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YL19 media 11

Young Lions Czech Republic 2019
Media category - Team 11

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YL19 media 11

  1. 1. T I C K E T S T O F O R E S TCreative idea People in 100 years will have to pay for visiting forests
  2. 2. 100 YEARS LATERTODAY What we think is happening: What is actually happening: 100 YEARS AGO
  3. 3. - The future „We can‘t rely on the other people, we need to act for ourselves today.“ Do You Agree?
  4. 4. CREATE BUZZ „AHA“ MOMENT! SIGNING UP DUHA ANNOUNCEMENT THE FLOW
  5. 5. TIMELINE APR SE P EARTH DAY FB ADS FB EVENT 1 FB EVENT 2 PPC INFLUENCERS PR YOUTUBE PROMO VIDEO OOH PRODUCTION SIGNING UP 50 000150 000 150 000250 000100 000
  6. 6. EXECUTION
  7. 7. SUMMARY CAMPAIGN: LET‘S SAVE THE FORESTS | KEY MESSAGE: TICKETS TO FOREST | TARGET AUDIENCE: 25-40

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Young Lions Czech Republic 2019 Media category - Team 11

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