How do you build a homepage that serves the competing needs of 64 campuses, millions of prospective and enrolled students and alumni, and more than 88,000 employees? Create two home pages. That's what SUNY and mStoner did for the nation's largest comprehensive public university system.
Information Architecture Development
Responsive HTML/CSS Development
Bring it all together
• Formulate a Narrative
• Complete Implementation
• User training
• Create and Update Content
1. Tell the SUNY story more compellingly
2. Raise the SUNY brand profile
3. Showcase the depth and breadth of
what SUNY offers
4. Meet the needs of both internal and
BUILD A HOME PAGE THAT MAKES A
MILLION PEOPLE HAPPY
By using a shared data structure and
TERMINALFOUR back-end, all four sites can
share and publish from the same asset pool.
This includes news stories, data points,
photography, media and search results.
Content can be created once and used many times
across sites for efficiency and consistency.
“I’m most proud that we rolled out a result that really reflected so many people’s
input and ideas, yet still presented one, unified State University. We are 64
campuses strong, but there is no question at SUNY.edu that we are one
Director of marketing and creative services at SUNY
mStoner Blog Posts on the project.
SUNY.edu case study.