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Drake-hold on where
music video analysis
The music is hip hop, the name of the song is ‘Hold on were going home’ the main signer/rapper, in the video is
The beginning of the video starts with with a
media close up shot of the sea, with the period the
music video is meant to be set in. this is to give
the video a story line for the music to attract the
We then see that the scene is set within a club due to the
rope access and the security out side. though the muse-en-
scene we see that the cars are from a different period
of time, as the video is meant to be set in 1985.
Again by the layout we can see that it was set in the past also
we then notice that there is a discussion between the artists.
They have added in well know artists to help promote the
video so that the audience recognises them they have added
ASAP rocky and prez hilton.
Here we can see them celebrating,some accession as they
are raising there classes and drinking expensive Champaign,
we can also see that there happy by there facial expressions.
There is then shot reverse shot as the image jumps to a girl
getting kidnaped, we see this by a zoomed out image of two
men grabbling her.
In this shot we see the phone getting passed to drake this
give the audience the feeling that it could have something
to do with the women who was kidnaped. Also by showing
us a close up of the phone shows us the importance, also
getting the direct message through.
There is then a shot reverse shot as the two
charters speak on the phone, the fact that she
has been kidnaped indicates violence. also
we can see that she is upset through her
The beat comes in soft at first while he sings slowly,
the base then kicks in when the chores is sung.
. by the mise-en-scene we can tell that they are some
type of gang as they rush into the house alarmed and
angry they also have typical gang like structure when
When they split of we get an extreme close up of drakes face,
we notice that he is angry and upset about the situation.
Throughout the video there are many mid shots, in one of the
shots we can see on the top of his body as there is a close up
of drake’s face. this is done that that you can see what emotion
he is portraying in his facial expression.
The angle then changes again, ending up with him in the
room where the girl was taken. the image is zoomed out
and we can see that he is staring at the dress on the
floor this is juxtaposed as she was meant to wear the
dress before she was taken.
The shot then leads to then entering a gun
room within the house, the angel of the shot is
zoomed out allowing the audience to see the
entire room. this also not connives us that
they are in a gang, this image is also
juxtaposed as they go from walking in a house
to entering a gun room. This then gives us the
impression there is gong to a shoot out.
Contrasting to the privies shot of then
getting guns off the wall to then shooting
them in a shoot out. the lighting and muse-en-
scene of the dark clothing and the
darkness of out side is disrupted by smoke
after the guns have been fired.
Throughout the video there are many mid shots,
in one of the shots we can see on the top of his
body as there is a close up of drake’s face. here
we see that drake has resumed the girl who we
now find out is his girlfriend, thought then