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Wimob Presentation - English

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Wimob Presentation - English

  1. 1. ) ) ) ) The Revolution of Web to Mobile
  2. 2. <ul><li>FuturLink customers deploy campaigns for a wide range of brands well-known around the world </li></ul>*Not exhaustive list Logos, registered trademarks and trademarks are property of their respective owners FuturLink – The leaders in Location to mobile marketing <ul><li>Now launching a revolutionary web to mobile experience: Wimob </li></ul>
  3. 3. Index <ul><li>The Revolution of Portable Media Content </li></ul><ul><li>What is Wimob? </li></ul><ul><li>Wimob for Web Publishers </li></ul><ul><li>Application examples </li></ul><ul><li>Conclusions </li></ul>
  4. 4. Internet is demanding portable content <ul><li>Making content portable from websites is still not easy </li></ul>
  5. 5. Internet is demanding portable content <ul><li>Making content portable from websites is still not easy </li></ul>Printer Notes E-mail SD cards Pen drive MP3 player
  6. 6. Internet is demanding portable content
  7. 7. Current situation in online & mobile marketing <ul><li>PCs (1.3 Billion) – 150 Million websites </li></ul><ul><li>Web browsing usage increasing compared to traditional media </li></ul><ul><li>Multimedia content increasing, driven by surge in user-generated content (mashups, widgets, blogs, social networks, etc.) </li></ul><ul><li>Mobile phones (3.2 Billion): factor 3x </li></ul><ul><li>Mobile phones emerging as multimedia device </li></ul><ul><li>Mobile phones include connections such as Bluetooth (75%), Infrared (52%), etc </li></ul>
  8. 8. How to get content on your mobile phone WAP 3G GPRS HSDPA First approach: Mobile Browsing • OK for mobility (instant news) • But still Complicated • Poor user experience • Time - consuming • Expensive (browsing contract) • Slow downloads ! WAP 3G GPRS HSDPA First approach: Mobile Browsing • OK for mobility (instant news) • But still Complicated • Poor user experience • Time - consuming • Expensive (browsing contract) • Slow downloads !
  9. 9. Our approach: Web-to-mobile
  10. 10. Index <ul><li>The Revolution of Portable Media Content </li></ul><ul><li>What is Wimob? </li></ul><ul><li>Wimob for Web Publishers </li></ul><ul><li>Application examples </li></ul><ul><li>Conclusions </li></ul>
  11. 11. <ul><li>Browse a web page and look for available Web to Mobile </li></ul><ul><li>content .What you VIEW may be adapted automatically to your mobile phone </li></ul>1. View How It Works
  12. 12. How It Works <ul><li>Browse web page and look for available Wimob (Web to Mobile) content </li></ul><ul><li>What you VIEW may be adapted automatically to your mobile phone </li></ul><ul><li>CLICK on the icon to open the application with a dynamic interface adapted to the website. Choose the connection type (Bluetooth, Infrared or USB). Just once per mobile phone. </li></ul>1. View 2. Click
  13. 13. <ul><li>Browse web page and look for available Wimob (Web to Mobile) content </li></ul><ul><li>What you VIEW may be adapted automatically to your mobile phone </li></ul><ul><li>CLICK on the Wimob to open the application with a dynamic interface adapted to the website </li></ul><ul><li>Choose the connection type (bluetooth, Wi-Fi, IrDa or USB). Just once per mobile phone </li></ul><ul><li>GET the content adapted to your mobile phone for free in a few seconds from your PC or laptop. You can now take your content with you and share it with the world. </li></ul>1. View How It Works 2. Click 3. Get
  14. 14. Improved user experience solution: Web to mobile
  15. 15. Value for your web-visitors
  16. 16. Index <ul><li>The Revolution of Portable Media Content </li></ul><ul><li>What is Wimob? </li></ul><ul><li>Wimob for Web Publishers </li></ul><ul><li>Application examples </li></ul><ul><li>Conclusions </li></ul>
  17. 17. Using Wimob for Your Website Upload folder and script to your website Install Wimob Suite Register the domain & get your license Select the content <ul><li>Get your website ready in a few simple steps </li></ul>
  18. 18. Wimob for web Publishers – How it works? Web content (ex: flv) Wimob Suite Publish to website Mobile content (ex: 3gp)
  19. 19. Wimob Interface Options
  20. 20. Value for Web Publishers
  21. 21. Index <ul><li>The Revolution of Portable Media Content </li></ul><ul><li>What is Wimob? </li></ul><ul><li>Wimob for Web Publishers </li></ul><ul><li>Application examples </li></ul><ul><li>Conclusions </li></ul>
  22. 22. Application examples: Videos illustrative
  23. 23. Application examples: Goodies (ringtones, wallpapers, …) illustrative
  24. 24. Application examples: Coupons illustrative
  25. 25. Application examples: Branded games illustrative
  26. 26. Application examples: Weather, news, etc illustrative
  27. 27. Application examples: Dynamic Content – Route planner illustrative
  28. 28. Application examples: Schedules illustrative
  29. 29. Application examples: Agenda illustrative
  30. 30. Application examples: Videos - User generated content illustrative
  31. 31. Application examples: Preview Premium content illustrative
  32. 32. Index <ul><li>The Revolution of Portable Media Content </li></ul><ul><li>What is Wimob? </li></ul><ul><li>Wimob for Web Publishers </li></ul><ul><li>Application examples </li></ul><ul><li>Conclusions </li></ul>
  33. 33. Wimob – Conclusions <ul><li>Wimob enhances the web user experience and bridges the gap between online and mobile </li></ul><ul><li>Wimob is a powerful content delivery platform for web publishers </li></ul><ul><li>Use Wimob on your website to reach a worldwide audience of +3 Billion mobile phones </li></ul><ul><li>Different customization and content adaptation options </li></ul>

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