WordPress in 90 minutes


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Presentation done on Feb 4, 2011 for WordPress Insider meetup group

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  • WordPress in 90 minutes

    1. 1. WordPress in 90 Minutes<br />This presentation can be found here: http://tinyurl.com/wordpress90<br />
    2. 2. Agenda<br />Introduction<br />Members introduction ( 1 min each )<br />Quick Wordpress overview<br />Build a Wordpress from scratch<br />
    3. 3. What is WordPress<br /> WordPress is an open source Content Management System (CMS), often used as a blog publishing application, powered by PHP and MySQL. <br /> It has many features including a plug-in architecture and a template system. <br />Powering 12% of the top 1 Million websites<br />13 Million downloads<br />25 Million installations<br />56% CMS Market Share<br />
    4. 4. Why Wordpress<br />WordPress is very popular. This means you can find everything you need quickly<br />Wordpeess functionality can be expanded or customized using plugins, which are add-on software modules. There are thousand of FREE plugin that can do anything you need.<br />Search Engine Friendly<br />You are in control<br />Does not vendor-lock you<br />Easy to outsource required changes<br />
    5. 5.
    6. 6. SettingUp your First WordPress website<br />
    7. 7. Domain Names<br />The dumbest domain ever<br /> to-move-on.com<br />What wrong with this name?<br /> Everything!!!<br />
    8. 8. How to pick a good domain name<br />The importance of keywords <br />Does anybody use the keyword “to move one”? <br />How many?<br />Is it easy to say?<br />Is it easy to remember?<br />Whose slogan is it?<br />
    9. 9. Domain name tools<br />domize.com – Very quick search, shows domains that are available for sale too<br />domainsbot.com - Gives ideas for domain names using keywords<br />Sibername.com - Canadian Domain Name Registration. Their domain name search gives domain name suggestions too.<br />domaintools.com – A variety of tools including a very good name suggestion tool<br />
    10. 10. Hosting<br />Minimum requirements to run a wordpress website are:<br />PHP version 4.3 or greater<br />MySQL version 4.1.2 or greater<br />Our additional recommendations:-<br />PHP version 5 or greater ( Will be required for WP ver 3.2 )<br />MySQL version 5 or greater ( Will be required for WP ver 3.2 )<br />Apachemod_rwerite ( Linux hosting recommended )<br />cPanel support – cPanel is a web hosting control panel that provides a graphical interface and automation tools designed to simplify the process of hosting a web site. <br />Server Location – If your business serves a community in a specific geographic location, it is recommended that you use a hosting service that has servers in your target location. This will help improve your SEO ranking in your area. <br />Disk space and bandwidth limitation – We recommend you choose a hosting plan that is unlimited. These plans are so common and affordable, there is no reason you will pick any other option.<br />
    11. 11. Hosting Cont.<br />HostGator- A US based company that provides Shared, Reseller and Dedicated web hosting solutions, designed for both beginners and professionals. ( You can use coupon code WORDPRESSINSIDER to get a little bit of a discount )<br />WestHost - Recommended by WordPress guru Joost de Valk<br />WebServe- A Canada based company you may want to use in case you have a business that serves clients in Canada. Make sure to take one of their UNIX hosting options.<br />
    12. 12. Configuring Your Website<br />Set up name servers - This information is typically provided by the hosting company<br />The information should be entered into the domain registrant database. <br />
    13. 13. Configure Domain In cPanel<br />Define domain or AddOn domain<br />Install WordPress using Fantastico<br />Define email addresses<br />
    14. 14. Themes<br />There are hundreds of free themes you can choose from<br />Also , many other cost anywhere between $39~$300<br />Examples:<br />Elegant themes – $39 per 1 year access for 50+ themes<br />WooThemes – From $70/3 themes and up<br />DirectoryPress- $79 <br />FlexSqueeze- $127<br />
    15. 15. Publishing content<br />In WordPress, you can write either posts or pages.<br />Posts are typically regular blog entries, you write a post. Posts automatically appear in reverse chronological order on your blog's home page. <br />Pages, on the other hand, are for content such as "About Me," "Contact Me," etc. <br />
    16. 16. About Categories & Tags<br />Each post must have at least one category <br />Tags are similar to categories, but they are generally used to describe your post in more detail. Using tags is optional<br />
    17. 17. Plugins Overview<br /><ul><li>Plugins are software add-ons that can enhance and modify the default behaviour of Wordpress.
    18. 18. Plugin are installed from with the WordPress Dashboard
    19. 19. Example - AddThis</li></li></ul><li>Recommended Plugins<br />All in One SEO Pack or WordPress SEO<br />Ultimate Google Analytics<br />XML Sitemap Generator ( Not needed if using WordPress SEO mentioned above)<br />Contact Form 7<br />Don’t use theme’s build in SEO or Google Analytics support!!<br />
    20. 20. Essential Settings<br />Setting/General - <br />Set time zone correctly<br />Setting/Permalinks –<br />the permanent URL to your <br />Individual posts<br />It is recommended to use custom <br />structure :<br />/%category%/%postname%<br />
    21. 21. Widgets<br />WordPress Widget is like a plugin, but designed to provide a simple way to arrange the various elements of your sidebar content without having to change any code.<br />Can use external widget tools <br />
    22. 22. Summery<br />Any questions ?<br />All resources can be found in WordpressInsider.org<br />
    23. 23. Thank You<br />Connect With Me:<br />Email: Michelle@CastilloMediaGroup.com<br />LinkedIn<br />Twitter<br />Facebook ( Feel Free to Like us  )<br />Website: WordPressInsider.org<br />This presentation can be found here: http://tinyurl.com/wordpress90<br />