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Boost user insights

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Boost user insights

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Boost user insights

  1. 1. B O O S T U S E R I N S I G H T S U S I N G V I S U A L L A N G U A G E B E F O R E , D U R I N G A N D A F T E R R E S E A R C H T O B R I T TA U L L R I C H - A U G U S T 2 0 1 4
  2. 2. V I S U A L B R I E F I N G S 
 T O Q U I C K LY O N B O A R D C O L L E A G U E S
  3. 3. V I S U A L E X P L A N AT I O N 
 O F O U R R E S E A R C H P R O C E S S
  4. 4. Source: http://www.gamestorming.com/games-for-design/graphic-jam/ V I S U A L B R A I N S T O R M I N G S 
 H E R E T H E T E R M ‚ S E L F R E P R E S E N TAT I O N ‘
  5. 5. Source: http://www.gamestorming.com/games-for-design/design-the-box/ R E S E A R C H W O R K S H O P D E S I G N I N G Y O U R P E R F E C T S O C I A L N E T W O R K
  6. 6. F R E E L A N C E R C O - C R E AT I O N S E S S I O N PA I N S , G A I N S & I D E A S F O R X I N G Source: Graphic Design Thinking: Beyond Brainstorming, Ellen Lupton, editor
  7. 7. I N - D E P T H I N T E R V I E W S U N D E R S TA N D I N G H O W P E O P L E U S E T H E I R A D D R E S S B O O K S
  8. 8. I N - D E P T H I N T E R V I E W S U N D E R S TA N D I N G H O W U S E R S K E E P U P T O D AT E A N D C O N S U M E N E W S
  9. 9. R E S E A R C H P O S T E R V I S U A L S U M M A RY O F T H E K E Y I N S I G H T S
  10. 10. B R I T TA U L L R I C H S E N I O R U S E R E X P E R I E N C E M A N A G E R @ X I N G U S E R I N S I G H T S T E A M „Questions? Get in touch via XING.“

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