Creating Shared Vision and Super Hashtag
Worksheet
Image credit:
Flickr/JWP888
Request: Kindly consider printing only idea...
Creating Your “Shared Vision”
• One way, an organization can get its shared vision is by
aligning its vision with that of ...
Your product/service or
business division or company
Words of key attributes
Step 1 of 3: Pick a product category or busin...
Customer Customer’s
Customer
Customer’s
Customer’s Customer
Step 2 of 3: For a given product/service/business, who are you...
Step 3 of 3: Who is your weakest stakeholder? And what is your
vision/promise/message for them?
My weakest
stakeholder
Wha...
Creating Your Super Hashtag
• Super hashtag is one/two/three words of your shared
vision.
• It may or may not your shared ...
Words of Key Attributes of
Your Products/Services
Key Words of Your
Shared Vision
Step 1 of 1: Combine and come up with yo...
Use your super hashtag in all relevant conversations with:
For more such #engagingstrategies, connect with us at:
www.face...
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Worksheet to Create Shared Vision and Super Hashtag

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Step by step worksheet for organizations (big or small) to create a shared vision (like that of IBM's Smarter Planet) and a super hashtag (#smarterplanet)!

Published in: Business, Education
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Worksheet to Create Shared Vision and Super Hashtag

  1. 1. Creating Shared Vision and Super Hashtag Worksheet Image credit: Flickr/JWP888 Request: Kindly consider printing only ideation pages of 3,4,5 and 7
  2. 2. Creating Your “Shared Vision” • One way, an organization can get its shared vision is by aligning its vision with that of its weakest stakeholders • Generally, the weakest stakeholders also turn out to be Part - I • Generally, the weakest stakeholders also turn out to be external stakeholders such as customers or customer’s customers (organization/professional group/family) or even, customer’s customer’s customers (society) • The positive impact you want to create in the lives of the weakest stakeholder can be your shared vision because it will appeal to all and engage all
  3. 3. Your product/service or business division or company Words of key attributes Step 1 of 3: Pick a product category or business division or a company, and list its key attributes in simple words
  4. 4. Customer Customer’s Customer Customer’s Customer’s Customer Step 2 of 3: For a given product/service/business, who are your Organization/Group/Family Society
  5. 5. Step 3 of 3: Who is your weakest stakeholder? And what is your vision/promise/message for them? My weakest stakeholder What is my vision/promise/message for them:
  6. 6. Creating Your Super Hashtag • Super hashtag is one/two/three words of your shared vision. • It may or may not your shared vision or baseline or adage Part - II adage • It should be a combination of simple words people use in every day conversations • It can have the name of your product, company, place, etc • It can not have space between words
  7. 7. Words of Key Attributes of Your Products/Services Key Words of Your Shared Vision Step 1 of 1: Combine and come up with your super hashtag Your super hashtag:
  8. 8. Use your super hashtag in all relevant conversations with: For more such #engagingstrategies, connect with us at: www.facebook.com/younomy or follow @younomy Subscribe to our newsletter at www.tinyletter.com/younomy

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