Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Duties of a Sub-editor (Media and Communication) -ZK


Published on

Published in: Education, Business

Duties of a Sub-editor (Media and Communication) -ZK

  1. 1.  Sub-editor, copy-editor or sub  “Rolls Royce mechanics”  Corporate all rounder
  2. 2. Professional presentation of your own work
  3. 3.  Responsible for ensuring that the tone, style and layout of final copy matches the publication's house style and suits the target market.  Processing all the copy before it is published to ensure that it is grammatically and factually correct and readable well.
  4. 4.  They lay out the story on the page, write headings and may be involved with overall page design.  Gives finishing touch to the to-be-published material.
  5. 5.  He dresses the news and the information that it contains to make it attractive and interesting to the readers.  He turns the dry dull facts or information into attention-grabbing and readable one.
  6. 6.  Ensures accountability, responsibility and professionalism in the organization and furnishes accurate news.  Great command over language and is very diplomatic.
  7. 7.  Editing copy, written by reporters or features writers, to remove spelling mistakes and grammatical errors;  Rewriting material so that it flows or reads better and adheres to the house style of a particular publication;  Ensuring that a story fits a particular word count by cutting or expanding material as necessary;  Writing headlines that capture the essence of the story or are intellectual or amusing;  Writing stand firsts or 'sells' (brief introductions which sum up the story, underneath the headline);
  8. 8.  Liaising/communicating with reporters or journalists to clarify facts and details about a story;  Checking facts and stories to ensure they are accurate, adhere to copyright laws, are not libelous or go against the publication's policy;  Cropping photos and deciding where to use them for best effect;  Writing picture captions;  Discussing concerns with editors;  Proofreading complete pages produced by other sub-editors using the main basic proofing subbing symbols;
  9. 9.  Working to a page plan to ensure that the right stories appear in the correct place on each page;  Laying out pages and, depending on the nature of the role, playing a part in page design;  Manipulating on-screen copy using appropriate desktop publishing software;  Adding last minute news stories;  Keeping up to date with sector issues, e.g. By reading related publications;  Editing press releases or reports;  Compiling routine information, e.g. tables of sports results or financial data.
  10. 10.  Patient  Qualified & learned person  Skillful  “Tips and tricks”  Awareness of universal and specific issues  Good memory  Good knowledge of his work national & international  Good communicator  Hardworking  Avoid stress mood  Interest in work