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Z presentation1


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Z presentation1

  1. 1. MARKETING<br />Competitor Analysis. Market Identification. Commercializing the Product <br />
  2. 2. METHODOLOGIES.<br />
  3. 3. COMPETITOR ANALYSIS<br />First Product : Canon LP-E5 Ex-Pro <br />1. FAST <br />2. ADJUSTABLE WITH THE BATTERY<br />3. SOPHISTICATED<br />DRAWBACKS:<br />1. WIRING PROBLEM<br />2. HIGH COST<br />PRICE : RM 83.80<br />
  4. 4. Second Product : Fuji Camera Li-ion Universal Battery Charger.<br />two mobile pin-contacts <br />current Cut-off feature <br />Fuse protection <br />Affordable<br />DRAWBACKS:<br />Not User-friendly. <br />Old Fashioned<br />Too many separate parts. <br />Price: RM 93.40<br />
  5. 5. Third Product : Orange Dance <br />converting the kinetic energy into electric charge <br />Convenient <br />Safe<br />User friendly <br />DRAWBACKS:<br />Carrying problem<br />supports limited devices <br />Wiring <br />Affordability is less<br />Price: RM 71.40<br />
  6. 6. THE VIBER ZAPER<br />converts kinetic energy to electrical energy <br />supports multiple devices <br />reasonable price of RM 47.78 <br />friendly features <br />warranty of 2 years <br />Lighter and smaller<br />
  7. 7. Market Identification <br />Demographic <br />Geographic <br />Behavioral <br />Psychographic <br />
  8. 8. Commercializing the product<br />Social Networks<br />Magazines<br />TV <br />Facebook Advertizing Services <br />
  9. 9. Advertizing in New Strait Times Newspaper <br />