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50 Inspirational Marketing Quotes

As 2013 comes to a close, all us content marketers are busy compiling our year end lists, aren’t we? It’s a great time to look back at the past 12 months, and reflect on the lessons we’ve learned.

I wanted to end this amazing year with some inspiration.

That’s why I’ve put together this list of 50 quotes for you, from the top social media marketers around the globe. May their words of wisdom inspire your profits now and into the new year…

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50 Inspirational Marketing Quotes

  1. “Good content isn’t about good storytelling. It’s about telling a true story well.” Ann Handley, MarketingProfs
  2. “Content is fire, social media is gasoline.” Jay Baer, Convince and Convert
  3. “Content marketing is more than a buzzword. It is the hottest trend in marketing because it is the biggest gap between what buyers want and brands produce.” Michael Brenner, SAP
  4. “Content is King but engagement is Queen, and the lady rules the house!” Mari Smith
  5. “Marketing is telling the world you’re a rock star. Content Marketing is showing the world you are one.” Robert Rose, Content Marketing Institute
  6. “You can never go wrong by investing in communities and the human beings within them.” Pam Moore, Pam Moore the Marketing Nut
  7. “Don’t settle: Don’t finish crappy books. If you don’t like the menu, leave the restaurant. If you’re not on the right path, get off it.” Chris Brogan
  8. “Content is the reason search began in the first place.” Lee Odden, TopRank Marketing
  9. “The best marketing doesn’t feel like marketing.” Tom Fishburne, Marketoonist
  10. “Content: there is no easy button.” Scott Abel
  11. “Less is more. Keeping it simple takes time and effort.” Jeff Bullas
  12. “Content is anything that adds value to the reader’s life.” Avinash Kaushik, Google
  13. “Your top of the funnel content must be intellectually divorced from your product but emotionally wed to it.” Joe Chernov, Hubspot
  14. “You can’t be everything to everyone but you can be something to someone.” Drew Davis, Brandscaping
  15. “The future of content marketing is in your hands.” David Hahn, LinkedIn
  16. “If you build it…you may still need Google AdWords.” Jennifer Mesenbrink, EditorThink
  17. “Content builds relationships. Relationships are built on trust. Trust drives revenue.” Andrew Davis
  18. “Social media creates communities, not markets.” Don Schultz
  19. “Not viewing your email marketing as content is a mistake.” Chris Baggott
  20. “Leverage the strength that you have: that no one else can be you.” Todd Wheatland
  21. “The cost of being wrong is less than the cost of doing nothing.” Seth Godin
  22. “Don’t be afraid to get creative and experiment with your marketing.” Mike Volpe
  23. "Failure is an option." Matthew Schwartz
  24. “Marketing is really just about sharing your passion.” Michael Hyatt
  25. “Focus on the present…It’s the best gift you can give yourself.” Carrie Kerpen
  26. “Just as you don’t need to be on every single TV channel, I don’t believe a brand needs to be on every single social media one in a big way.” Shiv Singh
  27. “Social media is about sociology and psychology more than technology.” Brian Solis
  28. “Nothing begets creativity like constraints.” Christopher Mims
  29. “Sell-sell-sell sales methods simply do not work on social media.” Kim Garst
  30. “Strong customer relationships drive sales, sustainability, and growth.” Tom Cates
  31. "As social media grows and matures, showing a return becomes critical." Heidi Cohen
  32. "You can’t just place a few “Buy” buttons on your website and expect your visitors to buy." Neil Patel
  33. "Getting the Like is easy. It’s a light action. Anything else requires trust." Jon Loomer
  34. "You can’t push your sales messages on your fans too often." Andrea Vahl
  35. "Incorporate easy email marketing strategies with your Facebook efforts to see bigger results (aka profits!)." Amy Porterfield
  36. “When people feel insecure about something, they look around for validation. Show them that other people trust you.” Francisco Rosales, Social Mouths
  37. “Word of mouth can be as important, if not more important, for neighborhood businesses as traditional advertising.” Ekaterina Walter
  38. “On average, 8 out of 10 people will read your headline copy, but only 2 out of 10 will read the rest.” Brian Clark, Copyblogger
  39. “Empower your readers with social sharing buttons.” Mike Stelzner, Social Media Examiner
  40. "Start an editorial calendar that everyone involved in your blog (writers, editors, marketing team, etc.) can access." Kristi Hines
  41. “Make the prospect a more informed buyer with content.” Robert Simon, Four Seasons Hotels
  42. “Too often, feeling intimidated becomes our excuse not to be awesome.” Scott Stratten
  43. “The importance of gratitude is never forgotten.” Deborah Lee
  44. “Going viral is not an outcome; it’s a happening. Sometimes it happens; sometimes it doesn’t. Just remember, fans are vanity and sales are sanity.” Lori Taylor
  45. “Our digital future is about enabling better productivity and decisions making to enjoy a better quality of life.” Yacine Baroudi
  46. “This is a learning process and sometimes you have to fall in order to learn things.” Christine Korda
  47. “Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers.” Erik Qualman
  48. “Most of us have experienced wow moments. We just haven’t taken time to think deeply about them.” Michael Hyatt
  49. “Find your spirit, and no challenge will keep you from achieving your goals.” Christopher Penn
  50. "Switch it off, get away from it all, and stop reading Marketing on your holiday." Will Harris
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