Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.
Analysis Of an English
News CHANNEL:

Editing
TY-BMM Journalism
Karan asnani
Roll No.: J-11132
HEADLINES TODAY
• 24-hour English news television channel
targeting the metro urbanite run by TV
Today Network Ltd.
• Edit...
BOARD OF DIRECTORS








ARUN PURIE
RAKESH KUMAR MALHOTRA
ANIL VIG
ANIL MEHRA
RAJEEV THAKORE
ASHOK KAPUR
KOEL PUR...
ABOUT HEADLINES TODAY
Headed by Dr. Arun Purie, the TV today
group runs the urbane english news
channel HT.
It gained prom...
COLLABORATIONS
Time Warner Group
Geo TV, Al Jazeera for Middle East & Pakistan
ARY Digital, E-Vision in U.K.
The Syndi...
PROGRAMMING
 Headlines Today has many popular extra -news
programmes such as "Wheel Spin", "EQ", "The
Big Ticket", "Grand...
LAYOUT
 THE CHANNEL HAS A USER FRIENDLY APPROACH, &
MOST OF THE INFORMATION IS PRESENTED IN THE
FORM OF STATISTICS.
ANCHORS
 RAHUL KANWAL

 GAURAV SAWANT
ANCHORS
 PADMAJA JOSHI

 SHIV AROOR

 KOEL PURIE
It has 70% serious news & 30%
infotainment news
Shows like EQ & On the couch with Koel
(hosted by Koel Purie) add a good a...
RECENT NEWS
STRENGTHS
Strong Reporting Network (Same sources for
AajTak & HT)
High viewership ratings
High subscription revenues (S...
WEAKNESS’
 Not very known/prominent journalists.
 Sometimes its strength of covering sport &
film news is a drawback, as...
COMPETITORS






NDTV
CNBC
CNN IBN
TIMES NOW
TIMES NOW LATELY HAS BEEN A TOUGH COMPETITION
FOR ALL OTHER ENGLISH NEW...
OTHER CHANNELS BY TV TODAY
GROUP:
 Aaj Tak
 Tez
 Oye FM
HEADLINES TODAY
Upcoming SlideShare
Loading in …5
×

HEADLINES TODAY

777 views

Published on

  • Be the first to comment

  • Be the first to like this

HEADLINES TODAY

  1. 1. Analysis Of an English News CHANNEL: Editing TY-BMM Journalism Karan asnani Roll No.: J-11132
  2. 2. HEADLINES TODAY • 24-hour English news television channel targeting the metro urbanite run by TV Today Network Ltd. • Editor- in -Chief- Mr. Arun Purie • Headquartered in New Delhi • Started on the 1 st of January, 2003.
  3. 3. BOARD OF DIRECTORS        ARUN PURIE RAKESH KUMAR MALHOTRA ANIL VIG ANIL MEHRA RAJEEV THAKORE ASHOK KAPUR KOEL PURIE RINCHET
  4. 4. ABOUT HEADLINES TODAY Headed by Dr. Arun Purie, the TV today group runs the urbane english news channel HT. It gained prominence & gathered a good amount of viewership as it’s sister channel ‘Aaj Tak’ has been the country’s top hindi news channel since its inception.
  5. 5. COLLABORATIONS Time Warner Group Geo TV, Al Jazeera for Middle East & Pakistan ARY Digital, E-Vision in U.K. The Syndicate, a group of North American creative boutiques
  6. 6. PROGRAMMING  Headlines Today has many popular extra -news programmes such as "Wheel Spin", "EQ", "The Big Ticket", "Grand Stand" and "Sports Quarter".  Early morning 7'o clock it starts with the programme HEADSTART. The program is about giving fresh news and information with discussion among three of the newsreaders of this channel.
  7. 7. LAYOUT  THE CHANNEL HAS A USER FRIENDLY APPROACH, & MOST OF THE INFORMATION IS PRESENTED IN THE FORM OF STATISTICS.
  8. 8. ANCHORS  RAHUL KANWAL  GAURAV SAWANT
  9. 9. ANCHORS  PADMAJA JOSHI  SHIV AROOR  KOEL PURIE
  10. 10. It has 70% serious news & 30% infotainment news Shows like EQ & On the couch with Koel (hosted by Koel Purie) add a good amount of glamour quotient to the channel This mix is appreciated by the audience.
  11. 11. RECENT NEWS
  12. 12. STRENGTHS Strong Reporting Network (Same sources for AajTak & HT) High viewership ratings High subscription revenues (SMS) Association with multiple foreign broadcasters Sensationalism & Melodrama The english needy viewers flow from Aaj Tak to HT. Focuses the most on sport & movies, making it a youthful channel, attracting the youngsters
  13. 13. WEAKNESS’  Not very known/prominent journalists.  Sometimes its strength of covering sport & film news is a drawback, as political news is missed out on.
  14. 14. COMPETITORS      NDTV CNBC CNN IBN TIMES NOW TIMES NOW LATELY HAS BEEN A TOUGH COMPETITION FOR ALL OTHER ENGLISH NEWS CHANNELS.
  15. 15. OTHER CHANNELS BY TV TODAY GROUP:  Aaj Tak  Tez  Oye FM

×