ➜ Animals ‘threat to health’ By Corin Williams p02-03 EHN44.indd 3 11/11/09 15:22:14
  8. 8. 8 In-house design services Design services for EHN extra eNewsletter design: The EHN extra eNewsletter EHN extra eNewsletter was designed in- house and is published online in the weeks between EHN magazine.
  9. 9. In-house design services 9 Design services for EHN promotion Design: Postcard and press ads for EHN extra Concept and design created in-house. The launch postcard aimed to encourage members to register for EHN extra, which will provide a platform for discussions relating to articles. Ongoing press ads designed to drive readers to contribute to the discussion areas of EHN extra. Adverts for All CIEH adverts are designed in-house and positioned in the spaces remaining after space has been sold to external advertisers. This advert is for and takes advantage of being the producers of the magazine to design into the margin and gutter space to create an eye catching design. Concept and design created in-house. MKN412 ads A6 port.indd 1 11/9/09 16:20:21 Making life safer ehn extra is the new bi-weekly e-zine from EHN, designed specifically for CIEH members. Full of the latest news from EHN and new onlinecontent including videos, interviews, seminarcoverage and exclusive CIEH previews. Most importantly, ehn extra will provide you with a platform to share views and opinions with your peers, industry professionals and the EHN team. Lively debate will be featured using: • online opinion polls • comments on news articles • “Ask the expert” question board Support your profession and get your voice heard today with ehn extra. To subscribe and for more information, please visit MKN412 ads A6 port.indd 2 11/9/09 16:20:22 Making life safer Have your say. EHN_mike_ad_43x90 011009.indd 1 1/10/09 12:34:05 Making life safer Visit to find out more about your brand new e-zine; full of news, online content and your views. What will you add? EHN Extra is a new online publication exclusive to CIEH Members and current EHN Technical subscribers.
  10. 10. 10 In-house design services Design services for CIEH eLearning Logo design: CIEH eLearning The logo was designed to be associated with CIEH while representing a specific product with an identity to generate sales. Corporate fonts and colours were used, with the addition of an ‘e-button’ which could be used separately as an eye catching graphic. Website design: The CIEH eLearning site The website was designed in-house and once approved internally, sent to an external company for implementation.
  11. 11. In-house design services 11 Design services for CIEH eLearning Brand guideline design: The quick reference guide Production guideline for correct use of CIEH eLearning logo on promotion material for suppliers and internal use. Online brand application: Template for correct use online Branded template designed for email emarketing purposes. A quick reference guide to applying the eLearning logo Who needs this qualification? Why is this training important? Learning outcomes CIEH Level 2 Award in Principles of Risk Assessment This new qualification is designed to help improve the workplace culture for occupational health and safety by enabling learners to understand the basic principles of risk assessment. Training pack also available Single colour logo This is the master logo and should be used at most times unless the design requires the logo to be placed on a solid dark colour (see below). The logo has been drawn so that when it is placed in an A4 layout at 100% it will be the right size. Then resize proportionaly to A4. The minimun size it can be used is 40mm
  12. 12. 12 In-house design services Design services for CIEH eLearning Design: The launch brochure Brochure was designed for maximum impact on the CIEH exhibition stand. To attract attention the brochure was made of a die-cut logo shape. Future-proof your training and empower your talent today with CIEH eLearning. Call us on 020 7827 6318 to make an appointment now. The Chartered Institute of Environmental Health (CIEH) is the UK’s leading awarding body for vocational qualifications in food safety, health and safety and environmental protection. It ensures the highest standards of professional competence in its members in the belief that through environmental health action, people’s health can be improved. elearning flyer-artwork v2.indd 4 11/9/09 12:46:49 CIEH eLearning, where experience meets innovation elearning flyer-artwork v2.indd 2 11/9/09 12:46:47 With CIEH eLearning you can look forward to the same high standard of course material and content you have come to expect from the UK’s leading awarding body for vocational qualifications. eLearning, also known as technology-enhanced learning, is an innovative training tool designed to improve education through interactive elements including video, animation, games and sound. Used as a course introduction, eLearning is a cost effective and flexible learning solution which is tailored to the needs of your organisation. Increase learner engagement Offer training internationally Deliver convenient, personalised and responsive training Reduce your environmental impact By leading the way in online training delivery, the CIEH is setting new standards in eLearning technology with fresh and modern content.  Various high quality video demonstrations to bring learning to life  Detailed animations to help communicate content  Mix of illustrations and high colour photographs to keep learners engaged  Interactive games, learning activities, recap sessions and Q&A exercises  Choice of voiceovers according to preference  Fully customisable self-paced learning for maximum flexibility CIEH eLearning is currently available for Level 2 Food Safety in Catering with more courses coming soon. elearning flyer-artwork v2.indd 3 11/9/09 12:46:47 elearning flyer-artwork v2.indd 1 11/9/09 12:46:37 Theming the exhibition stand Example to show how the eLearning logo could be used on magnetic graphics on the CIEH exhibition stand
  13. 13. In-house design services 13 Design services for CIEH eLearning Interactive training design: Appearance and structure of the CIEH eLearning online course modules The design of the course modules within the CIEH elearning programme was also designed in-house and files sent to the developer only after approval stage, for quicker development turnaround time. Design wise, particular attention was paid to the maintaining the relationship between the eLearning programme (function/environment) and the CIEH brand. Introduction screen Template for internal screens
  14. 14. 14 In-house design services Design services for TX Editorial design: TX magazine TX magazine is another example of editorial design produced in-house. Advertising: House adverts produced for TX Adverts aimed at trainers promoting CIEH qualifications and offers from partner companies THE MAGAZINE FOR TRAINERS WHO DELIVER CIEH ACCREDITED QUALIFICATIONS Summer 2010 | VOLUME 20 | ISSUE 2 ALSO INSIDE FIRST-AID REFRESHER / kNOW yOUR GLUTEN CONTENT / bLENDED LEARNING TX TRAINERS’ EXCHANGE Talking Training! 2010What’s on the agenda this year TX Summer10 Cover.indd 1 26/8/10 14:18:00 THE MAGAZINE FOR TRAINERS WHO DELIVER CIEH ACCREDITED QUALIFICATIONS Summer/Autumn 2009 | VOLUME 19 | ISSUE 2 TX TRAINERS’ EXCHANGE ALSO INSIDE FIRST-AID AT woRk The big shake-up Dealing with exam and admin irregularities PLUS Increase awareness of corporate manslaughter TX Summer 09 cover01.indd 1 11/9/09 16:50:03 THE MAGAZINE FOR TRAINERS WHO DELIVER CIEH ACCREDITED QUALIFICATIONS Spring 2010 | VOLUME 20 | ISSUE 1 THE ‘BIRTH’ OF A QUALIFICATION / ALSOINSIDE: CLEANING CASE STUDIES / ICEBREAkERS TX TRAINERS’ EXCHANGE TX Spring10 Cover.indd 1 21/4/10 12:46:41 As the CIEH’s preferred insurance broker, JLT Professional Risks understands your business and the risks you face. Any damage or error caused whilst carrying out your business activities could result in legal action. Insurance packages provided by JLT Professional Risks will react to defend you and your business where required. For more information on Public Liability and Professional Indemnity insurance go to Are you at risk?Specialist insurance for training professionals JLT Professional Risks. A division of Thistle Insurance Services Limited. Lloyd’s Broker. Authorised and regulated by the Finan- cial Services Authority. A part of the Jardine Lloyd Thompson Group. Registered office: 6 Crutched Friars, London, EC3N 2PH. Registered in England No. 00338965. VAT No. 244 2321 96. The CIEH are an Introducer Appointed Representative of Thistle Insurance Services Limited. CIEH Level 3 Award in Preparing to Teach in the Lifelong Learning Sector (PTLLS) Visit or call our Customer Services team on 020 7827 5800 to find out more. Following new standards set by the DfES together with LLUK, the CIEH has developed a new qualification – the Level 3 Award in Preparing to Teach in the Lifelong Learning Sector (PTLLS). This qualification will help candidates to gain a threshold licence to practise as a teacher. Alongside the launch of the CIEH PTLLS qualification we are launching the new Level 3 Award in Training Skills and Practice (TSP) qualification to replace the CIEH Professional Trainer Certificate (PTC). Please note: the CIEH Professional Trainer Certificate is being phased out, therefore, any courses run after 15 October 2010 will not be certificated. Qualification As a CIEH customer you qualify for preferential rates so call 0800 107 2434 and quote CIEH to take advantage. CIEH events and forums • Industry and subject updates • Innovative training techniques • Networking opportunities • CIEH news and support Updating your knowledge doesn’t need to be a challenge
  15. 15. In-house design services 15 Design services for CourseFinder Logo design: The CourseFinder logo The courseFinder logo was designed in-house, its relationship to the CIEH brand was considered and represented by using the corporate colours and the flag graphic as a directional arrow. Website design: The CourseFinder website The coursefinder website was also designed in-house and sent to developers for implementation.
  16. 16. 16 In-house design services Design services for Peripheral training product Interactive product design: Animation, film, card games and activity books The design and story boards for the following interactive training aids were all created in- house. External suppliers were commissioned to produce elements such as the filming and animation but costs were kept to a minimum by developing new production skills in-house. Activity workbooks for Level 2 candidates Large format posters Food Safety Pocket book to highlight key safety areas DVD of Film and animations to assist in training sessions Card games, for Food Safety and Health and Safety Interactive CD ROM. Game design and graphics produced in-house.
  17. 17. In-house design services 17 Design services for Marketing Exhibition design: The CIEH exhibition stand The main stand for CIEH exhibitions was designed in-house, to be bold and stand out at the trade shows. The design was carried through to subsequent Qualifications catalogues for a coordinated visual effect.
  18. 18. 18 In-house design services Design services for CIEH Awarding Body Design: The CIEH qualification certificates The certificate designed to incorporate over forty variations across 5 categories: Food Safety, Health and Safety, First Aid, Environmental and Trainer development. Maintenance and Ofqual requirements are implemented in- house and print-ready artwork supplied directly to the printers for security printing. Chief Executive Chartered Institute of Environmental Health PASSQualification accreditation number – 500/5319/XAccredited only for England, Wales and Northern Ireland Level 2 Award in Food Safety for Retail1 credit 2FNRCERT Sam plehas successfully completed a programme of training and an assessment which concluded the course Course Director Examination date CIEH recommends you refresh your training by Centre Certificate number Original issue date Issue number has successfully completed a programme of training and an assessment which concluded the course Chief Executive Chartered Institute of Environmental Health PASS Course Director Examination date CIEH recommends you refresh your training by Centre Certificate number Original issue date Issue number Level 2 Award in Fire Safety Principles 2HNFSPCERT Qualification accreditation number – 501/0340/4Accredited only for England, Wales and Northern Ireland SAM PLE has successfully completed a programme of training and an assessment which concluded the course Chief Executive Chartered Institute of Environmental Health PASS Course Director Qualification accreditation number – 500/7324/2Accredited only for England, Wales and Northern IrelandComplies with Health and Safety (First Aid) regulations 1981 Level 2 Award in Emergency First Aidat Work 1 credit has successfully completed a programme of training and an assessment which concluded the course Chief Executive Chartered Institute of Environmental Health CREDIT Course Director Environmental ManagementCertificate 3ECERT has successfully completed a programme of training and the three assessments Chief Executive Chartered Institute of Environmental Health PASS Course Director Qualification accreditation number – 500/8024/6Accredited only for England, Wales and Northern Ireland Level 3 Award in Preparing to Teach in theLifelong Learning Sector 3PTLCERT 6 credits SAM PLE SAM PLE SAM PLE
  19. 19. In-house design services 19 Design services for CIEH Awarding Body Design and artwork: Qualification Support documents The full suite of technical documents that accompany each qualification are created and updated in-house. Our service aims to ensure: Brand consistency is applied – by referring to the corporate guidelines and ensuring all brand elements are consistent throughout documents. Quick turnaround is achieved – documents are briefed into design directly and time is allocated in weekly schedule to implement. Version control is maintained – with a comprehensive record of updates and archiving procedures. The full library of documents is managed within design server system and is made artwork-ready whenever reprints are required.
  20. 20. 20 In-house design services Design services for CIEH Awarding Body – Examination papers Creative artwork: Examination papers The artwork for all 30 + CIEH qualification examination papers and accompanying Answer Information Sheets (AIS’s) are created and updated in-house. Depending on the level of the qualification these documents are either 30 questions, 60 questions or an assignment based submission. In line with Ofqual standards a minimum of 2 examination paper variations are produced for each qualification and a replacement for all Level 4 papers on a 2 month cycle. Each paper is periodically reviewed, in line with coordinated trainer feedback, and updated in-house. All examination papers are available in any language. Over 11 of the foreign language papers are produced in-house along with ongoing updates on all languages where possible.
  21. 21. In-house design services 21 Design services for The CIEH Design: Interior display The display graphics and fittings in the Lower ground floor board room windows were designed and specified in-house. The display brings together all areas of activity within the organisation with a unified approach, allowing each area to be updated with new document releases and news. Shelving specification Painting specification Council chamber – proposed new display, to be installed in each of the 6 windows. • Refresh paintwork inside display window • 4 x floating wooden shelves per window, top 2 to have spotlighting. FSC timber, finish to match existing frame (total: 24 shelves with fixings, 12 with battery operated downlights fitted) • 1 x hanging canvas banner per window (total: set of 6 banners, each a different design) BOTTOM SHELF x 2 32cm long 4cm high 18cm deep Hidden fixings into back of ‘window’ No lighting TOP SHELF x 2 32cm long 4cm high 18cm deep Hidden fixings into back of ‘window’ EXTRA: battery operated spot lights recessed into underside of top shelves HANGING CANVAS BANNER 170cm long 60cm wide EXTRA: FIXING TO INSIDE ROOF OF WINDOW (With DOUBLE hanging fixing on window 6 for framed Royal Charter) and WEIGHTED BOTTOM END BATTEN finishings to match wooden shelves WINDOWS 1 – 6 EXTRAHANGINGON WINDOW 6: Royal Charter in frame WINDOWS 1 – 6 EXTRA HANGING ON WINDOW 6: Royal Charter Painting specification • To paint and make good the INSIDE ONLy of each window display cabinet (to be ready in time for installation of shelves on 14 April) • Apply to INSIDE of all display windows (x6). Do not paint surrounding wooden frame or inside bottom wooden surface • Left hand side, right hand side and inside top surface to be painted WHITE • Back wall to be painted grey/blue, DULUX ref: DULUX 90GG73/062 SURFACE AREA FOR THIS COLOUR PAINT IS: 24 square meters INSIDE OF DISPLAy WINDOW – AREA TO BE PAINTED AND MADE GOOD BACK WALL To be painted: DULUX90GG73/62 BOTTOM SURFACE (wood finish) DO NOT PAINT EXTERNAL WOODEN FRAME – DO NOT PAINT RIGHT HAND SIDE To be painted: WHITE TOP SURFACE To be painted: WHITE LEFT HAND SIDE To be painted: WHITE
  22. 22. 22 In-house design services Design services for 15Hatfields Cafe design: The 15Hatfields staff coffee shop The graphics for an initiative to open the coffee shop to staff, at a discounted rate, during working hours were designed in-house. The brief was to create a cafe brand that reflected 15Hatfields and positioned the offer to staff as competitive alternative to surrounding coffee shops. Signage Internal posters Loyalty card and stamp bean there? RewardCARDRewardCARD 15Hat loyalty card AW.indd 3 30/6/09 11:34:31 RewardCARD 15Hat loyalty card AW.indd 2 30/6/09 11:34:24 FREE 15Hat loyalty card AW.indd 1 30/6/09 11:34:15
  23. 23. In-house design services 23 Design services for 15Hatfields Website design: The 15Hatfields new website Launched in October the new 15Hatfields website was designed in-house, in conjunction with Marketing and pages built to designs spec by Euisko. The brief was to replace 15Hatfields existing website with one that did not rely on flash animation, held more content and was better picked-up by search engines. A comprehensive set of templates was created, to allow maximum flexibility for current client requirements and total updatability (within CMS) to accommodate future requirements while keeping external costs down for initial set-up and future maintenance.


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