Image recognition is a problem that clearly illustrates the advantages of machine learning over traditional programming approaches. In this deep dive, how to quickly get set up with TensorFlow on Ubuntu using containers will be shown. To be even more efficient, what is becoming known as transfer learning will be demonstrated. An existing image recognition model will be used rather than the time consuming approach of building one from scratch. Subsequently, this classifier model will be trained with an image dataset. And finally, the retrained model will be tested with new external images.