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Steve Sowerby
CEO and Founder XPotential
Postcards From Around
The Globe
Global Healthcare Trends in Self-Medication
©XPotential 2014 3
Reinventing the
Business
 Reinventing the Value Chain
 Reinventing the Assortment
 Reinventing the R...
©XPotential 2014 4
“Change does not always go how
we think it will”
©XPotential 2014 5
Postcards From Around
The Globe
2.
Globalisation
/
Centralisation
3.
Changing
Face of
Chronic
Disease
4...
 Reducing the price of drugs
and reimbursement
 Advancing Generics
 Shifting the spend onto
Consumers
1. Managing
the C...
 Drive for growth and profit
2. Globalisation /
Centralisation
 Alliance of Physician,
Pharmacy and Patient
 Retailers relationship with
consumers
3. Changing the
Face of Chronic
Dise...
©XPotential 2014 9
4. The Drive to
Personalisation
 Big data in personalised care and
promotion
 Expanding the role of t...
©XPotential 2014 10
5. Unlimited Information Access
 Savvy consumers of self
medication
 Taking personal
responsibility ...
©XPotential 2014 11
6. Reinventing
Shopping
 Shift away from the
traditional big box stores
to more convenience
shopping
...
©XPotential 2014 12
7. 24/7 Access
to care
 Going for ‘my care’
online
 Access to ‘my care’ in
and outside the
Pharmacy
©XPotential 2014 13
Postcards From Around
The Globe
2.
Globalisation
/
Centralisation
3.
Changing
Face of
Chronic
Disease
...
©XPotential 2014 14
©XPotential 2014 15
Providing exceptional
private and
personalized services
and healthcare
©XPotential 2014 16
Providing Distinctive
Highly Innovative Health
Care and Information
Access in Store
©XPotential 2014 17
Specific Focus on
‘Skin’ and ‘Pain’
©XPotential 2014 18
Leveraging
Mobile
Technology
©XPotential 2014 19
Best Practice from Lloyds Pharmacy
 Personal responsibility for managing disease
 Increasing the nee...
©XPotential 2014 20
©XPotential 2014 21
Increasing Proximity
with 24/7 Access to
Care
©XPotential 2014 22
Providing a Holistic
Store with Pharmacy,
Food, Cosmetic and
Services all in one
Destination
©XPotential 2014 23
Using Customer
Insight to Create
a Personalised
Loyalty
Programme
©XPotential 2014 24
Best Practice from Shoppers Drug Mart
 Increasing Proximity
 24/7 access to care
 Customer insight ...
©XPotential 2014 25
©XPotential 2014 26
Reinventing
Shopping
through
Proximity and
Innovation
©XPotential 2014 27
Changing the Face
of Chronic Disease
and Personal
Attention
©XPotential 2014 28
Offer Beyond the
Discount of Generic
Drugs through a
Prescription
Savings Club
Rewarding
a Happy, Healthy,
Well-Balanced Life
Through Their
Loyalty Program
©XPotential 2014 30
Reinventing the
Business and
Creating a
Destination for
Health and Daily
Living
©XPotential 2014 31
Best Practice from Walgreens
 Managing Cost of ill Health
 Changing the Face of Chronic Disease
 Cr...
©XPotential 2014 32
Providing personalized
and specific health-
coaches by partnering
with an insurance
company
©XPotential 2014 34
Best Practice from Rite Aid
 Alliance of Physician, Pharmacy and patients
 Personalized care
 Healt...
©XPotential 2014 35
Implications
 Prepare for a multi-channel approach with
clarity around the role of each channel for
t...
©XPotential 2014 36
Postcards From Around
The Globe
2.
Globalisation
/
Centralisation
3.
Changing
Face of
Chronic
Disease
...
www.xpotential.co.uk
XPotential (UK)
4/5 Market Square
Marlow
Buckinghamshire
SL7 3HH
Tel: +44 1628 485847
Fax: +44 1628 4...
Postcards From Around The Globe - Global Healthcare Trends in Self-Medication
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Postcards From Around The Globe - Global Healthcare Trends in Self-Medication

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Brands are the most important asset of any organisation, be it a retailer or manufacturer.
People are the most important resources in building brands.
The fact that it has never been more difficult to build brands with technology advances, increased competition and ever more demanding consumers and experts.

The traditional pharmacy model is being replaced by a broader service model creating the need for retailers to rethink the way they model their business to meet the need of self medication and convenience retailing.

This presentation looks at the Global trends and best practice examples from around the world.

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Postcards From Around The Globe - Global Healthcare Trends in Self-Medication

  1. 1. Steve Sowerby CEO and Founder XPotential Postcards From Around The Globe Global Healthcare Trends in Self-Medication
  2. 2. ©XPotential 2014 3 Reinventing the Business  Reinventing the Value Chain  Reinventing the Assortment  Reinventing the Retail Brand
  3. 3. ©XPotential 2014 4 “Change does not always go how we think it will”
  4. 4. ©XPotential 2014 5 Postcards From Around The Globe 2. Globalisation / Centralisation 3. Changing Face of Chronic Disease 4. The Drive to Personalisation 5. Unlimited Information Access 6. Reinventing Shopping 7. 24/7 Access to care 1. Managing the Costs of ill Health
  5. 5.  Reducing the price of drugs and reimbursement  Advancing Generics  Shifting the spend onto Consumers 1. Managing the Costs of ill Health
  6. 6.  Drive for growth and profit 2. Globalisation / Centralisation
  7. 7.  Alliance of Physician, Pharmacy and Patient  Retailers relationship with consumers 3. Changing the Face of Chronic Disease
  8. 8. ©XPotential 2014 9 4. The Drive to Personalisation  Big data in personalised care and promotion  Expanding the role of the Pharmacist  Increasing importance of the personal advisors
  9. 9. ©XPotential 2014 10 5. Unlimited Information Access  Savvy consumers of self medication  Taking personal responsibility for care
  10. 10. ©XPotential 2014 11 6. Reinventing Shopping  Shift away from the traditional big box stores to more convenience shopping  Convenience focus for self medication
  11. 11. ©XPotential 2014 12 7. 24/7 Access to care  Going for ‘my care’ online  Access to ‘my care’ in and outside the Pharmacy
  12. 12. ©XPotential 2014 13 Postcards From Around The Globe 2. Globalisation / Centralisation 3. Changing Face of Chronic Disease 4. The Drive to Personalisation 5. Unlimited Information Access 6. Reinventing Shopping 7. 24/7 Access to care 1. Managing the Costs of ill Health
  13. 13. ©XPotential 2014 14
  14. 14. ©XPotential 2014 15 Providing exceptional private and personalized services and healthcare
  15. 15. ©XPotential 2014 16 Providing Distinctive Highly Innovative Health Care and Information Access in Store
  16. 16. ©XPotential 2014 17 Specific Focus on ‘Skin’ and ‘Pain’
  17. 17. ©XPotential 2014 18 Leveraging Mobile Technology
  18. 18. ©XPotential 2014 19 Best Practice from Lloyds Pharmacy  Personal responsibility for managing disease  Increasing the need for personal attention  Personalized care and offer
  19. 19. ©XPotential 2014 20
  20. 20. ©XPotential 2014 21 Increasing Proximity with 24/7 Access to Care
  21. 21. ©XPotential 2014 22 Providing a Holistic Store with Pharmacy, Food, Cosmetic and Services all in one Destination
  22. 22. ©XPotential 2014 23 Using Customer Insight to Create a Personalised Loyalty Programme
  23. 23. ©XPotential 2014 24 Best Practice from Shoppers Drug Mart  Increasing Proximity  24/7 access to care  Customer insight to create personalised promotions
  24. 24. ©XPotential 2014 25
  25. 25. ©XPotential 2014 26 Reinventing Shopping through Proximity and Innovation
  26. 26. ©XPotential 2014 27 Changing the Face of Chronic Disease and Personal Attention
  27. 27. ©XPotential 2014 28 Offer Beyond the Discount of Generic Drugs through a Prescription Savings Club
  28. 28. Rewarding a Happy, Healthy, Well-Balanced Life Through Their Loyalty Program
  29. 29. ©XPotential 2014 30 Reinventing the Business and Creating a Destination for Health and Daily Living
  30. 30. ©XPotential 2014 31 Best Practice from Walgreens  Managing Cost of ill Health  Changing the Face of Chronic Disease  Creating a Centre for Health  Providing Personal Care
  31. 31. ©XPotential 2014 32
  32. 32. Providing personalized and specific health- coaches by partnering with an insurance company
  33. 33. ©XPotential 2014 34 Best Practice from Rite Aid  Alliance of Physician, Pharmacy and patients  Personalized care  Health Coaching
  34. 34. ©XPotential 2014 35 Implications  Prepare for a multi-channel approach with clarity around the role of each channel for the shopper  Building Shopper Insight as well as Consumer Insight  Win; Win; Win solutions are the only sustainable answer  Building Brand and its values as the trust mark for self medication
  35. 35. ©XPotential 2014 36 Postcards From Around The Globe 2. Globalisation / Centralisation 3. Changing Face of Chronic Disease 4. The Drive to Personalisation 5. Unlimited Information Access 6. Reinventing Shopping 7. 24/7 Access to care 1. Managing the Costs of ill Health
  36. 36. www.xpotential.co.uk XPotential (UK) 4/5 Market Square Marlow Buckinghamshire SL7 3HH Tel: +44 1628 485847 Fax: +44 1628 478065 info@xpotential.co.uk XPotential (Thailand) Co. Ltd Q House Lumpini Level 27, 1 South Sathorn Road Tungmahamek, Bangkok, Thailand 10120 Tel: +66 (0) 2610 3706 Fax: +66 (0) 2610 3601 info@xpotential.co.th XPotential (Brasil) Av. Divino Salvador, 716 Moema – São Paulo- SP CEP – 04078-012 Tel: + 55 11 5051 9194 Fax: +55 11 5054 0421 contato@xpotential.com.br Percolate/ XPotential (Australia) P.O Box 237, Hampton Melbourne Victoria 3188 Australia Tel:+61 (0) 404 098 892 mike@percolate2create.com “We align individuals, functions and organisations, throughout the world, to create and deliver brand equity”

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