Google Forms is a fully featured data collection app,
Make Your First Form
Go to google.com/forms
Give specific people permission to edit.
Allow anyone with a link to edit.
Publish to the web.
Google Form offers simple design
options for the forms color and themes.
Choose from the templates,
or a start from a blank slate.
Or you can create a form within a spreadsheet where you want to save the data.
Tools > Create a Form
Begin by playing with Google Form’s intuitive
editor. Fill in the title, add a description
if necessary, then start adding questions.
Editing Your Form
Add new section
Add new title
Add section divider
Use the floating sidebar to add
more questions or media.
Through the top right menu, you can:
• Change the color scheme
• Preview the form as visitors would see it
• Share the form
• Add collaborators
• Include custom scripts
Note: Quizzes only work with multiple
choice, checkbox, and drop-down questions.
Pick one of 15 colors. This color fills
the header, and the background
and accents change to complementary
Pick an image or upload
from your computer.
Sharing Your Form
Prepare for Promotion
Write a custom confirmation message.
Settings > Presentation
You can allow users to:
• Submit another response
• Edit their responses
• See a summary of all responses
Integrate Google Forms with 600+
3rd Party Apps
With Zapier integrations, you can connect your forms with over 600 3rd party apps.
Connect your form
with Google Sheets
Connect it to Zapier Build the integrations
Easy Automation for Busy People
Use them for checkout pages, surveys, or directories, and much more.
Google Sheets (to save
entries in multiple sheets)
Text files in Dropbox
in a Database
Save New Contacts
to Your CRM
Turn Form Entries
New form fields or edits
to existing fields is immedately
updated on the spreadsheet.
New form changes won’t affect
data already entered into the
All responses are automatically stored in the Responses tab.
For more analytical potential, link the form to Google Sheets.
Link to a new spreadsheet
Link to an existing spreadsheet
free with any Google account.
• “Which do you prefer” questions
• “Yes/No/Maybe” questions
Send people to specific sections
based on their answer.
• Detailed Notes
• Free-form Feedback
• “Which do you agree with?” questions
• “Select any that are correct” questions
• Questions like country
you live in
• Use to keep your form
compact when you have
many answer options
Multiple Choice Grid
Add questions to rows.
Add options about these
questions to columns.
• Log activity
• Schedule an event or appointment
• Tracking activity duration
Long surveys can be overwhelming
for users. If you have more than 5
questions, consider splitting your
form up into sections.
• Email addresses
• Rank your experience
• “How likely are you to…” questions
1 2 3 4 5
6+ columns require scrolling on desktop
3+ columns require scrolling on mobile.
URLs in the description
are clickable, even
in a shortened format…
Use in any form field to keep some
control over the answers given.
URL – Ensures a valid URL is entered.
Email – Ensures a valid email is entered.
Text length – Keeps users more succinct.
Number – Requires the answer is within
Embed the form into the email itself.
Gmail users can fill it out within the email.
Other email clients don’t support this
feature. Include a short message with a link
to the online form for non-Gmail users.
Add your form to your site
with the HTML embed code.
Get a Shortened goo.gl/forms/
linkto share easily on social
Learn online (no email required) or get it
sent to your inbox in a variety of formats.
Become an Expert
in Forms & Surveys
Visit our website: www.zapier.com
or read more here: https://zapier.com/blog/how-to-use-google-forms/
Create a Template
Make a form
Select Make a copy
Save the URL of the copy
Share with your team
Make sure everyone makes
their own copy to edit
Choose when quiz-takers receive
b. Don’t release (requiring
you to review the answers first)
3 Assign “credit” to each question
Turn your form into a quiz
Settings > Quizzes > Make this a quiz