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Questioning The Journalistic Status Quo - Jordan Gillman

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I'm currently in the process of embarking on a relaunch of Eternity News with the Bible Society of Australia.

Eternity News has been a print publication for many years - and are just now launching their own foray into the world of online news (after being part of the Bible Society website for many years).

With a crack team of ex Fairfax/ABC staff and a blank slate for what a 'news' site is - we're hoping to question the conventions of how a news website works - all on top of WordPress.

I'll be talking through some of the process, decisions and development we undertook to get there.

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Questioning The Journalistic Status Quo - Jordan Gillman

  1. 1. QUESTIONING THE 
 JOURNALISTIC STATUS QUO JORDAN GILLMAN
  2. 2. JORDAN GILLMAN Founder of Jordesign & FaithVox www.jordesign.com
  3. 3. JORDAN GILLMAN Founder of Jordesign & FaithVox www.jordesign.com
  4. 4. www.jordesign.com
  5. 5. www.jordesign.com
  6. 6. www.jordesign.com
  7. 7. www.jordesign.com 6 Years in Print 100,000 Distribution 300,000 Readership Freely Distributed
  8. 8. www.jordesign.com Part of the Bible Society Website Not mobile friendly Dated Layout
  9. 9. www.jordesign.com PROJECT GOALS
  10. 10. www.jordesign.com SOCIAL
 FIRST
  11. 11. www.jordesign.com
  12. 12. www.jordesign.com THERE IS NO HOMEPAGE
  13. 13. www.jordesign.com
  14. 14. www.jordesign.com SERENDIPITY
  15. 15. www.jordesign.com THE RESULT?
  16. 16. www.jordesign.com
  17. 17. www.jordesign.com + FIA + AMP
  18. 18. www.jordesign.com DESIGN
  19. 19. www.jordesign.com TYPOGRAPHY
  20. 20. www.jordesign.com + FIA
  21. 21. www.jordesign.com Going to church makes you live longer, but only if you are female Not a feminist plot: the American Medical Association has published a study that shows that going to church makes you live longer. Over a 20-year span, the study sur- veyed a group of more than 76,000 female nurses, most of whom were Catholic and Protestant the Wash- ington Post reported. At the end of 20 years, more than 13,000 of them had died. The women who went to religious services more than once a week, it turned out, were 33 per cent less likely to be in that The site of Jesus’ baptism, blocked off by barbed wire fences for almost 50 AUTHOR NAME | 21st May 2016 THE CAPTION FOR THIS IMAGE LOOKS LIKE THIS. SECTION NAME group who died, compared to those who never attended ser- vices. We need a men’s room: Obadiah loves coincidences. This week, the Pew Foundation, which does heaps of research in religion, released stats that show the gender imbalance in church is narrowing in the US. They say it is a worldwide typeOptions3.indd 1 9/06/2016 10:10 am Going to church makes you live longer, but only if you are female Not a feminist plot: the American Medical Association has published a study that shows that going to church makes you live longer. Over a 20-year span, the study sur- veyed a group of more than 76,000 female nurses, most of whom were Catholic and Protestant the Wash- ington Post reported. At the end of 20 years, more than 13,000 of them had died. The women who went to religious services more than once a The site of Jesus’ baptism, blocked off by barbed wire fences for almost 50 years, AUTHOR NAME | 21st May 2016 THE CAPTION FOR THIS IMAGE LOOKS LIKE THIS. SECTION NAME week, it turned out, were 33 per cent less likely to be in that group who died, compared to those who never attended ser- vices. We need a men’s room: Obadiah loves coincidences. This week, the Pew Foundation, which does heaps of research in religion, released stats that show the gender imbalance in typeOptions3.indd 5 9/06/2016 1:30 pm
  22. 22. www.jordesign.com BRAND 
 vs 
 PERFORMANCE
  23. 23. www.jordesign.com COLOUR
  24. 24. www.jordesign.com HERO IMAGES
  25. 25. www.jordesign.com
  26. 26. www.jordesign.com
  27. 27. www.jordesign.com DEVELOPMENT
  28. 28. www.jordesign.com FACEBOOK
 INSTANT
 ARTICLES
  29. 29. www.jordesign.com FACEBOOK
 INSTANT
 ARTICLES
  30. 30. www.jordesign.com GOOGLE
 AMP
  31. 31. www.jordesign.com GOOGLE
 AMP (ACCELERATED 
 MOBILE PAGES)
  32. 32. www.jordesign.com CUSTOM FIELDS
  33. 33. www.jordesign.com
  34. 34. www.jordesign.com NEWS IN ACTION
  35. 35. www.jordesign.com
  36. 36. www.jordesign.com
  37. 37. www.jordesign.com AUTHORS vs
 ‘AUTHORS’
  38. 38. www.jordesign.com SERENDIPITY
  39. 39. www.jordesign.com
  40. 40. www.jordesign.com WHAT DID 
 WE LEARN?
  41. 41. www.jordesign.com CONVENTIONS EXIST FOR A REASON
  42. 42. www.jordesign.com 2 COLUMNS?
  43. 43. www.jordesign.com ON THE 
 BLEEDING EDGE
  44. 44. www.jordesign.com MAKE SURE YOU NEED THE FEATURES
  45. 45. www.jordesign.com
  46. 46. www.jordesign.com THANKS! QUESTIONS? eternitynews.com.au jordesign.com @jordesign

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