Facebook Analytics: monitoring, insights e tracciamento degli utenti - Vincenzo Risi

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Young Digital Facebook Marketing - Milano, 16 Febbraio 2012

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Facebook Analytics: monitoring, insights e tracciamento degli utenti - Vincenzo Risi

  1. 1. FACEBOOK INSIGHTSovvero come valutare la gestione di una pagina Facebook Vincenzo Risi Consultant in Groupm
  2. 2. 2011 OCTOBER - NEW INSIGHTS
  3. 3. OVERALL PERFORMANCE
  4. 4. 4 METRICHE SINTETICHE overall performance
  5. 5. GRAFICO 30 GIORNI overall performance
  6. 6. ELENCO POST overall performance
  7. 7. REACH, USERS, TALKING ABOUT overall performance
  8. 8. LIKES TAB
  9. 9. DEMOGRAPHICS / LOCATIONS likes tab
  10. 10. WHERE YOUR LIKES COME FROM likes tab
  11. 11. REACH TAB
  12. 12. DEMOGRAPHICS / LOCATIONS reach tab
  13. 13. REACH CHART / FREQUENCY CHART reach tab
  14. 14. VIEWS CHART reach tab
  15. 15. TALKING ABOUT TAB
  16. 16. DEMOGRAPHICS / LOCATIONS talking about tab
  17. 17. TALKING ABOUT / VIRAL REACH CHARTS talking about tab
  18. 18. TALKING ABOUT fonte: www.kullin.net
  19. 19. EXPORT DATA
  20. 20. SOCIAL BAKERS external tools
  21. 21. METRICLY external tools

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