Ruth Thaler-Carter on freelancing at 2014 STC-Roch Spectrum

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Highlights of presentation on "Set Yourself Free - Freelancing in the New Paradigm" by freelance writer/editor/proofreader Ruth E. Thaler-Carter (www.writerruth.com) at 2014 Spectrum conference of STC-Rochester.
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Ruth Thaler-Carter on freelancing at 2014 STC-Roch Spectrum

  1. 1. Set Yourself Free - Freelancing in the New Paradigm Ruth E. Thaler- Carter Rochester Chapter
  2. 2. Ruth E. Thaler-Carter “I can write about anything!”® www.writerruth.com @WriterRuth Rochester Chapter
  3. 3. • Challenges • Online environment Bid-for-work sites Competition What’s/Who’s an editor Outsourcing Rochester Chapter
  4. 4. • Responding • Accept change Use the web – LinkedIn, Twitter, Facebook, own website STC presence Blogs Samples Tests Testimonials Rochester Chapter
  5. 5. • Responding, cont’d.• Business cards Networking/Associations E-newsletters Self-publishing Diversification Working together Market, market, market! Rochester Chapter
  6. 6. • What to learn• Social media SEO HTML Self-publishing InDesign/InCopy? Google Docs Constant Contact/Wild Apricot WordPress Rochester Chapter
  7. 7. •Define • Your service offerings Fees (can be flexible) Contracts/Project scope Rochester Chapter
  8. 8. • Resources • √ STC “Freelance Basics” blog, by Ruth E. Thaler-Carter, http://notebook.stc.org/freelancing-basics √ “Get Paid to Write! Getting Started as a Freelance Writer,” by Ruth E. Thaler-Carter;Ruth@writerruth.com √ “Freelancing 101: Launching Your Editorial Business,” by Ruth E. Thaler-Carter; http://www.the-efa.org/res/booklets.php √ Editorial Freelancers Association, www.the-efa.org √ An American Editor blog by Rich Adin; http://americaneditor.wordpress.com/ √ annual “Be a Better Freelancer” conference, www.communication-central.com √ The Business of Editing:Effective and Efficient Ways to Think, Work, and Prosper, by Rich Adin; http://www.amazon.com/The-Business-Editing-Richard- Adin/dp/1434103692 Rochester Chapter

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