www.dryesha.com                                     Blogo 2012              Pimp Your Blog                     Or       8 ...
www.dryesha.com                                       Blogo 2012       In Memory of Steve Covey…                  • Author...
www.dryesha.com                                                                                                Blogo 2012 ...
www.dryesha.com     Blogo 2012 Me and Others                  :Others                  Audience                  Partners ...
www.dryesha.com         Blogo 2012 1. Be Proactive                   Be Proactive                      This is a          ...
www.dryesha.com                       Blogo 2012 2. Begin with the End in Mind                                 Setting the...
www.dryesha.com                                       Blogo 2012       2. Goals: What should my digital identity       say...
www.dryesha.com                                                                                    Blogo 2012       2. Goa...
www.dryesha.com                                                                    Blogo 2012        2. Goal of Digital Id...
www.dryesha.com                     Blogo 2012 3. First Things First                         1. Once a week               ...
www.dryesha.com                 Blogo 2012 4. Win Win                  Examples to                  partners:             ...
www.dryesha.com                       Blogo 2012 5. Seek to Understand…                          Ask people what          ...
www.dryesha.com                  Blogo 2012       5. Example 1: ClickTale2012                                Page 13
www.dryesha.com                         Blogo 2012       5. Example 2: Google Analytics2012                               ...
www.dryesha.com                Blogo 2012 6. Synergize                  Synergize                  •Connect with          ...
www.dryesha.com                     Blogo 2012       6. Example: Ping & Twitter2012                                   Page...
www.dryesha.com                  Blogo 2012 7. Sharpen the Saw…                       New Tools; new                      ...
www.dryesha.com                     Blogo 2012       7. Example 1: Outbrain       Invest the time to advance       your bl...
www.dryesha.com                       Blogo 2012       7. Example 2: Facebook Break2012                                   ...
www.dryesha.com                                    Blogo 2012       Conclusion: 8. The 8th Habit:       Get Unique VOICE  ...
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8 habbits for bloggers v02

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Based on Covey's theory -- I propose 8 habits for effective bloggers -- from a talk I gave for Blogo 2012 (Israel, Salonna)

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8 habbits for bloggers v02

  1. 1. www.dryesha.com Blogo 2012 Pimp Your Blog Or 8 Habits of Effective Blogger Prof. Yesha Sivan Tel Aviv-Yaffo Academic College Metaverse Labs. Ltd. yesha.sivan@metaverse-labs.com2012
  2. 2. www.dryesha.com Blogo 2012 In Memory of Steve Covey… • Author: “The 7 Habits of Highly Effective People” • 8th Habit: "Find your voice and inspire others to find theirs... • My Perspective: – “Blogger” in the sense of a “manager of a Digital identity.” – And we all have different, identities that change over time.2012 Page 2
  3. 3. www.dryesha.com Blogo 2012 The Basic Model: The Original model related habits 7 Habits are routines of behavior that are repeated regularly and tend to occur subconsciously (Source: Wikipedia: Habits)2012 Source: http://bhls.wordpress.com/2011/02/24/7-habits-of-highly-effective-people-by-stephen-r-covey/. Page 3
  4. 4. www.dryesha.com Blogo 2012 Me and Others :Others Audience Partners …Etc Me My Goals My Style …Etc2012 Page 4
  5. 5. www.dryesha.com Blogo 2012 1. Be Proactive Be Proactive This is a psychological tendency to act, to do, to… =DRIVE2012 Page 5
  6. 6. www.dryesha.com Blogo 2012 2. Begin with the End in Mind Setting the :goal What should my digital identity say? What is the goal?2012 Page 6
  7. 7. www.dryesha.com Blogo 2012 2. Goals: What should my digital identity say? 1. Professional goal? Academic? Business? 2. Personal goal? Relations? 3. What is the audience I want to talk to? 4. Just “say things to the world?” 5. Connect with Family? 6. Personal Brand? 7. Example: Dryesha.com 1. A focal point to know Yesha (80% professionally, and 20% personality)2012 Page 7
  8. 8. www.dryesha.com Blogo 2012 2. Goal of Digital Identity Example 1:2012 Source: http://img.mappio.com/philippeboukobza/mind-mapping-my-digital-identity-Large.jpg Page 8
  9. 9. www.dryesha.com Blogo 2012 2. Goal of Digital Identity Example 2: (2006)2012 Source: http://heyjude.wordpress.com/2006/12/03/digital-identity-mapping/ Page 9
  10. 10. www.dryesha.com Blogo 2012 3. First Things First 1. Once a week  once a month. 2. Clean and fix – comments. 3. 1 hr. a week!!! (At least)2012 Page 10
  11. 11. www.dryesha.com Blogo 2012 4. Win Win Examples to partners: 1.Saloona. 2.JVWR – Journal 3.Academic Work 4.Other writers 5.ISOC In general: •How to connect with others??2012 Page 11
  12. 12. www.dryesha.com Blogo 2012 5. Seek to Understand… Ask people what they are looking for? Ask readers what helps them? (for example: slides of previous talks, dates, sources, collection of links, etc.) Use Google ANALYTICS,2012 Page 12
  13. 13. www.dryesha.com Blogo 2012 5. Example 1: ClickTale2012 Page 13
  14. 14. www.dryesha.com Blogo 2012 5. Example 2: Google Analytics2012 Page 14
  15. 15. www.dryesha.com Blogo 2012 6. Synergize Synergize •Connect with Facebook, Twitter, LinkedIn. •Internal connect. (links to other things you have written).2012 Page 15
  16. 16. www.dryesha.com Blogo 2012 6. Example: Ping & Twitter2012 Page 16
  17. 17. www.dryesha.com Blogo 2012 7. Sharpen the Saw… New Tools; new views… etc…2012 Page 17
  18. 18. www.dryesha.com Blogo 2012 7. Example 1: Outbrain Invest the time to advance your blog… test new tools… but remember to take them out if they do not match…2012 Page 18
  19. 19. www.dryesha.com Blogo 2012 7. Example 2: Facebook Break2012 Page 19
  20. 20. www.dryesha.com Blogo 2012 Conclusion: 8. The 8th Habit: Get Unique VOICE • “Find your voice and inspire others to find theirs…” • Once you have a Unique VOICE (=“Something to say”) you can be effective about it… • No point in being just being effective … and you have to be effective towards something…  • Thanks2012 Page 20

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