Simon McDermott, Business Development Manager, BrandWatch
Social listening powering the social business
Simon co-founded Attentio in 2004, a pioneer in social media analytics and listening. As Sales & Marketing Director and then CEO, Simon and his team built the company to a million euro in sales. In 2012 Simon joined Brandwatch where he works on growing new markets and channels in Europe. In his career Simon has worked with numerous start-ups through the Founder Institute and Microsoft's Bizspark, he’s also a Non-Executive Director of Jam Publishing.