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Using Social Media to Promote your WordPress Blog

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Using Social Media to Promote your WordPress Blog

  1. 1. Promoting your Blog with Social Media Image photo credit Presentation prepared by Liz Jostes for WordPressMemphis 1.5.12
  2. 2. Promoting your Blog with Social Media ✴ Introduction ✴ 3 Tenets for Getting Social with your Blog ✴ Social Media Platforms & How They can Benefit you ✴ WordPress Plugin Options ✴Questions and Discussion
  3. 3. 3 Tenets for Getting Social with your Blog Number 1: Make it easy to both share and follow - Share buttons at the bottom of post - Customize your plugins’ settings - Locate all social media icons together & near top of blog
  4. 4. 3 Tenets for Getting Social with your Blog Number 2: Go Where your Friends are - Search existing contacts when creating new profile - Power in numbers - Facebook & Twitter have become status quo
  5. 5. 3 Tenets for Getting Social with your Blog Number 3: Choose Platforms that Fit your Blog - Personal vs Business Blogger - All Topics vs Niche - Is There an App for That?
  6. 6. Social Media Platforms When SEO Matters... - Facebook - Twitter - Google Plus - YouTube - LinkedIn
  7. 7. Social Media Platforms When Traffic Matters... - Facebook - Twitter - StumbleUpon - Pinterest*
  8. 8. Social Media Platforms When Community Matters... - Facebook - Twitter - Instagram - Any niche-specific platform
  9. 9. Social Media Platforms When Multi-Media Matters... - YouTube - Flickr - Pinterest - Instagram
  10. 10. Social Media Platforms When Direct Promotion Matters... - Twitter (volume of tweets) - Facebook (contests, ads) - LinkedIn (ads)
  11. 11. WordPress Social Plugins ✴All-in-One vs Individual ✴ Options for placement ✴ Choose to display only the platforms that make sense for your content.
  12. 12. WordPress Social Plugins Popular Individual Platform Options - TweetMeme - Like - Google +1
  13. 13. WordPress Social Plugins Popular Multi-Platform Options - Share and Follow -----------------------> - Digg Digg <--------------------- - Shareaholic -------------------->
  14. 14. WordPress Social Plugins Popular Multi-Platform Options - TF Social Share - Socialize
  15. 15. Promoting your Blog with Social MediaWhat’s your favorite social media platform?What’s your favorite social sharing WordPress plugin?Questions?

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