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April 15–17, 2011

        OC Fair & Event Center
88 Fair Drive ▪ Costa Mesa, CA 92626




 EXHIBITOR SERVICE KIT
  Send in your forms with your booth numbers.
If not yet assigned, number will be filled in later.
        Be sure to check the deadlines
  so you don’t miss out on any opportunities!




                        World Pet Association, Inc.
                        Producers of America’s Family Pet Expo and SuperZoo
                        135 W Lemon Avenue, Monrovia, California 91016
                        Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                        E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org
WELCOME EXHIBITORS
                                                                                                               America’s Family Pet Expo
                                                                                                                 April 15, 16 & 17, 2011
                                                                                                                 OC Fair & Event Center
                                                                                                                         Costa Mesa, CA

Dear Exhibitor,

We are pleased to provide you with the show management portion of the Exhibitor Service Kit for AMERICA’S FAMILY PET
EXPO. In this packet, you will find important show information and forms to order basic booth furnishings, additional
badges, parking passes, etc. For furnishings and services required from GES, our official Show Decorator, please access
their portion of the Exhibitor Service Kit by going to www.PetExpoOC.org, click on the blue “Exhibitors/Sponsors” button
on the far right, then click on “GES Service Kit”. If you require a hard copy of the Exhibitor Service Kit, please call our office
at (626) 447-2222 or email us at info@wpamail.org and we will be happy to provide you with one.

YOUR BASIC BOOTH PACKAGE CONTAINS:
        8’ back drape & 3’ draped side rails (Corner booths may request side drapes at no charge)
        Booth ID sign with company name and booth number
        Move-in/out passes for stocking merchandise on show mornings
        4 badges per 10’x10’ booth space, to be mailed prior to the show (The number of complimentary badges for dog
         breed, adoption and animal exhibitors are provided to meet their special needs)
        Listing in Show Program (Deadline for inclusion: March 14th 2011)
Exhibitor booth space does NOT include tables and chairs. You may bring your own or rent furnishings from GES, the
official Show Decorator.

THIS SERVICE KIT CONTAINS THE FOLLOWING PAGES:
    2. Welcome to Exhibitors                                                     12.   Show Program Listing/Floor Plan Upgrade
    3. Exhibitor Hours & Important Information                                   13.   Exhibitor Show Insurance Info.
    5. Deadlines to Return Forms to AFPE/WPA Office                              14.   SI Show Insurance Form
    6. Badge Policy and Additional Badge Order Form                              15.   Housing Information (Hotel & RV Accommodations)
    7. 3-Day Discount Parking Pass Order Form                                    16.   Audio Visual Rental Form
    8. Exhibiting & Booth Space Set-Up Rules & Regulations                       18.   Show Program Ad Reservation Information
    9. Booth Design and Set-Up Examples                                          20.   Exhibitor Terms & Conditions
    10. Understanding Drayage                                                    21.   WPA – Who Are We?
    11. Special Economy Booth Furnishings & Drayage Packages

GES EXPOSITION SERVICES IS THE OFFICIAL DECORATOR. Their Exhibitor Service Kit contains all other forms that may be
needed for ordering booth furnishings, electrical hook-up, carpeting, etc. Exhibitors may carry or wheel their products and displays in
and out of the facility as well as install their own displays at no labor charge. However, pallet jacks and forklifts may only be used by the
official contractor, GES Exposition Services. GES labor is available for hire, should it be needed.
PLEASE NOTE: The sale or negotiation for sale (taking of deposits, raffle, or delivery) of any livestock at AMERICA’S FAMILY PET EXPO
is strictly prohibited on the grounds, in the parking lot, or any adjacent areas during the inclusive dates of the show, unless pre-
authorized by Show Management. Exhibitors found violating this rule are subject to removal from the show without refund or credit.

                        BE SURE TO MENTION YOUR PARTICIPATION IN AMERICA’S FAMILY PET EXPO
                                ON YOUR WEBSITE AND ON YOUR COMPANY’S VOICE MAIL!

                        World Pet Association, Inc.
                        Producers of America’s Family Pet Expo and SuperZoo
                        135 W Lemon Avenue, Monrovia, California 91016
                        Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                        E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org
                                                                                                                                2
2011 – Costa Mesa, CA
                       Exhibitor Hours &
                       Important Information                          Expo Hours
                                                                      Friday, April 15
                                                                      10:00 am - 6:00 pm
                                                                      Saturday, April 16
Dear AMERICA’S FAMILY PET EXPO Exhibitor,                             10:00 am - 7:00 pm
Welcome to AMERICA’S FAMILY PET EXPO, the world’s largest             Sunday, April 17
pet and pet products expo! If you have any questions, please do       10:00 am - 6:00 pm
not hesitate to contact us. We will be in the Show Office (Bldg.
                                                                      *Exhibitors are able to enter the
18) during all move-in/out days and show hours.
                                                                      show site at 8:00 am on show days.

Badges, Move In/Out, Stocking, Parking
                                                                      Booth Set-Up/ Move In
 All exhibitor staff must be wearing a badge on show dates to        Wednesday, April 13
  enter show site and during all show hours, with no exceptions.      12:30 pm - 6:00 pm
 Badges may be left for your booth staff at the Exhibitor “Will      Thursday, April 14
  Call” during show hours, at Campground Gate inside Gate 4 off       8:00 am - 8:00 pm
  Arlington. Please drop them off at Will Call or leave them in
  the Show Office in Bldg 18 the day prior to being needed.           *Please have booths completely set-
                                                                      up by 8:00 pm on Thursday.
 Staff arriving during show hours without a badge and none at
  Will Call, will be required to purchase a badge at the regular
  admission price of $12.00 before they are admitted.
                                                                      Booth Tear Down/
                                                                      Move Out
   Plastic badge holders and complimentary show programs are
    available in the Show Office, located in building 18.             Sunday, April 17
                                                                      6:00 pm - 9:00 pm
 Move-In/Out Passes will allow you on grounds during move-in,
                                                                      Monday, April 18
  move-out and to re-stock each morning before show opens.
                                                                      8:00 am - Noon
  Please make sure they are visible on the dash of your vehicle.
  If misplaced, you may pick up one at the Show Office.               *Exhibitors may bring vehicles onto
                                                                      show site at approximately 6:30 pm,
 Enter Gate 4, off Arlington, to restock your booth at 8:00 am,      once the public has vacated the
  prior to the opening of the show. All vehicles must be              property and Fair Security
  returned to the parking lot by 9:30 am. In order to safely          determines it to be safe.
  unload, you may drive as close as possible to the building
  where your booth is located. Unloading/loading should be
  restricted to approximately 20 minutes. After unloading,            Show Office Contact
  vehicles will be directed to exit through GATE 5.                   Phone:      (626) 840-0222
                                                                      Location:   Bldg. 18
                                                                      Hours:      8:00 am – show close
                World Pet Association, Inc.
                Producers of America’s Family Pet Expo and SuperZoo
                135 W Lemon Avenue, Monrovia, CA 91016
                Telephone: (626) 447 2222 ▪ Fax: (626) 447 8350
                E-mail: info@wpamail.org ▪ URL: www.PetExpoOC.org

                                                                                                3
Important Regulations
                                                                      Special Rules
 Exhibitors needing additional set-up time (past 8:00 pm on          Regarding DOGS
  Thursday April 14) must leave company name and booth
  number on a list in the Show Office in order to notify security     Rule #1
  staff. Please sign up by 5:00 pm on Thursday night.
                                                                      Dogs may leave their booth only
 Any boxes or cartons needing to be removed and discarded            when going on a potty break
  after unloading should be flattened and left in the designated      and must be on a leash at all
  areas next to the dumpsters.                                        times.

 Exhibitors with animals in their booths may pick up “Please Ask     Rule#2
  Before You Pet the Animals” counter displays from the Show
                                                                      Please do not walk around the
  Office. Please return display cards at show closing.
                                                                      EXPO with your dogs. Dogs may
 Handing out balloons or stickers is prohibited on the OC Fair &     not enter a building they are
  Event Center property. Any balloons must be tied to the             not assigned booth space in.
  booths and not distributed. Balloons popping will scare the
  animals and could cause a danger.                                   Rule #3
                                                                      Centennial Farm is NOT a part
 Make sure the sound levels on your microphones are set so           of our EXPO. You may NOT
  that your neighboring exhibitors are not disturbed.                 enter Centennial Farms with
 DO NOT place literature on building walls, cars, trees, posts,      your dogs.
  picnic tables, etc. You may not hand out literature anywhere
  other than within your booth space. Costumed characters             Rule #4
  must also stay within your booth.                                   Clean up after your dogs.
                                                                      Plastic bags are available at the
 Exhibit booths must be staffed during all show days and hours.      Show Office if needed.
 Please promote responsible pet care and pick up after your
  animals. Plastic bags are available in the show office if needed.   Rule #5
                                                                      Please keep your dogs
 The sale or negotiation for sale (taking of deposits, raffles, or   reasonably quiet. A quiet dog is
  delivery) of any livestock at AMERICA’S FAMILY PET EXPO is          a polite dog.
  strictly prohibited on the grounds, in the parking lot, or any
  adjacent areas during the inclusive dates of the show, unless       Rule #6
  pre-authorized by Show Management. Exhibitors found
                                                                      Please encourage to always “ask
  violating this rule are subject to removal from the show
                                                                      before you pet” someone else’s
  without refund or credit of monies paid.
                                                                      dog. This will make a safer
                                                                      experience for all.


                World Pet Association, Inc.
                Producers of America’s Family Pet Expo and SuperZoo
                135 W Lemon Avenue, Monrovia, CA 91016
                Telephone: (626) 447 2222 ▪ Fax: (626) 447 8350
                E-mail: info@wpamail.org ▪ URL: www.PetExpoOC.org

                                                                                                  4
DEADLINES FOR FORMS
                                                                                                   America’s Family Pet Expo
                                                                                                     April 15, 16 & 17, 2011
                                                                                                     OC Fair & Event Center
                                                                                                            Costa Mesa, CA.




        ADVERTISE IN THE SHOW PROGRAM                                                            DEADLINE – MARCH 14
Be noticed! Advertise in America’s Family Pet Expo show program. Attendees refer to the show program for guidance
throughout this 3-day event.



        HOTEL RESERVATIONS                                                                       DEADLINE – MARCH 21
Please call the Hilton Orange County/Costa Mesa at (877) 836-0293 for reservations. Be sure and tell them that you are
with America’s Family Pet Expo to receive our specially negotiated rate.



        SPECIAL ECONOMY BOOTH PACKAGE/CARPET/ELECTRICAL/DRAYAGE                                  DEADLINE – MARCH 31
These rates will only be honored if ordered by March 31. All other orders must pay the regular GES rate.



        ADDITIONAL BADGE ORDER FORM                                                              DEADLINE – MARCH 3
Use this form to order additional badges for half regular admittance price ($6.00). Any orders received after the deadline,
and up to April 7th, will have badges on hold at Will Call at the AFPE Show Office during Move-in days (Wed/Thu).



        3-DAY DISCOUNT EXHIBITOR PARKING                                                         DEADLINE – MARCH 3
Purchase discounted 3-day parking for $9.00 instead of the regular price ($15.00). Any orders received after the deadline,
and up to April 7th, will have badges on hold at Will Call at the AFPE Show Office during Move-in days (Wed/Thu).



        SHOW PROGRAM LISTING/FLOOR PLAN UPGRADE                                                  DEADLINE – ASAP
Take advantage of this easy pre-show marketing tool. Attendees are searching for exhibitor listings before even arriving at
Pet Expo. Be sure your listing is accurate on the America’s Family Pet Expo online floor plan.




NOTE: All forms in the GES Service kit should be sent directly to GES. Do not send the GES forms to the America’s
Family Pet Expo office as it will result in a delay. If you have any questions, please contact our office at the
numbers listed below.


                     World Pet Association, Inc.
                     Producers of America’s Family Pet Expo and SuperZoo
                     135 W Lemon Avenue, Monrovia, California 91016
                     Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                     E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org
                                                                                                                5
BADGE POLICY AND ADDITIONAL BADGE ORDER FORM
                                                                                                   America’s Family Pet Expo
                                                                                                     April 15, 16 & 17, 2011
                                                                                                     OC Fair & Event Center
                                                                                                             Costa Mesa, CA
                                                                                                     Deadline: March 3

You will automatically receive the maximum allotment of badges once your booth space has been paid in full. Exhibitors
will be provided with 4 exhibitor badges per 10’x10’ booth space contracted. The number of complimentary badges for
dog breed, adoption and animal exhibitors are provided to meet their special needs.

Please Note: Any exhibitor staff arriving on-site without a badge during show days/hours will be required to pay full
price ($12.00) for their admission. Please ensure that your staff receives their Exhibitor Badge prior to the show in order
to avoid any inconveniences.
       Cost of additional badges, purchased on this form, is $6.00 per badge if received by March 3rd
       Badges are also available for purchase at half price ($6.00) during move-in (Wed/Thu) at the AFPE Show Office
       Additional badges purchase after move-in dates will be at full price ($12.00)
       Exhibitor Badges will serve as your staff’s pass to enter the Pet Expo and must be worn at all times
       We will provide a “Will Call” booth for your convenience next to Campground Gate. You may drop off badges
        for your booth staff there during show days/hours or at the Show Office after show hours

I would like to purchase                    additional badges at $6.00 each, to be mailed with my regular allotment.

Exhibiting Company:
Contract Contact Name:                                                                   Booth Number:


                 *Exhibitor Badge orders can only be placed by the AFPE Contract Contact Name
                          and will only be mailed to the address listed on the contract.*
Orders received after deadline, up to April 7 th, will have badges on hold at the Will Call during Move-In days.
                    Any orders received in our office after April 7th will not be processed.


   Check Enclosed (Returned checks will be charged a $50.00 fee).
   Please make checks payable to WPA and send payment to 135 West Lemon Ave., Monrovia, CA 91016.

    Charge my Credit Card in the amount of: $                                       MasterCard     Visa      AMEX

Credit Card #:                                                                     Exp. Date:
Cardholder Name:
Card Billing Address:

Signature:                                                                       Date:

                        World Pet Association, Inc.
                        Producers of America’s Family Pet Expo and SuperZoo
                        135 W Lemon Avenue, Monrovia, California 91016
                        Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                        E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org
                                                                                                                  6
3-DAY DISCOUNT PARKING PASS ORDER FORM
                                                                                                          America’s Family Pet Expo
                                                                                                            April 15, 16 & 17, 2011
                                                                                                            OC Fair & Event Center
                                                                                                                    Costa Mesa, CA
                                                                                                           Deadline: March 3


Dear AMERICA’S FAMILY PET EXPO Exhibitor,

For your convenience, you may pre-order 3-Day Discount Parking Pass by completing this form. Once completed, please
send it to the address or fax listed below. Upon receipt of payment we will send your passes to the address marked on
the AMERICA’S FAMILY PET EXPO Contract form. You may also purchase 3-Day Discount Parking Pass at the AFPE Show
Office onsite during move-in days (Wed. 4/13 & Thu. 4/14).

3-Day Discount Parking Pass cost $9.00 each.
This is a great discount; regular parking cost is $5.00 per day. These special passes will be honored for exhibitor parking
at Campground Lot. If Campground Lot is full, this pass can be used at any other parking lot.


I would like to purchase                     3-Day Discount Parking Passes.              Order Total: $

Exhibiting Company:
Contract Contact Name:                                                                      Booth Number:


             *Discount Parking Pass orders can only be placed by the AFPE Contract Contact Name
                        and will only be mailed to the address listed on the contract.*
Orders received after deadline, up to April 7 th, will have Passes on hold at the Will Call during Move-In days.
                   Any orders received in our office after April 7th will not be processed.



    Check Enclosed (Returned checks will be charged a $50.00 fee).
    Please make checks payable to WPA and send payment to 135 West Lemon Ave., Monrovia, CA 91016.

    Charge my Credit Card in the amount of: $                                       MasterCard            Visa      AMEX

Credit Card #:                                                                               Exp. Date:
Cardholder Name:
Card Billing Address:


Signature:                                                                       Date:


                        World Pet Association, Inc.
                        Producers of America’s Family Pet Expo and SuperZoo
                        135 W Lemon Avenue, Monrovia, California 91016
                        Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                        E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org
                                                                                                                         7
EXHIBITING/BOOTH SPACE SET-UP RULES & REGULATIONS
                                                                                                       America’s Family Pet Expo
                                                                                                         April 16, 17 & 18, 2011
                                                                                                         OC Fair & Event Center
                                                                                                                 Costa Mesa, CA


It is very important that all exhibitors understand the rules and regulations. Some of the rules have been implemented by the
fire marshal for the safety of all, some by the board that governs the facility and some are widely accepted show rules that
make exhibiting as fair as possible for all exhibitors.
The AFPE staff will be on hand during set up to answer questions and will be roaming the show floor to spot any exhibitor that
may be setting up their exhibit booth outside the guidelines and advise on how you might change your set-up to comply.

           PLEASE READ AND MAKE SURE YOU UNDERSTAND THE FOLLOWING RULES AND REGULATIONS:
 AFPE has established a “Tall Wall” section for exhibitors whose booth set-up does not conform to regular booth set up
  regulations. If your exhibit will not conform, make sure you notify Dave Williams so that he can place you within the Tall
  Wall section of the show floor.
 The sale or negotiation for sale (taking of deposits, raffle, or delivery) of any livestock at AMERICA’S FAMILY PET EXPO is
  strictly prohibited on the grounds, in the parking lot, or any adjacent areas during the inclusive dates of the show, unless
  pre-authorized by Show Management. Exhibitors found violating this rule are subject to removal from the show without
  refund or credit of monies paid.
 No element of any exhibit booth, including lighting fixtures, signage, banners, structure, etc. may exceed 8’ in height.
  (Except for Sponsors and tall wall exhibitors booths) See diagrams provided on booth diagram page.
 Exhibits must remain in the confines of each exhibitor’s space. No displays, tables, chairs, demonstrations, etc. may extend
  into the aisles or outside confines of exhibitor space. Any costumed characters must stay within the booth.
 Balloons may frighten the animals and pose a danger to animals and children. As per your exhibit contract they are
  prohibited.
 Exhibits must be arranged as to not obstruct the view of adjoining exhibits and all exposed areas should be finished in a
  neat and professional manner or draped. Draping may be rented from the Show Decorator.
 All flammable and decorative materials must be flame proofed.
 Microphones must be used responsibly. The volume may not be such that it hampers your neighbors’ ability to conduct
  business in their booth.
 Any exhibitor who wishes to sample food and beverages at AFPE shall complete an Orange County Fair & Event Center
  sample request form at least 30 days prior to the event and receive written approval from OCFEC. If written approval is
  granted, it shall be the responsibility of the exhibitor to obtain the necessary approvals from the Orange County Health
  Department Sampling Requirements. If you plan on sampling food, please call our office to be directed to the appropriate
  contact.
 All food and beverage related booths shall complete an OCFEC foodservice request form at least 30 days prior to the event
  start date, and receive written approval from OCFEC. Foodservice commissions at the sole discretion of the OCFEC may be
  required if written approval is granted. If written approval is granted, it shall be the responsibility of the exhibitor to obtain
  the necessary approvals from the Orange County Health Department Sampling Requirements.
 Bringing Alcohol on the grounds by exhibitors or attendees is strictly prohibited. The OCFEC Foodservice Provider shall only
  serve alcoholic beverages on the OCFEC property. Exception to this policy shall only be valid with written OCFEC approval.
 "Games of Chance" or any other related activities are prohibited if the activity is played for commercial purposes and for
  profit. If a "raffle" or "free drawing" is to be utilized during the event by an exhibitor, it must be called an "Opportunity
  Drawing".
 See Contract Basic Terms and Conditions for additional information.

                       PLEASE SEE BOOTH SET-UP DIAGRAMS FOR ADDITIONAL INSTRUCTIONS
                      World Pet Association, Inc.
                      Producers of America’s Family Pet Expo and SuperZoo
                      135 W Lemon Avenue, Monrovia, California 91016
                      Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                      E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org                                             8
WHICH ONE IS BEST FOR YOU?
                 Applying for exhibit space, you have agreed to comply with the following rules: Exhibit
                 construction and merchandise shall be arranged as not to obstruct the general view nor hide the exhibits
                 of others. These diagrams indicate the guidelines required for linear booth participation in our show.
                 All exhibit fixtures should be contained within the outlined areas shown. Plans for specifically built
                 displays not in accordance with regulations must be submitted to Show Management before
                 construction is ordered.
                                      O.C Fair & Event Center                ~ Costa Mesa, CA         ~      April 15-17, 2011
                 Please return by fax to Dave Williams at (503) 667-4266 so that appropriate booth assignments can be made.

Company Name:                                                    Contact Name:                                           Phone:

            Regular Booth                                                                  Tall Wall Booth
                    10’ wide                                                                           10’ wide
                                                              DRAWING DOES NOT
                                              5’ long
                                                              IMPLY WALLS, HOWEVER
  8’ high
  from                                                        IT DOES SHOW WHERE                                                   10’ long
  top to
                                                              WALLS MAY BE
  bottom
  of                                                          CONSTRUCTED                                                         If you display
                                                                                      8’ high from        8’ high from            product in this
  booth
                                                                                      top to              top to
                                                                                                                                  area, on either
                                                                                      bottom              bottom
                                                 5’ long                              of booth            of booth                side of the booth,
                                               from aisle                                                                         you must request
                                               to back half                                                                       a Tall Wall Booth
                                               of booth

                      3’ high side drape
                         (you may use
                         booth furnishings
                         up to 4’ high)
                                             Aisle                                                                                Aisle
            Regular (short) Booth exhibit materials (fixtures)                                   Tall Wall Booth exhibit materials must not extend more
            must not extend more than 5’ from the back wall.                                     than 10’ from the backwall and 8’ from the floor.

                                                                                                                                                9
UNDERSTANDING DRAYAGE
                                                                                    America’s Family Pet Expo
                                                                                      April 15, 16 & 17, 2011
                                                                                      OC Fair & Event Center
                                                                                              Costa Mesa, CA




Dear Exhibitors,


One of the most misunderstood aspects of preparing for your move-in at any trade or consumer show is
drayage or material handling.

       This is the unloading of your exhibit materials, delivery to your booth, handling of empty
       containers to and from storage and removal of your materials from your booth for
       reloading onto your outbound carrier. This should NOT be confused with the cost to
       transport your exhibit materials to and from the event.

When you send a shipment (exhibit materials or product) to the event facility, your driver is often asked
if they would like to have their vehicle unloaded for them. You and your driver should know that if they
say yes, this constitutes ordering labor and the exhibiting company will be billed for this service.

For information on ordering this labor for product that is delivered directly to show site at a discount
price, please see the Special Economy Booth Furnishings Package Form in the AFPE portion of the Service
Kit. For all other drayage needs, please consult the GES Exhibitor Service Kit.

       You may hand carry or wheel your exhibit materials to and from your booth, but you
       MAY NOT use a pallet jack or fork lift. All unloading with a fork lift or pallet jack must
       use services provided by GES.


For more information on drayage or material handling, you may contact Nita Venegas at
nvenegas@ges.com or (562) 370-1596.



America’s Family Pet Expo &
GES Exposition Services




                   World Pet Association, Inc.
                   Producers of America’s Family Pet Expo and SuperZoo
                   135 W Lemon Avenue, Monrovia, California 91016
                   Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                   E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org
                                                                                                     10
SPECIAL ECONOMY BOOTH FURNISHINGS PACKAGE FORM
                                                                                                                              America’s Family Pet Expo
                                                                                                                                April 15, 16 & 17, 2011
                                                                                                                                OC Fair & Event Center
                                                                                                                                        Costa Mesa, CA
                                                                                                                                   Deadline: April 1
Official Show Colors: Booths will be alternating red, white & blue, with blue side rails. Aisles and booths will NOT be carpeted;
however exhibitors may order booth carpeting. Booths come with Pipe & Drape and a Company I.D. Sign.
Drayage of product, directly to show site, may be ordered using this form. Please be advised that if you will need a pallet jack or
forklift to unload your shipment, you will need to use the services of GES. Exhibitors will NOT be allowed to use a pallet jack or
forklift!

    AMERICA’S FAMILY PET EXPO has negotiated SPECIAL BOOTH PACKAGE pricing for exhibitors. Additional options will be available
    in the GES portion of the Exhibitor Service Kit. There are no substitutions when ordering booth furnishings/drayage using this
    form. Payment must be received with this order.

                                                                   Furniture Only
                Package A – (1) 6’ draped table (2) plastic contour chairs (1) waste basket
                     Check table drape color:  Blue               Red            White
                     I would like to order          of the above package at $141.00 each (savings of $131.20)

                                                     Furniture and Carpet Packages
           Each of the packages below include: (1) 6” draped table (2) plastic contour chairs (1) waste basket, and carpet.
                  Package B           - Carpet for 10’ x 10’ booth at $222.00 each (savings of $195.70)               How many? _____
                  Package C           - Carpet for 10’ x 20’ booth at $290.00 each (savings of $267.20)               How many? _____
                  Package D           - Carpet for 10’ x 30’ booth at $389.00 each (savings of $322.45)               How many? _____
                           Check table drape color:         Blue           Red           White
                               Check Carpet color:          Blue           Red           White
                                                                       Electrical
            500 watts, 120 volt, 60 cycle, alternating current with two connections per hookup
                 I would like to order the above at $97.50 per hook up
            1000 watts, 120 volt, 60 cycle, alternating current with two connections per hookup
                 I would like to order the above at $165.50 per hook up
_


                                                       Discounted Drayage Package
                                            DRAYAGE FOR PRODUCT SHIPPED DIRECTLY TO SHOWSITE
               Discount package is available to all exhibitors. All unloading with a fork lift or pallet jack must use services provided by GES
           Premium Partner Package - $975.00 – includes:
                 Furniture Package “A”
                 Electricity - 1000 watts, 120 volt, 60 cycle alternating current with two connections
                 Material handling of product delivered directly to show site, of up to 10 pallets of product, regardless of weight
                   Additional pallets will be charged on show site at $88.00 per pallet
                 Good for one shipment; shipment cannot be split into two deliveries


 MasterCard             Visa              I have enclosed a check payable to WPA                     Order Total: $
Credit Card Number:                                                                             Expiration Date:
Name on Credit Card:                                                                  Signature:
Exhibiting Co.:                                                                                                     Booth No.#:
Contact Name:
Billing Address:                                                           City:                                    State:              Zip:
Phone No.:                                                                 Fax:

                             World Pet Association, Inc.
                             Producers of America’s Family Pet Expo and SuperZoo
                             135 W Lemon Avenue, Monrovia, California 91016
                             Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                             E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org                                                            11
 ONLINE FLOOR PLAN UPGRADE 
                                                                                                                              America’s Family Pet Expo
                                                                                                                                April 15, 16 & 17 2011 
                                                                                                                                OC Fair & Event Center 
                                                                                                                                        Costa Mesa, CA 
                                                                                                                                                         
                                                                                                                                                         
                                                                                                                                                         
Make sure your Online Floor Plan listing is updated. 
Take advantage of free and easy pre‐show marketing.  Attendees are searching for exhibitor listings before 
even arriving at Pet Expo.  Be sure your listing is accurate! 
 
                                                                             Standard  Silver    Gold  Platinum 
4 simple steps ‐ Be sure to update:                            Attribute      Digital  Digital  Digital  Digital 
                                                                                                                     Booth     Booth    Booth      Booth 
             Business Cards                                                   Business Card                            X         X            X        X 
             Categories                                                       Company Web Site URL                     X         X            X        X 
             Company Profile                                                  Company Profile                          X         X            X        X 
             Show Guide 
                                                                              Company Logo                             X         X            X        X 
 
Make sure your information is correct.                                        Company Logo for Floor Plan                        X            X        X 
Update your company standard profile by going to                              Company Brochure                                   X            X         
http://www.expocadweb.com/AFOC11/ec/form                                      Press Release                                                   2        4 
s/exhibitor/login.aspx
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Select your company and enter your password. 
                                                                              Podcast                                                         X        X 
                                                                              Video Webcast                                                   X        X 
Please Check Upgrade Preference Below:                                        Company Contact                                    2            3        4 
Standard Digital Booth – FREE 
                                                                              Products                                           3            4        5 
           Silver Digital Booth –  $100                                       Product Showcase                                                3        5 
           Gold Digital Booth –  $200 
                                                                              Special Event                                                   2        4 
           Platinum Digital Booth –  $400 
                                                                              Visitor Report                           X         X            X        X 
                                                                              Categories                               X         X            X        X 
 

     
     

      Company Name:                                                                                                                        
     

      Contact Name:                                                                                                                                 
                

      Please submit Check payable to WPA or submit:                   MC              Visa                 AMEX 
     

      Card Number:                                                                                                Exp:                              
     

      Name on Card:                                                                          Signature:                                             
     

      Billing Address:                                                                                                                              
     

      Phone Number:                                                              FAX:                                                               
     

      E‐mail:                                                                                            Booth Number:                              



                            World Pet Association, Inc. 
                            Producers of America’s Family Pet Expo and SuperZoo 
                            135 W Lemon Avenue,  Monrovia, California  91016 
                            Telephone (626) 447‐2222  ▪  Fax (626) 447‐8350 
                            E‐Mail:  info@wpamail.org  ▪  Web Site:  www.PetExpoOC.org 
EXHIBITOR SHOW INSURANCE INFORMATION
                                                                                                            America’s Family Pet Expo
                                                                                                              April 15, 16 & 17, 2011
                                                                                                              OC Fair & Event Center
                                                                                                                      Costa Mesa, CA




All exhibitors are required to carry Certificate of Insurance as noted on the AMERICA’S FAMILY PET EXPO
Exhibit Booth Space Contract 2011, under Basic Terms and Conditions; item 4. Insurance, (see below).

   4. INSURANCE
   Exhibitors must carry worker’s compensation, commercial general liability including products and completed operations
   independent Contractors, personal injury and blanket Contractual liability insurance at limits of at least $1 Million per occurrence,
   $2 Million aggregate. These coverage’s must be evidenced by a Certificate of Insurance with a 30-day notice of cancellation
   provision to the holder naming World Pet Association, Inc., OC Fair & Event Center, GES GLOBAL EXPERIENCE
   SPECIALISTS as additional insured. If requested by Show Management, they must be made available on show site. It is strongly
   recommended that Exhibitors also carry insurance to cover loss or damage to their exhibits or other personal property while such
   property is located at or is in transit to or from the exhibit site. America’s Family Pet Expo and WPA assume no liability for any
   loss, damage or injury to any property of the Exhibitor or to any of its officers, agents, employees or contractors, whether
   attributable to accident, fire, theft or any other cause whatsoever. While the exhibition may provide security guards, it is solely
   done as an accommodation to Exhibitors. The Exhibitor expressly agrees to save and hold harmless America’s Family Pet Expo
   and WPA, their management, agents and employees from any and all claims, liabilities and losses for injury to persons or animals
   (including death) or damage to property arising in connection with Exhibitor’s use of the exhibit space, except such losses as may
   be the result of the sole negligence of America’s Family Pet Expo or WPA.


You may obtain the required insurance coverage from your own insurance provider. If you do not have
a provider, you may contact: Show Insurance, Inc. at 440-349-6650 or www.showinsurance.com.
Please see the following page for further information and Insurance Registration Form.

Note: Insurance Requirements per your contract

        Limit of Insurance:           $1,000,000
        Type of Insurance:            General Liability including Products Coverage
        Dates of Coverage:            04/13/2011 – 04/19/2011
        Additional Insured:           America’s Family Pet Expo, OC Fair & Event Center
                                      and GES Global Experience Specialist



Please contact our office if you have any further questions.

Thank you!




                        World Pet Association, Inc.
                        Producers of America’s Family Pet Expo and SuperZoo
                        135 W Lemon Avenue, Monrovia, California 91016
                        Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                        E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org
                                                                                                                                   13
America’s Family Pet Expo 2011
                                 CERTIFICATE DEADLINE:
                                       March 14, 2011
                                     FAX: 440.815.2154

                      INSURANCE REGISTRATION FORM
                        Each exhibitor can register online at www.showinsurance.com or
                           mail/fax this form with payment to Show Insurance, Inc.

                                Make Check Payable to: Show Insurance Inc.

                                                                     Online Discount            Mail / Fax
 Payment Schedule:                   Before 03/18/2011                     $100                   $110
                                     After 03/18/2011                      $115                   $125
                                     After 04/02/2011                      $150                   $175

COMPANY INFORMATION

Exhibiting Company Name:                                                    Booth Numbers:

Address:

City:                                                                       State:

Country:                                                                    Zip:

Telephone:                                                         Fax:

E-Mail Address:

Show Contact:


METHOD OF PAYMENT                       BY SIGNING BELOW YOU AUTHORIZE SHOWINSURANCE.COM TO CHARGE YOUR CREDIT CARD


Company Check Payable to: Show Insurance Inc. Checks must be in U.S. funds drawn against a U.S. Bank.

Payment Form: (circle one)           Check         American Express         MasterCard              Visa

Card Number |___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|

Expiration Date |___|___|-___|___|-___|___|___|___|             CVV/CVC/CID Code_________________

Cardholder Name (Print):

Signature:

Cardholder Address if different than above: ___________________________________

_______________________________________________________________________________


                   Fax to 440-815-2154 or Mail this form with payment to
        Show Insurance Inc, 30285 Bruce Industrial Parkway, Suite B, Solon, Ohio 44139
                      Phone 440-349-6650 www.showinsurance.com
 © 2008 Show Insurance, Inc.                                                                               14
America’s Family Pet Expo
                                                  Preferred Hotel
                   Enjoy a Great Rate of $119.00 single/double + tax
                                           Deadline: March 21, 2011




                                  3050 Bristol Street, Costa Mesa, CA 92626
                                For Reservations call (877) 836-0293 or, go to
     www1.hilton.com/en_US/hi/hotel/SNACMHH-Hilton-Orange-County-Costa-Mesa-California/index.do

               ENJOY THE FOLLOWING AMENITIES WHILE STAYING AT THE HILTON HOTEL

   $119.00/night, plus 8.75% sales tax                                     Hilton Serenity Bed
   Self-Parking with in & out privileges for $8.00/night                   Hi-Speed Internet Access at $13.99 per 24 hrs
   Pet Friendly ($50.00/non-refundable pet fee)                            Business Center and Phone Service on-site
   Bistro, Coffee Bar and Lounge on premises                               Room service
   In-room Coffee and Tea Maker                                            Outdoor Heated Swimming Pool and Jacuzzi
   In-room Hair Dryer, Iron and Ironing Board                              Workout Facility on-site




                                         FOR THE RV TRAVELER
              RV Parking available on site at the OC Fair & Event Center
          $30.00 daily  Electrical  Water  Restroom  Reservations Required

                    For reservations call Janis Bromberg at (714) 708-1940
                       Send payment to: Attention - Janis Bromberg
                                        OC Fair & Event Center
                                        88 Fair Drive, Costa Mesa, CA 92626
                        Please make checks payable to OC Fair & Event Center
                               (Checks will be accepted up to 2 weeks prior to event)



                    World Pet Association, Inc.
                    Producers of America’s Family Pet Expo and SuperZoo
                    135 W Lemon Avenue, Monrovia, California 91016
                    Telephone (626) 447-2222 ▪ Fax (626) 447-8350
                    E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org

                                                                                                                 15
AUDIO VISUAL RENTAL FORM                                                                                         ROOM OR BOOTH NUMBER
                                                                             Please MAIL, FAX or EMAIL Form with Payment to:
                                                                                        Trade Show Technical
                                                                             530 East Pamalyn Ave Ste E, Las Vegas, NV 89119
                                                                                 TEL: (702) 897-8508 FAX: (702) 897-6064
                                                                                  EMAIL: jhinck@tradeshowtechnical.com

EVENT NAME: American Family Pet Expo 2011                                     EVENT DATES: April 15-17 2011                                              FACILITY: OC Fair & Events Center

EXHIBITING COMPANY:

BILLING NAME AND STREET ADDRESS

CITY:                                                                         STATE:                          ZIP:                                       COUNTRY:

ORDERED BY:                                                                                                   TEL:                                                          FAX:

EMAIL:

CARD TYPE:                                                                                                                                                                                               EXP DATE:


CARDHOLDER’S NAME:                                                                                 CARDHOLDER’S SIGNATURE:                                                                               CSC CODE:
(Please Print)

                      WE WILL BEAT ANY COMPETITORS PRICE, JUST SEND US THEIR QUOTE OR SHOW ORDER FORM WITH YOUR ORDER!
            We are always available to help you with equipment not listed, custom quotes or just personal assistance, please call (702) 897-8508 or email jhinck@tradeshowtechnical.com

Requested Delivery Date/Time:                                                                                 Requested Pickup Date/Time:
                                                                                                              ( Specify time if different than the show closing time )

 Show Site Contact:                                                                                            Cell Phone:

  QTY                          LCD & PLASMA PACKAGES                                   SHOW       TOTAL              QTY                                AUDIO PACKAGES                               SHOW         TOTAL
                        Stand or Wall Mount and Speakers Included!                     RATE                                           2 Speakers, Mixer and CD Player or Wired Mic Included!         RATE

             19” SXGA LCD Monitor (1280x1024, 4:3, DVI)                                $100.00                                 Small Sound System (60 Watts)                                         $200.00
             CIRCLE: Wall Mount or Tabletop Stand                                                                              CIRCLE: CD Player, Wired Handheld, Lavaliere or Headset Mic.

             26” 720p LCD Monitor (1366x768, HDMI)                                     $200.00                                 Medium Sound System (70 Watts)                                        $250.00
             CIRCLE: Wall Mount, Floor or Tabletop Stand                                                                       CIRCLE: CD Player, Wired Handheld, Lavaliere or Headset Mic.

             26” 1080p LCD Monitor (1920x1200, HDMI & DVI)                             $200.00                                 Large High Impact Sound System (300 Watts)                            $300.00
             CIRCLE: Wall Mount, Floor or Tabletop Stand                                                                       CIRCLE: CD Player, Wired Handheld, Lavaliere or Headset Mic.

             32” 720p LCD Monitor (1366x768, DVI)                                      $300.00                                                            AUDIO EQUIPMENT
             CIRCLE: Wall Mount, Floor or Tabletop Stand
                                                                                                                              Wired Microphone                                                      $50.00
             32” 1080p LED-LCD Monitor (1920x1080, HDMI)                               $300.00                                CIRCLE: Handheld, Lavaliere or Headset
             CIRCLE: Wall Mount, Floor or Tabletop Stand
                                                                                                                              Wireless Microphone                                                   $125.00
             40” 1080p LCD Monitor (1920x1080, HDMI)                                   $400.00                                CIRCLE: Handheld, Lavaliere or Headset
             CIRCLE: Wall Mount, Floor or Tabletop Stand
                                                                                                                              Multi-Disc CD Player                                                  $50.00
             42” XGA Plasma Monitor (1024x768, 16:9, DVI)                              $400.00
             CIRCLE: Wall Mount, Floor or Tabletop Stand                                                                                                      COMPUTERS

             42” 1080p Plasma Monitor (1920x1080, HDMI & DVI)                          $400.00                                2.2 GHz Core2Duo Laptop                                               $250.00
             CIRCLE: Wall Mount, Floor or Tabletop Stand                                                                      Includes: 3 GB DDR2 RAM, DVD +/- RW, 160 GB HDD, NIC, WiFi,
                                                                                                                              Windows 7 & Office 2010
             46” 1080p LCD Monitor (1920x1080, HDMI)                                   $500.00
             CIRCLE: Wall Mount, Floor or Tabletop Stand                                                                                           PRINTERS & COMMUNICATIONS

             50” 720p Plasma Monitor (1280x768, DVI)                                   $500.00                                HP LaserJet Printer (22 ppm)                                          $125.00
             CIRCLE: Wall Mount, Floor or Tabletop Stand
                                                                                                                              HP Color LaserJet Printer (17 ppm)                                    $250.00
             50” 1080p Plasma Monitor (1920x1080, HDMI & DVI)                          $500.00
             CIRCLE: Wall Mount, Floor or Tabletop Stand                                                                      High Volume Plain Paper Fax                                           $125.00

             50” 1080p 3D Plasma Monitor (1920x1080, HDMI, Requires 3D Source          $1000.00                               Desktop Copier (17ppm)                                                $250.00
             & Content, Includes (2) pairs of 3D Glasses)
             CIRCLE: Wall Mount, Floor or Tabletop Stand                                                                      High Volume Fax/Copier/Printer/Scanner MFC (21 ppm)                   $175.00

             63” 1080p Plasma Monitor (1920x1080, HDMI)                                $1000.00                               High Volume Color Fax/Copier/Printer/Scanner MFC (17 ppm)             $300.00
             CIRCLE: Wall Mount, Floor or Tabletop Stand
                                                                                                                              PROJECTORS & SCREENS AVAILABLE - Please call or email us.
             70” 1080p Plasma Monitor (1920x1080, HDMI, DVI & Display Port)            $2500.00
             CIRCLE: Wall Mount or Tabletop Stand (Floor Stand not available)                                                 LIGHTING, TRUSS & STAGING AVAILABLE - Please call or email us.

                                                                                                                                                                 TOTALS
                                     VIDEO EQUIPMENT
                                                                                                                              Equipment Total
            HD Media Player (Will play video or pictures from a USB Drive)             $50.00
                                                                                                                              Delivery & Pick-Up                                                    $55.00        $55.00
            DVD Player — CIRCLE: Standard or Blu-Ray                                   $50.00
                                                                                                                              Labor
            72” Dual Post Plasma/LCD Floor Stand w/Bracket (No Monitor)             $100.00
                                                                                                                              ESTIMATED TOTAL



    LABOR: Labor any day, Sunday through Saturday (except holidays), will be at the straight time rate between the hours of 8:00 AM and 5:00 PM, all other hours will be at the overtime rate.
        ANY DRAYAGE, ELECTRICIAN OR STAGEHAND LABOR CHARGES WILL BE BILLED DIRECTLY TO THE EXHIBITOR BY THE SHOW’S GENERAL CONTRACTOR .
         Pickup & Delivery                    Straight Time: $55.00                 Overtime: $55.00           Installation & Removal Labor                    Straight Time: $55.00              Overtime: $82.50

                    · BY SIGNING AND DELIVERING THIS FORM TO TST, CUSTOMER AGREES TO ALL TERMS AND CONDITIONS PRINTED ON THIS FORM. ·
             ORDERS CANCELLED UPON OR AFTER DELIVERY ARE SUBJECT TO A CANCELLATION FEE. NO CREDITS WILL BE ISSUED ON SERVICES INSTALLED AND NOT USED OR AFTER SHOW CLOSING.
                                                              SEE REVERSE SIDE OF THIS FORM FOR ALL TERMS AND CONDITIONS
                                                                                                                                                                                                             16      JDHv9.0
CONTRACT

TRADE SHOW TECHNICAL, INC. (“TST”) agrees to rent their equipment (“Equipment”), subject to the conditions of the Contract, and in con-
sideration thereof, the undersigned Customer (“Renter”) agrees to the following:

1. Renter understands and agrees that the Equipment described in the Contract remains the property of TST, and that the failure by the Renter to
return said Equipment to TST may constitute a crime and subject Renter to criminal prosecution.

2. Renter acknowledges that he has examined the Equipment and knows the condition thereof, and that the same is in good condition and repair,
and Renter agrees he will return the Equipment in the same good condition as when received, ordinary wear and tear excepted.

3. Renter assumes all risks of loss, theft, destruction, or damage to such Equipment, and will hold TST harmless from any and all damages, claim,
lien, storage costs, labor and materials. Renter further agrees to pay TST on demand all costs of repairs or replacement at the current repair or re-
placement cost of said Equipment.

4. TST shall have a lien on all Renters’ property for all charges and expenses incurred by TST under the terms of the Contract including those
caused by damage to or destruction of said Equipment.

5. All equipment is subject to testing and check-out by TST personal upon return or pick-up to verify said equipment is in the same condition it
was delivered in and not damaged in any way.

6. Renter agrees that TST has the right to terminate this agreement at any time, and retake possession of said Equipment, and Renter shall guaran-
tee free access to TST of said Equipment and may enter upon the premises of the Renter, without becoming liable for trespass.

7. RENTER EXPRESSLY AGREES to use Equipment in strict accordance with the following instructions. Failure to do so automatically termi-
nates this Contract, with all sums due hereunder immediately payable to TST. RENTER FURTHER AGREES to immediately return said Equip-
ment.

8. TST SHALL NOT BE LIABLE TO RENTER FOR ANY LIABILITY, CLAIM LOSS, DAMAGE (DIRECT OR CONSEQUENTIAL), OR
EXPENSE OF ANY KIND OR NATURE CAUSED, DIRECTLY OR INDIRECTLY, BY EQUIPMENT OR ANY INADEQUACY THEREOF
FOR ANY PURPOSE, OR ANY DEFICIENCY OR DEFECT (LATENT OR PATENT) THEREIN DELAY IN PROVIDING OR FAILURE TO
PROVIDE ANY THEREOF, OR ANY INTERRUPTION OR LOSS OF SERVICE OR USE THEREOF, OR ANY LOSS OF BUSINESS, OR
ANY DAMAGE WHATSOEVER AND HOWEVER CAUSED BY TST SHALL NOT, BY VIRTUE OF HAVING RENTED THE EQUIPMENT
UNDER THIS CONTRACT, BE DEEMED TO HAVE MADE ANY REPRESENTATION OR WARRANTY, WHETHER WRITTEN OR ORAL
OR EXPRESSED OR IMPLIED, AS TO THE MERCHANTABILITY, FITNESS (FOR USE OR FOR ANY PARTICULAR), DESIGN OR CON-
DITION OF, OR AS TO THE QUALITY OF THE MATERIAL OR WORKMANSHIP IN THE EQUIPMENT.

9. Rental charges shall be based on all or any part of each twenty-four (24) hour period to the following 5:59 a.m. Renter agrees to pay rental fee
stipulated for the period stated. If Equipment is kept for a longer period, the rental fee will be charged at the stated rate until the Equipment is re-
turned to the possession of TST.

10. If TST incurs any expenses, including reasonable attorney’s fees, in the enforcement of any of its rights hereunder, those costs and expenses
shall be the sole obligation of Renter.

11. All orders cancelled during or after delivery are subject to a cancellation fee of (1) days rental at the TST standard daily rates or the quoted
show rate which ever is less.

12. Equipment delivery and installation times are prioritized when the completed form is processed through TST and then installed. TST is not
responsible if equipment installation does not meet your time line due to any unforeseen circumstances that may occur at show site. The Delivery/
Pick Up charge covers delivery to and pick up from the Facility only. Any installation/set up/dismantle work will be charged at current TST labor
rates

13. Any drayage or forced labor charges will be billed directly to the exhibitor by the show general contractor.

14. TST reserves the right to upgrade equipment at no additional charge.

15. All charges are subject to change without prior notice.

16. Competitor price matching is contingent upon receipt of a written quote and/or an official order form which pertains specifically to the show
for which the equipment is being ordered for. TST reserves the right to refuse any price match.

17. TST's liability for any professional error, mistake, malpractice or error/omission shall be limited to our daily rate for this project.

18. No term or condition of this Contract may be waived or modified as to TST except in writing signed by TST’s authorized representative or by
an officer of TST who has been expressly authorized to do so by TST.

19. You may choose to pay by credit card, check or bank wire transfer, however, we require that your order be secured by having a credit card on
file with TST. Your card on file will be used to pay for any additional equipment or labor ordered on site and signed for by you or your representa-
tive and any lost or damaged equipment.



This Contract constitutes the entire agreement between TST and Renter.




                                                                                                                                              17
The World’s Largest
                  Pet and Pet Products Expo!


                             Get noticed by THOUSANDS of animal lovers when you
                              advertise in the America’s Family Pet Expo Show Program!

April 15-17, 2011          Now in its 22nd year, the America’s Family Pet Expo introduces thou-
                           sands of responsible pet owners to the products and services they need at
OC Fair & Event Center     the world’s largest consumer pet expo.
Costa Mesa, CA             This giant animal education and entertainment event will feature such pets
                           as dogs, cats, birds, fish, reptiles, horses, pot bellied pigs, rabbits, ham-
                           sters, mice, llamas and more!


                            Create Quality Leads
                            Reach devoted and novice animal lovers who are loyal to their pets and
 Ad Close Date              invested in finding the products and services that keep their pets happy


 March 15, 2011
                            and healthy.

                            Build Brand Awareness
                            Your ad in the show program will increase name recognition and serve as
                            an indispensable selling tool that canvasses the entire show floor.

                            Influence Buyers
                            Attendees refer to the show
                            program for guidance through-
                            out this 3-day event. Put your
                            message in the hands of your
                            target customers and leave an
                            impression that influences
                            purchasing decisions long
                            after the show is over.




  Call and reserve your ad space TODAY!
           Desiree Lynch
           213.385.2222 ext. 2222
           dlynch@bowtieinc.com
                                                                                           18
The World’s Largest
                   Pet and Pet Products Expo!
                                                                             Four-Color and Black & White
                              Get noticed by THOUSANDS
                                                                             C2 & 3                             $2815
                              of animal lovers when you
                                                                             1 Page                             $2815
                              advertise in the America’s
                                                                             2/3 page                           $2070
                              Family Pet Expo Show
                                                                             ½ Page                             $1670
                              Program!
                                                                             1/3 Page                           $1240
                                                                             ¼ Page                             $1010
                                                                             1/6 Page                             $735
                                                                             1/10 Page                            $460
 April 15-17, 2011                                                           1/12 Page                            $400
                                                                             2”                                   $370
OC Fair & Event Center                                                       1”                                   $210
Costa Mesa, CA                                                               Bleed                          No Charge
                                                                             Preferred position       +10% to unit cost



                         Printed                Web offset, saddle sticked
                         Full Page Bleed                      8 1/4” x 11 1/8”
                         Trimmed Size 8” x 10 7/8” (keep live matter 1/4” from trim)   Commissions

  Ad Close Date
                          Space Unit             Width                Height           A 15% commission is allowed
                          1 Page                 7            x       10

  March 15, 2011
                                                                                       on gross billing of space, color
                          2/3 Page (2 column)    4 5/8        x       10               and position when professionally
                          1/2 Page (horizontal)  7            x       4 7/8            prepared digital files are provided.
                          1/2 Page (vertical)    4 5/8        x       7 3/8            If publisher typesetting is
                          1/3 Page (1 column)    2 1/4        x       10
                                                                                       required, the commission
                          1/3 Page (square)      4 5/8        x       4 7/8
                                                                                       may be forfeited. The 15%
                          1/4 Page (1 column)    2 1/4        x       7 3/8
                                                                                       commission does not apply to
                          1/4 Page (square)      4 5/8        x       3 5/8
                          1/6 Page (1 column)    2 1/4        x       4 7/8            other charges such as insert
                          1/6 Page (square)      4 5/8        x       2 3/8            handling, production charges,
                                                                                       special binding, or trimming of
Call and reserve your     1/10 Page
                          1/12 Page
                                                 2 1/4
                                                 2 1/4
                                                              x
                                                              x
                                                                      2 7/8
                                                                      2 3/8            inserts, reprints, fifth colors or
  ad space TODAY!         2 inches               2 1/4        x       2                other mechanical charges.
                          1 inch                 2 1/4        x       1

Desiree Lynch             Digital File Requirements
213.385.2222 ext. 2222    Provide professionally prepared digital files       Send all production/art materials
dlynch@bowtieinc.com      on trade standard media. For the most               via traceable means to:
                          current specifications, please visit:
                                                                              AFPE Program Production Coordinator
                          www.animalnetwork.com/corporate/                    3 Burroughs, Irvine, CA 92618
                          advertising.asp                                     adtraffic@bowtieinc.com
                          You may also contact your sales
                          representative for a copy of our digital
                          specifications.
                                                                                                          19
Basic Terms and Conditions
                                                                           America’s Family Pet Expo™
1. CONTRACT
This application properly executed by Applicant (Exhibitor) shall upon written acceptance by
America’s Family Pet Expo and World Pet Association (WPA) acting as show management                       advertising for transfer of ownership of any livestock during the show is within the designated pet
constitute a valid and binding contract. Show Management reserves the right to render all                 adoption area. Exhibitors found violating this rule are subject to removal from the show without
interpretations and to establish further regulations as may be deemed necessary for the general           refund or credit.
success of the exhibition. It is further agreed that the conditions, rules and regulations as herein
stated and as outlined in the Exhibitor Service Manual are made a part hereof as though fully             7. RESTRICTIONS AS OTHER EXHIBITS:
incorporated herein, and that the said exhibitor agrees to be bound by each and every one thereof.        Exhibitor expressly agrees that neither it nor any of its employees, or agents will conduct or
                                                                                                          otherwise participate in any displays of products, models, samples or similar Expo (whether for
2. INDEMNIFICATION                                                                                        viewing or sales purposes) in any location in the hosting city (other than the Exhibitor’s booth) at
The applicant hereby agrees to indemnify, defend and protect Show Management, the Facility and            any time for the duration of America’s Family Pet Expo. Further, Exhibitor expressly agrees that
the Official Service Contractor against, and hold and save the Show Management, the Facility and          its employees will not conduct official exhibitor functions in private rooms during business hours
the Official Service Contractor harmless from any and all claims, demands, suits, liability,              of America’s Family Pet Expo.
damages, loss, costs, attorney fees and expense of whatever kind or nature (collectively
“Claims”) which might result from or arise out of: (i) any action or failure to act of the applicant      8. TERMINATION OF AMERICA’S FAMILY PET EXPO /FORCE MAJEURE:
or any of its officers, agents, employees, or other representatives; (ii) damage or loss to property,     In the event that the premises in which America’s Family Pet Expo is or is to be conducted
or from or out of any damage, loss, harm or injury to the person or any property of the applicant         becomes unfit for occupancy, as determined by Management, or in the event the holding of
or any of its officers, agents, employees or other representatives, or any third parties, and (iii) all   America’s Family Pet Expo or the performance of Management under the agreement (of which
Claims relating to or arising from patent or copyright infringement. In addition to the duty of           these Terms and Conditions are a part) are substantially or materially interfered with by virtue of
applicant to indemnify, the Management shall also have the right to terminate this Agreement if a         any cause or causes not reasonably within the control of Management, said agreement and/or
Claim arises during or prior to the Show.                                                                 America’s Family Pet Expo (or any part thereof) may be terminated by Management.
                                                                                                          Management shall not be responsible for delays, damage, loss, increased costs or other
3. WRITTEN CANCELLATION                                                                                   unfavorable conditions arising by virtue of cause(s) not reasonably within the control of
REFUND POLICY - An exhibitor must deliver a written cancellation notice on company                        Management. If Management terminates said contract and/or America’s Family Pet Expo (or any
letterhead signed by the authorized person no later than 3 months prior to the show opening to            part thereof) as mentioned above, then Management may retain such part of an Exhibitor’s booth
receive a full refund less a cancellation fee of $200.00. Any written cancellation notice received        fee as shall be required to recompense Management for expenses incurred up to the time such
after 3 months prior to opening day is subject to a cancellation fee of 50% of total booth space          contingency occurs, and there shall be no further liability on the part of either party. For purposes
plus $200.00 cancellation fee. No refunds will be issued in the event of cancellation after 3             hereof, the phrase “cause(s) not reasonably within the control of Management” includes, but not
months prior to opening day of the show. It is agreed that if the Exhibitor fails to comply in            by way of limitation; fire, casualty, flood, epidemic, earthquake, explosion or accident, blockade,
any respect with the terms of the agreement, then Show Management shall have the right without            embargo, inclement weather, governmental restraints, restraints or orders of civil defense or
notice to the Exhibitor to sell or offer for sale the exhibit space covered by this Contract. Said        military authorities, act of public enemy, riot or civil disturbance, acts of war and warlike
Exhibitor will be liable for any deficiency, loss or damage suffered by the exhibition by reason of       operations, threats or acts of terrorism, strike, lockout, boycott or other labor disturbance inability
the premises stated, and further agrees to pay Show Management upon demand reasonable                     to secure sufficient labor, technical or other personnel failure, impairment or lack of adequate
expenses and costs incurred by reason thereof.                                                            transportation facilities, inability to obtain condemnation, requisition of commandeering of
It is further agreed that actual occupation of the exhibit space by an exhibit is of the essence          necessity supplies or equipment, local state or federal law, ordinances, rules, orders decrees or
thereof, and that should the exhibition be unable to affect the sale of the space as herein               regulations whether legislative, executive or judicial, and whether constitutional or
provided, the exhibition is then expressly authorized to occupy or cause said space to be occupied        unconstitutional or Act of God.
in such a manner as it may deem in the best interest of the exhibition, without any rebate or
allowance whatsoever to the Exhibitor and without in any way releasing said Exhibitor from any            9. RESOLUTION OF DISPUTERS:
liability hereunder, and said Exhibitor expressly agrees to pay the exhibition the full sum as herein     In the event of a dispute or disagreement between Exhibitor and an official contractor; or between
set forth. WORLD PET ASSOCIATION, INC. will not be liable for the fulfillment of this                     Exhibitor and labor union or labor union representative or between two or more Exhibitors, all
Contract as to the delivery of exhibit space if non-delivery is due to any of the following causes:       interpretations of the rules covering the exhibition actions or decisions concerning this dispute or
By reason of the facility being damaged or destroyed by fire, act of God, public enemy, war or            disagreement by Management, intended to resolve the dispute or disagreement shall be binding on
insurrections, strikes, the authority of the law, postponement or cancellation of the exhibition, or      Exhibitor.
for any cause beyond their control. It will however, in the event of its not being able to hold an
exhibit for any of the previously named reasons, reimburse Exhibitor on a pro-rata basis on the           10. AGREEMENT TO RULES:
amount paid in, less any and all legitimate expenses incurred, such as but not limited to: Rent,          Exhibitors shall abide by and observe all laws, rules and regulations of the hosting state county
advertising, operation costs, etc.                                                                        and city, and their departments and all rules of the exhibition venue.

4. INSURANCE                                                                                              Exhibitor, for itself, employees and agents, agrees to abide by the foregoing rules, as well as
Exhibitors must carry worker’s compensation, commercial general liability including products and          additional rules appearing in the Exhibitor Services Manual herewith incorporated by reference,
completed operations independent Contractors, personal injury and blanket Contractual liability           and by any amendments that may be put into effect by Management. This agreement shall not be
insurance at limits of at least $1 Million per occurrence, $2 Million aggregate. These coverage’s         binding on Management unless it is completed in full by Exhibitor and duly executed by both
must be evidenced by a Certificate of Insurance with a 30-day notice of cancellation provision to         parties. Deposit of Exhibitor’s check does not constitute contract acceptance.
the holder naming World Pet Association, Inc., OC Fair & Event Center, GES GLOBAL
EXPERIENCE SPECIALISTS as additional insured. If requested by Show Management, they                       11. AMENDMENT IN RULES:
must be made available on show site. It is strongly recommended that Exhibitors also carry                Any matters not specifically covered by the preceding rules shall be subject solely to the decision
insurance to cover loss or damage to their exhibits or other personal property while such property        of Management. Management shall have full power in the matter of interpretation, amendment
is located at or is in transit to or from the exhibit site. America’s Family Pet Expo and WPA             and enforcement of all said rules and regulations and that any such amendments when made and
assume no liability for any loss, damage or injury to any property of the Exhibitor or to any of its      brought to the notice of the said Exhibitor shall be and become part hereof as though duly
officers, agents, employees or contractors, whether attributable to accident, fire, theft or any other    incorporated herein and subject to each and every one of the terms and conditions herein set forth.
cause whatsoever. While the exhibition may provide security guards, it is solely done as an
accommodation to Exhibitors. The Exhibitor expressly agrees to save and hold harmless                     12. SEVERABILITY:
America’s Family Pet Expo and WPA, their management, agents and employees from any and all                 If any term of this agreement is held null and void by a court of competent jurisdiction, then this
claims, liabilities and losses for injury to persons or animals (including death) or damage to            agreement and each of its terms will remain in full force and affect as if the nullified term or its
property arising in connection with Exhibitor’s use of the exhibit space, except such losses as           constituents was never made a part of this agreement. This agreement is governed and shall be
may be the result of the sole negligence of America’s Family Pet Expo or WPA.                             construed under the laws of the state of California including the laws governing choice of forum.

5. AVAILABLE SERVICES                                                                                     13. PENALTIES:
On behalf of the Exhibitors, America’s Family Pet Expo has designated official Show Contractors           In the event Exhibitor breaches any agreement set forth in these Terms and Conditions, the
to provide the following: Drayage, cartage, furniture, booth and floor decorations, signs,                Exhibitor Services Manual, or fails to comply with Management’s prescriptions for America’s
photographs, telephone service, plant and floral, etc. Services of electricians, plumbers,                Family Pet Expo, Management may seek to remove all of Exhibitor’s items including, but not
carpenters and other labor will be available and charged for at the prevailing rates. Contractors         limited to; booth, decorations and products from the America’s Family Pet Expo floor for the
and rates will be listed in the Exhibitor Service Manual to be issued separately. America’s               remainder and duration of the America’s Family Pet Expo. This does not prohibit or otherwise
Family Pet Expo assumes no responsibility or liability for any of the services performed or               limit, Management from also prohibiting Exhibitor’s application or entry into future Shows for
materials delivered by the foregoing persons, parties and organizations. Arrangements for these           violation of any Show rules, regulations or other limitations set for the herewith. Removal of
services and payments are to be made between Exhibitors and official Show Contractors. The                Exhibitor’s property does not constitute grounds for a refund of the Booth Rental Cost or other
local unions make rules and regulations for union labor and these regulations may be changed at           associated Show fees.
any time. Where union labor is required because of building or contractor requirements, exhibitor
agrees to comply with the regulations.
                                                                                                          *Exhibitor parking is under the control of the FACILITY and exhibitors may be subject to
6. OTHER REGULATIONS                                                                                      a parking fee.*
The adoption, advertising of adoption, sale, advertising for sale, or negotiation for sale (taking of
deposits, raffle, or delivery) or any intended transfer of ownership of any livestock at America’s
Family Pet Expo is strictly prohibited on the grounds, in the parking lot, or any adjacent areas
during the inclusive dates of said show. The only transfer of ownership or

                                                                                                                                                                                       20
Professional

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                                                                                                and healthier pro ts


                                                                                                Pet Industry
If it’s good for pets, and good for                                                             Resource Guide
                                                                                                The Pet Industry at your Fingertips
the pet industry, it’s here.
The WPA brings the pet world together, so quality                                               Pet Industry Briefs
                                                                                                Breaking News for the Pet Industry
interaction and education between and among
product suppliers and pet owners can create
healthier, happier pets and a healthier, more                              Consumer
productive pet industry.
                                                                                                America’s Family
                                                                                                Pet Expo
                                                                                                The World's Largest Pet
                                                                                                and Pet Products Expo
                                                                                                Everything you need to know
                                                                                                for a happier, healthier pet


                                                                                                PetSource.org
                                                                                                Your Pet Information Resource




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America's family pet expo exhibitor packet

  • 1. April 15–17, 2011 OC Fair & Event Center 88 Fair Drive ▪ Costa Mesa, CA 92626 EXHIBITOR SERVICE KIT Send in your forms with your booth numbers. If not yet assigned, number will be filled in later. Be sure to check the deadlines so you don’t miss out on any opportunities! World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org
  • 2. WELCOME EXHIBITORS America’s Family Pet Expo April 15, 16 & 17, 2011 OC Fair & Event Center Costa Mesa, CA Dear Exhibitor, We are pleased to provide you with the show management portion of the Exhibitor Service Kit for AMERICA’S FAMILY PET EXPO. In this packet, you will find important show information and forms to order basic booth furnishings, additional badges, parking passes, etc. For furnishings and services required from GES, our official Show Decorator, please access their portion of the Exhibitor Service Kit by going to www.PetExpoOC.org, click on the blue “Exhibitors/Sponsors” button on the far right, then click on “GES Service Kit”. If you require a hard copy of the Exhibitor Service Kit, please call our office at (626) 447-2222 or email us at info@wpamail.org and we will be happy to provide you with one. YOUR BASIC BOOTH PACKAGE CONTAINS:  8’ back drape & 3’ draped side rails (Corner booths may request side drapes at no charge)  Booth ID sign with company name and booth number  Move-in/out passes for stocking merchandise on show mornings  4 badges per 10’x10’ booth space, to be mailed prior to the show (The number of complimentary badges for dog breed, adoption and animal exhibitors are provided to meet their special needs)  Listing in Show Program (Deadline for inclusion: March 14th 2011) Exhibitor booth space does NOT include tables and chairs. You may bring your own or rent furnishings from GES, the official Show Decorator. THIS SERVICE KIT CONTAINS THE FOLLOWING PAGES: 2. Welcome to Exhibitors 12. Show Program Listing/Floor Plan Upgrade 3. Exhibitor Hours & Important Information 13. Exhibitor Show Insurance Info. 5. Deadlines to Return Forms to AFPE/WPA Office 14. SI Show Insurance Form 6. Badge Policy and Additional Badge Order Form 15. Housing Information (Hotel & RV Accommodations) 7. 3-Day Discount Parking Pass Order Form 16. Audio Visual Rental Form 8. Exhibiting & Booth Space Set-Up Rules & Regulations 18. Show Program Ad Reservation Information 9. Booth Design and Set-Up Examples 20. Exhibitor Terms & Conditions 10. Understanding Drayage 21. WPA – Who Are We? 11. Special Economy Booth Furnishings & Drayage Packages GES EXPOSITION SERVICES IS THE OFFICIAL DECORATOR. Their Exhibitor Service Kit contains all other forms that may be needed for ordering booth furnishings, electrical hook-up, carpeting, etc. Exhibitors may carry or wheel their products and displays in and out of the facility as well as install their own displays at no labor charge. However, pallet jacks and forklifts may only be used by the official contractor, GES Exposition Services. GES labor is available for hire, should it be needed. PLEASE NOTE: The sale or negotiation for sale (taking of deposits, raffle, or delivery) of any livestock at AMERICA’S FAMILY PET EXPO is strictly prohibited on the grounds, in the parking lot, or any adjacent areas during the inclusive dates of the show, unless pre- authorized by Show Management. Exhibitors found violating this rule are subject to removal from the show without refund or credit. BE SURE TO MENTION YOUR PARTICIPATION IN AMERICA’S FAMILY PET EXPO ON YOUR WEBSITE AND ON YOUR COMPANY’S VOICE MAIL! World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 2
  • 3. 2011 – Costa Mesa, CA Exhibitor Hours & Important Information Expo Hours Friday, April 15 10:00 am - 6:00 pm Saturday, April 16 Dear AMERICA’S FAMILY PET EXPO Exhibitor, 10:00 am - 7:00 pm Welcome to AMERICA’S FAMILY PET EXPO, the world’s largest Sunday, April 17 pet and pet products expo! If you have any questions, please do 10:00 am - 6:00 pm not hesitate to contact us. We will be in the Show Office (Bldg. *Exhibitors are able to enter the 18) during all move-in/out days and show hours. show site at 8:00 am on show days. Badges, Move In/Out, Stocking, Parking Booth Set-Up/ Move In  All exhibitor staff must be wearing a badge on show dates to Wednesday, April 13 enter show site and during all show hours, with no exceptions. 12:30 pm - 6:00 pm  Badges may be left for your booth staff at the Exhibitor “Will Thursday, April 14 Call” during show hours, at Campground Gate inside Gate 4 off 8:00 am - 8:00 pm Arlington. Please drop them off at Will Call or leave them in the Show Office in Bldg 18 the day prior to being needed. *Please have booths completely set- up by 8:00 pm on Thursday.  Staff arriving during show hours without a badge and none at Will Call, will be required to purchase a badge at the regular admission price of $12.00 before they are admitted. Booth Tear Down/ Move Out  Plastic badge holders and complimentary show programs are available in the Show Office, located in building 18. Sunday, April 17 6:00 pm - 9:00 pm  Move-In/Out Passes will allow you on grounds during move-in, Monday, April 18 move-out and to re-stock each morning before show opens. 8:00 am - Noon Please make sure they are visible on the dash of your vehicle. If misplaced, you may pick up one at the Show Office. *Exhibitors may bring vehicles onto show site at approximately 6:30 pm,  Enter Gate 4, off Arlington, to restock your booth at 8:00 am, once the public has vacated the prior to the opening of the show. All vehicles must be property and Fair Security returned to the parking lot by 9:30 am. In order to safely determines it to be safe. unload, you may drive as close as possible to the building where your booth is located. Unloading/loading should be restricted to approximately 20 minutes. After unloading, Show Office Contact vehicles will be directed to exit through GATE 5. Phone: (626) 840-0222 Location: Bldg. 18 Hours: 8:00 am – show close World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, CA 91016 Telephone: (626) 447 2222 ▪ Fax: (626) 447 8350 E-mail: info@wpamail.org ▪ URL: www.PetExpoOC.org 3
  • 4. Important Regulations Special Rules  Exhibitors needing additional set-up time (past 8:00 pm on Regarding DOGS Thursday April 14) must leave company name and booth number on a list in the Show Office in order to notify security Rule #1 staff. Please sign up by 5:00 pm on Thursday night. Dogs may leave their booth only  Any boxes or cartons needing to be removed and discarded when going on a potty break after unloading should be flattened and left in the designated and must be on a leash at all areas next to the dumpsters. times.  Exhibitors with animals in their booths may pick up “Please Ask Rule#2 Before You Pet the Animals” counter displays from the Show Please do not walk around the Office. Please return display cards at show closing. EXPO with your dogs. Dogs may  Handing out balloons or stickers is prohibited on the OC Fair & not enter a building they are Event Center property. Any balloons must be tied to the not assigned booth space in. booths and not distributed. Balloons popping will scare the animals and could cause a danger. Rule #3 Centennial Farm is NOT a part  Make sure the sound levels on your microphones are set so of our EXPO. You may NOT that your neighboring exhibitors are not disturbed. enter Centennial Farms with  DO NOT place literature on building walls, cars, trees, posts, your dogs. picnic tables, etc. You may not hand out literature anywhere other than within your booth space. Costumed characters Rule #4 must also stay within your booth. Clean up after your dogs. Plastic bags are available at the  Exhibit booths must be staffed during all show days and hours. Show Office if needed.  Please promote responsible pet care and pick up after your animals. Plastic bags are available in the show office if needed. Rule #5 Please keep your dogs  The sale or negotiation for sale (taking of deposits, raffles, or reasonably quiet. A quiet dog is delivery) of any livestock at AMERICA’S FAMILY PET EXPO is a polite dog. strictly prohibited on the grounds, in the parking lot, or any adjacent areas during the inclusive dates of the show, unless Rule #6 pre-authorized by Show Management. Exhibitors found Please encourage to always “ask violating this rule are subject to removal from the show before you pet” someone else’s without refund or credit of monies paid. dog. This will make a safer experience for all. World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, CA 91016 Telephone: (626) 447 2222 ▪ Fax: (626) 447 8350 E-mail: info@wpamail.org ▪ URL: www.PetExpoOC.org 4
  • 5. DEADLINES FOR FORMS America’s Family Pet Expo April 15, 16 & 17, 2011 OC Fair & Event Center Costa Mesa, CA. ADVERTISE IN THE SHOW PROGRAM DEADLINE – MARCH 14 Be noticed! Advertise in America’s Family Pet Expo show program. Attendees refer to the show program for guidance throughout this 3-day event. HOTEL RESERVATIONS DEADLINE – MARCH 21 Please call the Hilton Orange County/Costa Mesa at (877) 836-0293 for reservations. Be sure and tell them that you are with America’s Family Pet Expo to receive our specially negotiated rate. SPECIAL ECONOMY BOOTH PACKAGE/CARPET/ELECTRICAL/DRAYAGE DEADLINE – MARCH 31 These rates will only be honored if ordered by March 31. All other orders must pay the regular GES rate. ADDITIONAL BADGE ORDER FORM DEADLINE – MARCH 3 Use this form to order additional badges for half regular admittance price ($6.00). Any orders received after the deadline, and up to April 7th, will have badges on hold at Will Call at the AFPE Show Office during Move-in days (Wed/Thu). 3-DAY DISCOUNT EXHIBITOR PARKING DEADLINE – MARCH 3 Purchase discounted 3-day parking for $9.00 instead of the regular price ($15.00). Any orders received after the deadline, and up to April 7th, will have badges on hold at Will Call at the AFPE Show Office during Move-in days (Wed/Thu). SHOW PROGRAM LISTING/FLOOR PLAN UPGRADE DEADLINE – ASAP Take advantage of this easy pre-show marketing tool. Attendees are searching for exhibitor listings before even arriving at Pet Expo. Be sure your listing is accurate on the America’s Family Pet Expo online floor plan. NOTE: All forms in the GES Service kit should be sent directly to GES. Do not send the GES forms to the America’s Family Pet Expo office as it will result in a delay. If you have any questions, please contact our office at the numbers listed below. World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 5
  • 6. BADGE POLICY AND ADDITIONAL BADGE ORDER FORM America’s Family Pet Expo April 15, 16 & 17, 2011 OC Fair & Event Center Costa Mesa, CA Deadline: March 3 You will automatically receive the maximum allotment of badges once your booth space has been paid in full. Exhibitors will be provided with 4 exhibitor badges per 10’x10’ booth space contracted. The number of complimentary badges for dog breed, adoption and animal exhibitors are provided to meet their special needs. Please Note: Any exhibitor staff arriving on-site without a badge during show days/hours will be required to pay full price ($12.00) for their admission. Please ensure that your staff receives their Exhibitor Badge prior to the show in order to avoid any inconveniences.  Cost of additional badges, purchased on this form, is $6.00 per badge if received by March 3rd  Badges are also available for purchase at half price ($6.00) during move-in (Wed/Thu) at the AFPE Show Office  Additional badges purchase after move-in dates will be at full price ($12.00)  Exhibitor Badges will serve as your staff’s pass to enter the Pet Expo and must be worn at all times  We will provide a “Will Call” booth for your convenience next to Campground Gate. You may drop off badges for your booth staff there during show days/hours or at the Show Office after show hours I would like to purchase additional badges at $6.00 each, to be mailed with my regular allotment. Exhibiting Company: Contract Contact Name: Booth Number: *Exhibitor Badge orders can only be placed by the AFPE Contract Contact Name and will only be mailed to the address listed on the contract.* Orders received after deadline, up to April 7 th, will have badges on hold at the Will Call during Move-In days. Any orders received in our office after April 7th will not be processed. Check Enclosed (Returned checks will be charged a $50.00 fee). Please make checks payable to WPA and send payment to 135 West Lemon Ave., Monrovia, CA 91016. Charge my Credit Card in the amount of: $ MasterCard Visa AMEX Credit Card #: Exp. Date: Cardholder Name: Card Billing Address: Signature: Date: World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 6
  • 7. 3-DAY DISCOUNT PARKING PASS ORDER FORM America’s Family Pet Expo April 15, 16 & 17, 2011 OC Fair & Event Center Costa Mesa, CA Deadline: March 3 Dear AMERICA’S FAMILY PET EXPO Exhibitor, For your convenience, you may pre-order 3-Day Discount Parking Pass by completing this form. Once completed, please send it to the address or fax listed below. Upon receipt of payment we will send your passes to the address marked on the AMERICA’S FAMILY PET EXPO Contract form. You may also purchase 3-Day Discount Parking Pass at the AFPE Show Office onsite during move-in days (Wed. 4/13 & Thu. 4/14). 3-Day Discount Parking Pass cost $9.00 each. This is a great discount; regular parking cost is $5.00 per day. These special passes will be honored for exhibitor parking at Campground Lot. If Campground Lot is full, this pass can be used at any other parking lot. I would like to purchase 3-Day Discount Parking Passes. Order Total: $ Exhibiting Company: Contract Contact Name: Booth Number: *Discount Parking Pass orders can only be placed by the AFPE Contract Contact Name and will only be mailed to the address listed on the contract.* Orders received after deadline, up to April 7 th, will have Passes on hold at the Will Call during Move-In days. Any orders received in our office after April 7th will not be processed. Check Enclosed (Returned checks will be charged a $50.00 fee). Please make checks payable to WPA and send payment to 135 West Lemon Ave., Monrovia, CA 91016. Charge my Credit Card in the amount of: $ MasterCard Visa AMEX Credit Card #: Exp. Date: Cardholder Name: Card Billing Address: Signature: Date: World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 7
  • 8. EXHIBITING/BOOTH SPACE SET-UP RULES & REGULATIONS America’s Family Pet Expo April 16, 17 & 18, 2011 OC Fair & Event Center Costa Mesa, CA It is very important that all exhibitors understand the rules and regulations. Some of the rules have been implemented by the fire marshal for the safety of all, some by the board that governs the facility and some are widely accepted show rules that make exhibiting as fair as possible for all exhibitors. The AFPE staff will be on hand during set up to answer questions and will be roaming the show floor to spot any exhibitor that may be setting up their exhibit booth outside the guidelines and advise on how you might change your set-up to comply. PLEASE READ AND MAKE SURE YOU UNDERSTAND THE FOLLOWING RULES AND REGULATIONS:  AFPE has established a “Tall Wall” section for exhibitors whose booth set-up does not conform to regular booth set up regulations. If your exhibit will not conform, make sure you notify Dave Williams so that he can place you within the Tall Wall section of the show floor.  The sale or negotiation for sale (taking of deposits, raffle, or delivery) of any livestock at AMERICA’S FAMILY PET EXPO is strictly prohibited on the grounds, in the parking lot, or any adjacent areas during the inclusive dates of the show, unless pre-authorized by Show Management. Exhibitors found violating this rule are subject to removal from the show without refund or credit of monies paid.  No element of any exhibit booth, including lighting fixtures, signage, banners, structure, etc. may exceed 8’ in height. (Except for Sponsors and tall wall exhibitors booths) See diagrams provided on booth diagram page.  Exhibits must remain in the confines of each exhibitor’s space. No displays, tables, chairs, demonstrations, etc. may extend into the aisles or outside confines of exhibitor space. Any costumed characters must stay within the booth.  Balloons may frighten the animals and pose a danger to animals and children. As per your exhibit contract they are prohibited.  Exhibits must be arranged as to not obstruct the view of adjoining exhibits and all exposed areas should be finished in a neat and professional manner or draped. Draping may be rented from the Show Decorator.  All flammable and decorative materials must be flame proofed.  Microphones must be used responsibly. The volume may not be such that it hampers your neighbors’ ability to conduct business in their booth.  Any exhibitor who wishes to sample food and beverages at AFPE shall complete an Orange County Fair & Event Center sample request form at least 30 days prior to the event and receive written approval from OCFEC. If written approval is granted, it shall be the responsibility of the exhibitor to obtain the necessary approvals from the Orange County Health Department Sampling Requirements. If you plan on sampling food, please call our office to be directed to the appropriate contact.  All food and beverage related booths shall complete an OCFEC foodservice request form at least 30 days prior to the event start date, and receive written approval from OCFEC. Foodservice commissions at the sole discretion of the OCFEC may be required if written approval is granted. If written approval is granted, it shall be the responsibility of the exhibitor to obtain the necessary approvals from the Orange County Health Department Sampling Requirements.  Bringing Alcohol on the grounds by exhibitors or attendees is strictly prohibited. The OCFEC Foodservice Provider shall only serve alcoholic beverages on the OCFEC property. Exception to this policy shall only be valid with written OCFEC approval.  "Games of Chance" or any other related activities are prohibited if the activity is played for commercial purposes and for profit. If a "raffle" or "free drawing" is to be utilized during the event by an exhibitor, it must be called an "Opportunity Drawing".  See Contract Basic Terms and Conditions for additional information. PLEASE SEE BOOTH SET-UP DIAGRAMS FOR ADDITIONAL INSTRUCTIONS World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 8
  • 9. WHICH ONE IS BEST FOR YOU? Applying for exhibit space, you have agreed to comply with the following rules: Exhibit construction and merchandise shall be arranged as not to obstruct the general view nor hide the exhibits of others. These diagrams indicate the guidelines required for linear booth participation in our show. All exhibit fixtures should be contained within the outlined areas shown. Plans for specifically built displays not in accordance with regulations must be submitted to Show Management before construction is ordered. O.C Fair & Event Center ~ Costa Mesa, CA ~ April 15-17, 2011 Please return by fax to Dave Williams at (503) 667-4266 so that appropriate booth assignments can be made. Company Name: Contact Name: Phone: Regular Booth Tall Wall Booth 10’ wide 10’ wide DRAWING DOES NOT 5’ long IMPLY WALLS, HOWEVER 8’ high from IT DOES SHOW WHERE 10’ long top to WALLS MAY BE bottom of CONSTRUCTED If you display 8’ high from 8’ high from product in this booth top to top to area, on either bottom bottom 5’ long of booth of booth side of the booth, from aisle you must request to back half a Tall Wall Booth of booth 3’ high side drape (you may use booth furnishings up to 4’ high) Aisle Aisle Regular (short) Booth exhibit materials (fixtures) Tall Wall Booth exhibit materials must not extend more must not extend more than 5’ from the back wall. than 10’ from the backwall and 8’ from the floor. 9
  • 10. UNDERSTANDING DRAYAGE America’s Family Pet Expo April 15, 16 & 17, 2011 OC Fair & Event Center Costa Mesa, CA Dear Exhibitors, One of the most misunderstood aspects of preparing for your move-in at any trade or consumer show is drayage or material handling. This is the unloading of your exhibit materials, delivery to your booth, handling of empty containers to and from storage and removal of your materials from your booth for reloading onto your outbound carrier. This should NOT be confused with the cost to transport your exhibit materials to and from the event. When you send a shipment (exhibit materials or product) to the event facility, your driver is often asked if they would like to have their vehicle unloaded for them. You and your driver should know that if they say yes, this constitutes ordering labor and the exhibiting company will be billed for this service. For information on ordering this labor for product that is delivered directly to show site at a discount price, please see the Special Economy Booth Furnishings Package Form in the AFPE portion of the Service Kit. For all other drayage needs, please consult the GES Exhibitor Service Kit. You may hand carry or wheel your exhibit materials to and from your booth, but you MAY NOT use a pallet jack or fork lift. All unloading with a fork lift or pallet jack must use services provided by GES. For more information on drayage or material handling, you may contact Nita Venegas at nvenegas@ges.com or (562) 370-1596. America’s Family Pet Expo & GES Exposition Services World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 10
  • 11. SPECIAL ECONOMY BOOTH FURNISHINGS PACKAGE FORM America’s Family Pet Expo April 15, 16 & 17, 2011 OC Fair & Event Center Costa Mesa, CA Deadline: April 1 Official Show Colors: Booths will be alternating red, white & blue, with blue side rails. Aisles and booths will NOT be carpeted; however exhibitors may order booth carpeting. Booths come with Pipe & Drape and a Company I.D. Sign. Drayage of product, directly to show site, may be ordered using this form. Please be advised that if you will need a pallet jack or forklift to unload your shipment, you will need to use the services of GES. Exhibitors will NOT be allowed to use a pallet jack or forklift! AMERICA’S FAMILY PET EXPO has negotiated SPECIAL BOOTH PACKAGE pricing for exhibitors. Additional options will be available in the GES portion of the Exhibitor Service Kit. There are no substitutions when ordering booth furnishings/drayage using this form. Payment must be received with this order. Furniture Only   Package A – (1) 6’ draped table (2) plastic contour chairs (1) waste basket Check table drape color:  Blue  Red  White I would like to order of the above package at $141.00 each (savings of $131.20) Furniture and Carpet Packages Each of the packages below include: (1) 6” draped table (2) plastic contour chairs (1) waste basket, and carpet.  Package B - Carpet for 10’ x 10’ booth at $222.00 each (savings of $195.70) How many? _____  Package C - Carpet for 10’ x 20’ booth at $290.00 each (savings of $267.20) How many? _____  Package D - Carpet for 10’ x 30’ booth at $389.00 each (savings of $322.45) How many? _____ Check table drape color:  Blue  Red  White Check Carpet color:  Blue  Red  White Electrical  500 watts, 120 volt, 60 cycle, alternating current with two connections per hookup I would like to order the above at $97.50 per hook up  1000 watts, 120 volt, 60 cycle, alternating current with two connections per hookup I would like to order the above at $165.50 per hook up _ Discounted Drayage Package DRAYAGE FOR PRODUCT SHIPPED DIRECTLY TO SHOWSITE Discount package is available to all exhibitors. All unloading with a fork lift or pallet jack must use services provided by GES   Premium Partner Package - $975.00 – includes:  Furniture Package “A”  Electricity - 1000 watts, 120 volt, 60 cycle alternating current with two connections  Material handling of product delivered directly to show site, of up to 10 pallets of product, regardless of weight Additional pallets will be charged on show site at $88.00 per pallet  Good for one shipment; shipment cannot be split into two deliveries  MasterCard  Visa  I have enclosed a check payable to WPA Order Total: $ Credit Card Number: Expiration Date: Name on Credit Card: Signature: Exhibiting Co.: Booth No.#: Contact Name: Billing Address: City: State: Zip: Phone No.: Fax: World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 11
  • 12.  ONLINE FLOOR PLAN UPGRADE  America’s Family Pet Expo April 15, 16 & 17 2011  OC Fair & Event Center  Costa Mesa, CA        Make sure your Online Floor Plan listing is updated.  Take advantage of free and easy pre‐show marketing.  Attendees are searching for exhibitor listings before  even arriving at Pet Expo.  Be sure your listing is accurate!      Standard  Silver  Gold  Platinum  4 simple steps ‐ Be sure to update:  Attribute  Digital  Digital  Digital  Digital    Booth  Booth  Booth  Booth  Business Cards     Business Card  X  X  X  X  Categories     Company Web Site URL  X  X  X  X  Company Profile     Company Profile  X  X  X  X  Show Guide     Company Logo  X  X  X  X    Make sure your information is correct.     Company Logo for Floor Plan    X  X  X  Update your company standard profile by going to     Company Brochure    X  X    http://www.expocadweb.com/AFOC11/ec/form    Press Release      2  4  s/exhibitor/login.aspx    Coupon    X  X  X  Select your company and enter your password.       Podcast      X  X       Video Webcast      X  X  Please Check Upgrade Preference Below:     Company Contact    2  3  4  Standard Digital Booth – FREE       Products    3  4  5     Silver Digital Booth –  $100     Product Showcase      3  5     Gold Digital Booth –  $200     Special Event      2  4     Platinum Digital Booth –  $400       Visitor Report  X  X  X  X       Categories  X  X  X  X          Company Name:                             Contact Name:                                   Please submit Check payable to WPA or submit:          MC            Visa           AMEX      Card Number:                      Exp:              Name on Card:                   Signature:                 Billing Address:                                Phone Number:                 FAX:                     E‐mail:                      Booth Number:         World Pet Association, Inc.  Producers of America’s Family Pet Expo and SuperZoo  135 W Lemon Avenue,  Monrovia, California  91016  Telephone (626) 447‐2222  ▪  Fax (626) 447‐8350  E‐Mail:  info@wpamail.org  ▪  Web Site:  www.PetExpoOC.org 
  • 13. EXHIBITOR SHOW INSURANCE INFORMATION America’s Family Pet Expo April 15, 16 & 17, 2011 OC Fair & Event Center Costa Mesa, CA All exhibitors are required to carry Certificate of Insurance as noted on the AMERICA’S FAMILY PET EXPO Exhibit Booth Space Contract 2011, under Basic Terms and Conditions; item 4. Insurance, (see below). 4. INSURANCE Exhibitors must carry worker’s compensation, commercial general liability including products and completed operations independent Contractors, personal injury and blanket Contractual liability insurance at limits of at least $1 Million per occurrence, $2 Million aggregate. These coverage’s must be evidenced by a Certificate of Insurance with a 30-day notice of cancellation provision to the holder naming World Pet Association, Inc., OC Fair & Event Center, GES GLOBAL EXPERIENCE SPECIALISTS as additional insured. If requested by Show Management, they must be made available on show site. It is strongly recommended that Exhibitors also carry insurance to cover loss or damage to their exhibits or other personal property while such property is located at or is in transit to or from the exhibit site. America’s Family Pet Expo and WPA assume no liability for any loss, damage or injury to any property of the Exhibitor or to any of its officers, agents, employees or contractors, whether attributable to accident, fire, theft or any other cause whatsoever. While the exhibition may provide security guards, it is solely done as an accommodation to Exhibitors. The Exhibitor expressly agrees to save and hold harmless America’s Family Pet Expo and WPA, their management, agents and employees from any and all claims, liabilities and losses for injury to persons or animals (including death) or damage to property arising in connection with Exhibitor’s use of the exhibit space, except such losses as may be the result of the sole negligence of America’s Family Pet Expo or WPA. You may obtain the required insurance coverage from your own insurance provider. If you do not have a provider, you may contact: Show Insurance, Inc. at 440-349-6650 or www.showinsurance.com. Please see the following page for further information and Insurance Registration Form. Note: Insurance Requirements per your contract Limit of Insurance: $1,000,000 Type of Insurance: General Liability including Products Coverage Dates of Coverage: 04/13/2011 – 04/19/2011 Additional Insured: America’s Family Pet Expo, OC Fair & Event Center and GES Global Experience Specialist Please contact our office if you have any further questions. Thank you! World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 13
  • 14. America’s Family Pet Expo 2011 CERTIFICATE DEADLINE: March 14, 2011 FAX: 440.815.2154 INSURANCE REGISTRATION FORM Each exhibitor can register online at www.showinsurance.com or mail/fax this form with payment to Show Insurance, Inc. Make Check Payable to: Show Insurance Inc. Online Discount Mail / Fax Payment Schedule: Before 03/18/2011 $100 $110 After 03/18/2011 $115 $125 After 04/02/2011 $150 $175 COMPANY INFORMATION Exhibiting Company Name: Booth Numbers: Address: City: State: Country: Zip: Telephone: Fax: E-Mail Address: Show Contact: METHOD OF PAYMENT BY SIGNING BELOW YOU AUTHORIZE SHOWINSURANCE.COM TO CHARGE YOUR CREDIT CARD Company Check Payable to: Show Insurance Inc. Checks must be in U.S. funds drawn against a U.S. Bank. Payment Form: (circle one) Check American Express MasterCard Visa Card Number |___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___|___| Expiration Date |___|___|-___|___|-___|___|___|___| CVV/CVC/CID Code_________________ Cardholder Name (Print): Signature: Cardholder Address if different than above: ___________________________________ _______________________________________________________________________________ Fax to 440-815-2154 or Mail this form with payment to Show Insurance Inc, 30285 Bruce Industrial Parkway, Suite B, Solon, Ohio 44139 Phone 440-349-6650 www.showinsurance.com © 2008 Show Insurance, Inc. 14
  • 15. America’s Family Pet Expo Preferred Hotel Enjoy a Great Rate of $119.00 single/double + tax Deadline: March 21, 2011 3050 Bristol Street, Costa Mesa, CA 92626 For Reservations call (877) 836-0293 or, go to www1.hilton.com/en_US/hi/hotel/SNACMHH-Hilton-Orange-County-Costa-Mesa-California/index.do ENJOY THE FOLLOWING AMENITIES WHILE STAYING AT THE HILTON HOTEL  $119.00/night, plus 8.75% sales tax  Hilton Serenity Bed  Self-Parking with in & out privileges for $8.00/night  Hi-Speed Internet Access at $13.99 per 24 hrs  Pet Friendly ($50.00/non-refundable pet fee)  Business Center and Phone Service on-site  Bistro, Coffee Bar and Lounge on premises  Room service  In-room Coffee and Tea Maker  Outdoor Heated Swimming Pool and Jacuzzi  In-room Hair Dryer, Iron and Ironing Board  Workout Facility on-site FOR THE RV TRAVELER RV Parking available on site at the OC Fair & Event Center $30.00 daily  Electrical  Water  Restroom  Reservations Required For reservations call Janis Bromberg at (714) 708-1940 Send payment to: Attention - Janis Bromberg OC Fair & Event Center 88 Fair Drive, Costa Mesa, CA 92626 Please make checks payable to OC Fair & Event Center (Checks will be accepted up to 2 weeks prior to event) World Pet Association, Inc. Producers of America’s Family Pet Expo and SuperZoo 135 W Lemon Avenue, Monrovia, California 91016 Telephone (626) 447-2222 ▪ Fax (626) 447-8350 E-Mail: info@wpamail.org ▪ Web Site: www.PetExpoOC.org 15
  • 16. AUDIO VISUAL RENTAL FORM ROOM OR BOOTH NUMBER Please MAIL, FAX or EMAIL Form with Payment to: Trade Show Technical 530 East Pamalyn Ave Ste E, Las Vegas, NV 89119 TEL: (702) 897-8508 FAX: (702) 897-6064 EMAIL: jhinck@tradeshowtechnical.com EVENT NAME: American Family Pet Expo 2011 EVENT DATES: April 15-17 2011 FACILITY: OC Fair & Events Center EXHIBITING COMPANY: BILLING NAME AND STREET ADDRESS CITY: STATE: ZIP: COUNTRY: ORDERED BY: TEL: FAX: EMAIL: CARD TYPE: EXP DATE: CARDHOLDER’S NAME: CARDHOLDER’S SIGNATURE: CSC CODE: (Please Print) WE WILL BEAT ANY COMPETITORS PRICE, JUST SEND US THEIR QUOTE OR SHOW ORDER FORM WITH YOUR ORDER! We are always available to help you with equipment not listed, custom quotes or just personal assistance, please call (702) 897-8508 or email jhinck@tradeshowtechnical.com Requested Delivery Date/Time: Requested Pickup Date/Time: ( Specify time if different than the show closing time ) Show Site Contact: Cell Phone: QTY LCD & PLASMA PACKAGES SHOW TOTAL QTY AUDIO PACKAGES SHOW TOTAL Stand or Wall Mount and Speakers Included! RATE 2 Speakers, Mixer and CD Player or Wired Mic Included! RATE 19” SXGA LCD Monitor (1280x1024, 4:3, DVI) $100.00 Small Sound System (60 Watts) $200.00 CIRCLE: Wall Mount or Tabletop Stand CIRCLE: CD Player, Wired Handheld, Lavaliere or Headset Mic. 26” 720p LCD Monitor (1366x768, HDMI) $200.00 Medium Sound System (70 Watts) $250.00 CIRCLE: Wall Mount, Floor or Tabletop Stand CIRCLE: CD Player, Wired Handheld, Lavaliere or Headset Mic. 26” 1080p LCD Monitor (1920x1200, HDMI & DVI) $200.00 Large High Impact Sound System (300 Watts) $300.00 CIRCLE: Wall Mount, Floor or Tabletop Stand CIRCLE: CD Player, Wired Handheld, Lavaliere or Headset Mic. 32” 720p LCD Monitor (1366x768, DVI) $300.00 AUDIO EQUIPMENT CIRCLE: Wall Mount, Floor or Tabletop Stand Wired Microphone $50.00 32” 1080p LED-LCD Monitor (1920x1080, HDMI) $300.00 CIRCLE: Handheld, Lavaliere or Headset CIRCLE: Wall Mount, Floor or Tabletop Stand Wireless Microphone $125.00 40” 1080p LCD Monitor (1920x1080, HDMI) $400.00 CIRCLE: Handheld, Lavaliere or Headset CIRCLE: Wall Mount, Floor or Tabletop Stand Multi-Disc CD Player $50.00 42” XGA Plasma Monitor (1024x768, 16:9, DVI) $400.00 CIRCLE: Wall Mount, Floor or Tabletop Stand COMPUTERS 42” 1080p Plasma Monitor (1920x1080, HDMI & DVI) $400.00 2.2 GHz Core2Duo Laptop $250.00 CIRCLE: Wall Mount, Floor or Tabletop Stand Includes: 3 GB DDR2 RAM, DVD +/- RW, 160 GB HDD, NIC, WiFi, Windows 7 & Office 2010 46” 1080p LCD Monitor (1920x1080, HDMI) $500.00 CIRCLE: Wall Mount, Floor or Tabletop Stand PRINTERS & COMMUNICATIONS 50” 720p Plasma Monitor (1280x768, DVI) $500.00 HP LaserJet Printer (22 ppm) $125.00 CIRCLE: Wall Mount, Floor or Tabletop Stand HP Color LaserJet Printer (17 ppm) $250.00 50” 1080p Plasma Monitor (1920x1080, HDMI & DVI) $500.00 CIRCLE: Wall Mount, Floor or Tabletop Stand High Volume Plain Paper Fax $125.00 50” 1080p 3D Plasma Monitor (1920x1080, HDMI, Requires 3D Source $1000.00 Desktop Copier (17ppm) $250.00 & Content, Includes (2) pairs of 3D Glasses) CIRCLE: Wall Mount, Floor or Tabletop Stand High Volume Fax/Copier/Printer/Scanner MFC (21 ppm) $175.00 63” 1080p Plasma Monitor (1920x1080, HDMI) $1000.00 High Volume Color Fax/Copier/Printer/Scanner MFC (17 ppm) $300.00 CIRCLE: Wall Mount, Floor or Tabletop Stand PROJECTORS & SCREENS AVAILABLE - Please call or email us. 70” 1080p Plasma Monitor (1920x1080, HDMI, DVI & Display Port) $2500.00 CIRCLE: Wall Mount or Tabletop Stand (Floor Stand not available) LIGHTING, TRUSS & STAGING AVAILABLE - Please call or email us. TOTALS VIDEO EQUIPMENT Equipment Total HD Media Player (Will play video or pictures from a USB Drive) $50.00 Delivery & Pick-Up $55.00 $55.00 DVD Player — CIRCLE: Standard or Blu-Ray $50.00 Labor 72” Dual Post Plasma/LCD Floor Stand w/Bracket (No Monitor) $100.00 ESTIMATED TOTAL LABOR: Labor any day, Sunday through Saturday (except holidays), will be at the straight time rate between the hours of 8:00 AM and 5:00 PM, all other hours will be at the overtime rate. ANY DRAYAGE, ELECTRICIAN OR STAGEHAND LABOR CHARGES WILL BE BILLED DIRECTLY TO THE EXHIBITOR BY THE SHOW’S GENERAL CONTRACTOR . Pickup & Delivery Straight Time: $55.00 Overtime: $55.00 Installation & Removal Labor Straight Time: $55.00 Overtime: $82.50 · BY SIGNING AND DELIVERING THIS FORM TO TST, CUSTOMER AGREES TO ALL TERMS AND CONDITIONS PRINTED ON THIS FORM. · ORDERS CANCELLED UPON OR AFTER DELIVERY ARE SUBJECT TO A CANCELLATION FEE. NO CREDITS WILL BE ISSUED ON SERVICES INSTALLED AND NOT USED OR AFTER SHOW CLOSING. SEE REVERSE SIDE OF THIS FORM FOR ALL TERMS AND CONDITIONS 16 JDHv9.0
  • 17. CONTRACT TRADE SHOW TECHNICAL, INC. (“TST”) agrees to rent their equipment (“Equipment”), subject to the conditions of the Contract, and in con- sideration thereof, the undersigned Customer (“Renter”) agrees to the following: 1. Renter understands and agrees that the Equipment described in the Contract remains the property of TST, and that the failure by the Renter to return said Equipment to TST may constitute a crime and subject Renter to criminal prosecution. 2. Renter acknowledges that he has examined the Equipment and knows the condition thereof, and that the same is in good condition and repair, and Renter agrees he will return the Equipment in the same good condition as when received, ordinary wear and tear excepted. 3. Renter assumes all risks of loss, theft, destruction, or damage to such Equipment, and will hold TST harmless from any and all damages, claim, lien, storage costs, labor and materials. Renter further agrees to pay TST on demand all costs of repairs or replacement at the current repair or re- placement cost of said Equipment. 4. TST shall have a lien on all Renters’ property for all charges and expenses incurred by TST under the terms of the Contract including those caused by damage to or destruction of said Equipment. 5. All equipment is subject to testing and check-out by TST personal upon return or pick-up to verify said equipment is in the same condition it was delivered in and not damaged in any way. 6. Renter agrees that TST has the right to terminate this agreement at any time, and retake possession of said Equipment, and Renter shall guaran- tee free access to TST of said Equipment and may enter upon the premises of the Renter, without becoming liable for trespass. 7. RENTER EXPRESSLY AGREES to use Equipment in strict accordance with the following instructions. Failure to do so automatically termi- nates this Contract, with all sums due hereunder immediately payable to TST. RENTER FURTHER AGREES to immediately return said Equip- ment. 8. TST SHALL NOT BE LIABLE TO RENTER FOR ANY LIABILITY, CLAIM LOSS, DAMAGE (DIRECT OR CONSEQUENTIAL), OR EXPENSE OF ANY KIND OR NATURE CAUSED, DIRECTLY OR INDIRECTLY, BY EQUIPMENT OR ANY INADEQUACY THEREOF FOR ANY PURPOSE, OR ANY DEFICIENCY OR DEFECT (LATENT OR PATENT) THEREIN DELAY IN PROVIDING OR FAILURE TO PROVIDE ANY THEREOF, OR ANY INTERRUPTION OR LOSS OF SERVICE OR USE THEREOF, OR ANY LOSS OF BUSINESS, OR ANY DAMAGE WHATSOEVER AND HOWEVER CAUSED BY TST SHALL NOT, BY VIRTUE OF HAVING RENTED THE EQUIPMENT UNDER THIS CONTRACT, BE DEEMED TO HAVE MADE ANY REPRESENTATION OR WARRANTY, WHETHER WRITTEN OR ORAL OR EXPRESSED OR IMPLIED, AS TO THE MERCHANTABILITY, FITNESS (FOR USE OR FOR ANY PARTICULAR), DESIGN OR CON- DITION OF, OR AS TO THE QUALITY OF THE MATERIAL OR WORKMANSHIP IN THE EQUIPMENT. 9. Rental charges shall be based on all or any part of each twenty-four (24) hour period to the following 5:59 a.m. Renter agrees to pay rental fee stipulated for the period stated. If Equipment is kept for a longer period, the rental fee will be charged at the stated rate until the Equipment is re- turned to the possession of TST. 10. If TST incurs any expenses, including reasonable attorney’s fees, in the enforcement of any of its rights hereunder, those costs and expenses shall be the sole obligation of Renter. 11. All orders cancelled during or after delivery are subject to a cancellation fee of (1) days rental at the TST standard daily rates or the quoted show rate which ever is less. 12. Equipment delivery and installation times are prioritized when the completed form is processed through TST and then installed. TST is not responsible if equipment installation does not meet your time line due to any unforeseen circumstances that may occur at show site. The Delivery/ Pick Up charge covers delivery to and pick up from the Facility only. Any installation/set up/dismantle work will be charged at current TST labor rates 13. Any drayage or forced labor charges will be billed directly to the exhibitor by the show general contractor. 14. TST reserves the right to upgrade equipment at no additional charge. 15. All charges are subject to change without prior notice. 16. Competitor price matching is contingent upon receipt of a written quote and/or an official order form which pertains specifically to the show for which the equipment is being ordered for. TST reserves the right to refuse any price match. 17. TST's liability for any professional error, mistake, malpractice or error/omission shall be limited to our daily rate for this project. 18. No term or condition of this Contract may be waived or modified as to TST except in writing signed by TST’s authorized representative or by an officer of TST who has been expressly authorized to do so by TST. 19. You may choose to pay by credit card, check or bank wire transfer, however, we require that your order be secured by having a credit card on file with TST. Your card on file will be used to pay for any additional equipment or labor ordered on site and signed for by you or your representa- tive and any lost or damaged equipment. This Contract constitutes the entire agreement between TST and Renter. 17
  • 18. The World’s Largest Pet and Pet Products Expo! Get noticed by THOUSANDS of animal lovers when you advertise in the America’s Family Pet Expo Show Program! April 15-17, 2011 Now in its 22nd year, the America’s Family Pet Expo introduces thou- sands of responsible pet owners to the products and services they need at OC Fair & Event Center the world’s largest consumer pet expo. Costa Mesa, CA This giant animal education and entertainment event will feature such pets as dogs, cats, birds, fish, reptiles, horses, pot bellied pigs, rabbits, ham- sters, mice, llamas and more! Create Quality Leads Reach devoted and novice animal lovers who are loyal to their pets and Ad Close Date invested in finding the products and services that keep their pets happy March 15, 2011 and healthy. Build Brand Awareness Your ad in the show program will increase name recognition and serve as an indispensable selling tool that canvasses the entire show floor. Influence Buyers Attendees refer to the show program for guidance through- out this 3-day event. Put your message in the hands of your target customers and leave an impression that influences purchasing decisions long after the show is over. Call and reserve your ad space TODAY! Desiree Lynch 213.385.2222 ext. 2222 dlynch@bowtieinc.com 18
  • 19. The World’s Largest Pet and Pet Products Expo! Four-Color and Black & White Get noticed by THOUSANDS C2 & 3 $2815 of animal lovers when you 1 Page $2815 advertise in the America’s 2/3 page $2070 Family Pet Expo Show ½ Page $1670 Program! 1/3 Page $1240 ¼ Page $1010 1/6 Page $735 1/10 Page $460 April 15-17, 2011 1/12 Page $400 2” $370 OC Fair & Event Center 1” $210 Costa Mesa, CA Bleed No Charge Preferred position +10% to unit cost Printed Web offset, saddle sticked Full Page Bleed 8 1/4” x 11 1/8” Trimmed Size 8” x 10 7/8” (keep live matter 1/4” from trim) Commissions Ad Close Date Space Unit Width Height A 15% commission is allowed 1 Page 7 x 10 March 15, 2011 on gross billing of space, color 2/3 Page (2 column) 4 5/8 x 10 and position when professionally 1/2 Page (horizontal) 7 x 4 7/8 prepared digital files are provided. 1/2 Page (vertical) 4 5/8 x 7 3/8 If publisher typesetting is 1/3 Page (1 column) 2 1/4 x 10 required, the commission 1/3 Page (square) 4 5/8 x 4 7/8 may be forfeited. The 15% 1/4 Page (1 column) 2 1/4 x 7 3/8 commission does not apply to 1/4 Page (square) 4 5/8 x 3 5/8 1/6 Page (1 column) 2 1/4 x 4 7/8 other charges such as insert 1/6 Page (square) 4 5/8 x 2 3/8 handling, production charges, special binding, or trimming of Call and reserve your 1/10 Page 1/12 Page 2 1/4 2 1/4 x x 2 7/8 2 3/8 inserts, reprints, fifth colors or ad space TODAY! 2 inches 2 1/4 x 2 other mechanical charges. 1 inch 2 1/4 x 1 Desiree Lynch Digital File Requirements 213.385.2222 ext. 2222 Provide professionally prepared digital files Send all production/art materials dlynch@bowtieinc.com on trade standard media. For the most via traceable means to: current specifications, please visit: AFPE Program Production Coordinator www.animalnetwork.com/corporate/ 3 Burroughs, Irvine, CA 92618 advertising.asp adtraffic@bowtieinc.com You may also contact your sales representative for a copy of our digital specifications. 19
  • 20. Basic Terms and Conditions America’s Family Pet Expo™ 1. CONTRACT This application properly executed by Applicant (Exhibitor) shall upon written acceptance by America’s Family Pet Expo and World Pet Association (WPA) acting as show management advertising for transfer of ownership of any livestock during the show is within the designated pet constitute a valid and binding contract. Show Management reserves the right to render all adoption area. Exhibitors found violating this rule are subject to removal from the show without interpretations and to establish further regulations as may be deemed necessary for the general refund or credit. success of the exhibition. It is further agreed that the conditions, rules and regulations as herein stated and as outlined in the Exhibitor Service Manual are made a part hereof as though fully 7. RESTRICTIONS AS OTHER EXHIBITS: incorporated herein, and that the said exhibitor agrees to be bound by each and every one thereof. Exhibitor expressly agrees that neither it nor any of its employees, or agents will conduct or otherwise participate in any displays of products, models, samples or similar Expo (whether for 2. INDEMNIFICATION viewing or sales purposes) in any location in the hosting city (other than the Exhibitor’s booth) at The applicant hereby agrees to indemnify, defend and protect Show Management, the Facility and any time for the duration of America’s Family Pet Expo. Further, Exhibitor expressly agrees that the Official Service Contractor against, and hold and save the Show Management, the Facility and its employees will not conduct official exhibitor functions in private rooms during business hours the Official Service Contractor harmless from any and all claims, demands, suits, liability, of America’s Family Pet Expo. damages, loss, costs, attorney fees and expense of whatever kind or nature (collectively “Claims”) which might result from or arise out of: (i) any action or failure to act of the applicant 8. TERMINATION OF AMERICA’S FAMILY PET EXPO /FORCE MAJEURE: or any of its officers, agents, employees, or other representatives; (ii) damage or loss to property, In the event that the premises in which America’s Family Pet Expo is or is to be conducted or from or out of any damage, loss, harm or injury to the person or any property of the applicant becomes unfit for occupancy, as determined by Management, or in the event the holding of or any of its officers, agents, employees or other representatives, or any third parties, and (iii) all America’s Family Pet Expo or the performance of Management under the agreement (of which Claims relating to or arising from patent or copyright infringement. In addition to the duty of these Terms and Conditions are a part) are substantially or materially interfered with by virtue of applicant to indemnify, the Management shall also have the right to terminate this Agreement if a any cause or causes not reasonably within the control of Management, said agreement and/or Claim arises during or prior to the Show. America’s Family Pet Expo (or any part thereof) may be terminated by Management. Management shall not be responsible for delays, damage, loss, increased costs or other 3. WRITTEN CANCELLATION unfavorable conditions arising by virtue of cause(s) not reasonably within the control of REFUND POLICY - An exhibitor must deliver a written cancellation notice on company Management. If Management terminates said contract and/or America’s Family Pet Expo (or any letterhead signed by the authorized person no later than 3 months prior to the show opening to part thereof) as mentioned above, then Management may retain such part of an Exhibitor’s booth receive a full refund less a cancellation fee of $200.00. Any written cancellation notice received fee as shall be required to recompense Management for expenses incurred up to the time such after 3 months prior to opening day is subject to a cancellation fee of 50% of total booth space contingency occurs, and there shall be no further liability on the part of either party. For purposes plus $200.00 cancellation fee. No refunds will be issued in the event of cancellation after 3 hereof, the phrase “cause(s) not reasonably within the control of Management” includes, but not months prior to opening day of the show. It is agreed that if the Exhibitor fails to comply in by way of limitation; fire, casualty, flood, epidemic, earthquake, explosion or accident, blockade, any respect with the terms of the agreement, then Show Management shall have the right without embargo, inclement weather, governmental restraints, restraints or orders of civil defense or notice to the Exhibitor to sell or offer for sale the exhibit space covered by this Contract. Said military authorities, act of public enemy, riot or civil disturbance, acts of war and warlike Exhibitor will be liable for any deficiency, loss or damage suffered by the exhibition by reason of operations, threats or acts of terrorism, strike, lockout, boycott or other labor disturbance inability the premises stated, and further agrees to pay Show Management upon demand reasonable to secure sufficient labor, technical or other personnel failure, impairment or lack of adequate expenses and costs incurred by reason thereof. transportation facilities, inability to obtain condemnation, requisition of commandeering of It is further agreed that actual occupation of the exhibit space by an exhibit is of the essence necessity supplies or equipment, local state or federal law, ordinances, rules, orders decrees or thereof, and that should the exhibition be unable to affect the sale of the space as herein regulations whether legislative, executive or judicial, and whether constitutional or provided, the exhibition is then expressly authorized to occupy or cause said space to be occupied unconstitutional or Act of God. in such a manner as it may deem in the best interest of the exhibition, without any rebate or allowance whatsoever to the Exhibitor and without in any way releasing said Exhibitor from any 9. RESOLUTION OF DISPUTERS: liability hereunder, and said Exhibitor expressly agrees to pay the exhibition the full sum as herein In the event of a dispute or disagreement between Exhibitor and an official contractor; or between set forth. WORLD PET ASSOCIATION, INC. will not be liable for the fulfillment of this Exhibitor and labor union or labor union representative or between two or more Exhibitors, all Contract as to the delivery of exhibit space if non-delivery is due to any of the following causes: interpretations of the rules covering the exhibition actions or decisions concerning this dispute or By reason of the facility being damaged or destroyed by fire, act of God, public enemy, war or disagreement by Management, intended to resolve the dispute or disagreement shall be binding on insurrections, strikes, the authority of the law, postponement or cancellation of the exhibition, or Exhibitor. for any cause beyond their control. It will however, in the event of its not being able to hold an exhibit for any of the previously named reasons, reimburse Exhibitor on a pro-rata basis on the 10. AGREEMENT TO RULES: amount paid in, less any and all legitimate expenses incurred, such as but not limited to: Rent, Exhibitors shall abide by and observe all laws, rules and regulations of the hosting state county advertising, operation costs, etc. and city, and their departments and all rules of the exhibition venue. 4. INSURANCE Exhibitor, for itself, employees and agents, agrees to abide by the foregoing rules, as well as Exhibitors must carry worker’s compensation, commercial general liability including products and additional rules appearing in the Exhibitor Services Manual herewith incorporated by reference, completed operations independent Contractors, personal injury and blanket Contractual liability and by any amendments that may be put into effect by Management. This agreement shall not be insurance at limits of at least $1 Million per occurrence, $2 Million aggregate. These coverage’s binding on Management unless it is completed in full by Exhibitor and duly executed by both must be evidenced by a Certificate of Insurance with a 30-day notice of cancellation provision to parties. Deposit of Exhibitor’s check does not constitute contract acceptance. the holder naming World Pet Association, Inc., OC Fair & Event Center, GES GLOBAL EXPERIENCE SPECIALISTS as additional insured. If requested by Show Management, they 11. AMENDMENT IN RULES: must be made available on show site. It is strongly recommended that Exhibitors also carry Any matters not specifically covered by the preceding rules shall be subject solely to the decision insurance to cover loss or damage to their exhibits or other personal property while such property of Management. Management shall have full power in the matter of interpretation, amendment is located at or is in transit to or from the exhibit site. America’s Family Pet Expo and WPA and enforcement of all said rules and regulations and that any such amendments when made and assume no liability for any loss, damage or injury to any property of the Exhibitor or to any of its brought to the notice of the said Exhibitor shall be and become part hereof as though duly officers, agents, employees or contractors, whether attributable to accident, fire, theft or any other incorporated herein and subject to each and every one of the terms and conditions herein set forth. cause whatsoever. While the exhibition may provide security guards, it is solely done as an accommodation to Exhibitors. The Exhibitor expressly agrees to save and hold harmless 12. SEVERABILITY: America’s Family Pet Expo and WPA, their management, agents and employees from any and all If any term of this agreement is held null and void by a court of competent jurisdiction, then this claims, liabilities and losses for injury to persons or animals (including death) or damage to agreement and each of its terms will remain in full force and affect as if the nullified term or its property arising in connection with Exhibitor’s use of the exhibit space, except such losses as constituents was never made a part of this agreement. This agreement is governed and shall be may be the result of the sole negligence of America’s Family Pet Expo or WPA. construed under the laws of the state of California including the laws governing choice of forum. 5. AVAILABLE SERVICES 13. PENALTIES: On behalf of the Exhibitors, America’s Family Pet Expo has designated official Show Contractors In the event Exhibitor breaches any agreement set forth in these Terms and Conditions, the to provide the following: Drayage, cartage, furniture, booth and floor decorations, signs, Exhibitor Services Manual, or fails to comply with Management’s prescriptions for America’s photographs, telephone service, plant and floral, etc. Services of electricians, plumbers, Family Pet Expo, Management may seek to remove all of Exhibitor’s items including, but not carpenters and other labor will be available and charged for at the prevailing rates. Contractors limited to; booth, decorations and products from the America’s Family Pet Expo floor for the and rates will be listed in the Exhibitor Service Manual to be issued separately. America’s remainder and duration of the America’s Family Pet Expo. This does not prohibit or otherwise Family Pet Expo assumes no responsibility or liability for any of the services performed or limit, Management from also prohibiting Exhibitor’s application or entry into future Shows for materials delivered by the foregoing persons, parties and organizations. Arrangements for these violation of any Show rules, regulations or other limitations set for the herewith. Removal of services and payments are to be made between Exhibitors and official Show Contractors. The Exhibitor’s property does not constitute grounds for a refund of the Booth Rental Cost or other local unions make rules and regulations for union labor and these regulations may be changed at associated Show fees. any time. Where union labor is required because of building or contractor requirements, exhibitor agrees to comply with the regulations. *Exhibitor parking is under the control of the FACILITY and exhibitors may be subject to 6. OTHER REGULATIONS a parking fee.* The adoption, advertising of adoption, sale, advertising for sale, or negotiation for sale (taking of deposits, raffle, or delivery) or any intended transfer of ownership of any livestock at America’s Family Pet Expo is strictly prohibited on the grounds, in the parking lot, or any adjacent areas during the inclusive dates of said show. The only transfer of ownership or 20
  • 21. Professional SuperZoo The National Show for Pet Retailers Mandalay Bay, Las Vegas SuperZoo University The Premier Pet Industry Continuing Education Program Higher learning for happier pets and healthier pro ts Pet Industry If it’s good for pets, and good for Resource Guide The Pet Industry at your Fingertips the pet industry, it’s here. The WPA brings the pet world together, so quality Pet Industry Briefs Breaking News for the Pet Industry interaction and education between and among product suppliers and pet owners can create healthier, happier pets and a healthier, more Consumer productive pet industry. America’s Family Pet Expo The World's Largest Pet and Pet Products Expo Everything you need to know for a happier, healthier pet PetSource.org Your Pet Information Resource For more information and to join WPA: PetStore Locator www.worldpetassociation.org The Pet Industry’s Best Store Finder Home | Join WPA | Member Directory | Member Benefits | Members Only | Calendar | Links | Press Releases | Contact Us 21