Top 5 Trends in B2B Social Media Usage:<br />What Every Marketer Should Know<br />
Primary Values of Social Media for Professionals<br />2<br />
Trend #1: Reliance on Social Media for Better Workplace Decision Making Continues to Grow<br />3<br />
4<br />http://corporate-development.finance.toolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21479/2/7<...
5<br />http://hr-management.hr.toolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21478/2/7<br />Trend #1...
Trend #2: The Value of Social Media to Professionals Have Expanded Beyond Networking<br />6<br />http://emergingtech.ittoo...
Trend #2: The Value of Social Media to Professionals Have Expanded Beyond Networking<br />7<br />http://corporate-developm...
Trend #2: The Value of Social Media to Professionals Have Expanded Beyond Networking<br />8<br />http://hr-management.hr.t...
Trend #3: Best Practice Communities Have Emerged as Key Resources for Career Advancement<br />9<br />http://emergingtech.i...
Trend #3: Best Practice Communities Have Emerged as Key Resources for Career Advancement<br />10<br />http://emergingtech....
Trend #4: Professionals Are Looking for Companies to Participate in Social Media<br />11<br />http://emergingtech.ittoolbo...
Trend #4: Professionals Are Looking for Companies to Participate in Social Media<br />12<br />http://emergingtech.ittoolbo...
Trend #5: Professionals Place the Most Value on Transparency and Responsiveness from Companies Participating in Social Med...
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Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know

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Graphs from the Toolbox.com white paper, "Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know." The full white paper can be downloaded at http://bit.ly/cxkinP

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Top 5 Trends in B2B Social Media Usage: What Every Marketer Should Know

  1. 1. Top 5 Trends in B2B Social Media Usage:<br />What Every Marketer Should Know<br />
  2. 2. Primary Values of Social Media for Professionals<br />2<br />
  3. 3. Trend #1: Reliance on Social Media for Better Workplace Decision Making Continues to Grow<br />3<br />
  4. 4. 4<br />http://corporate-development.finance.toolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21479/2/7<br />Trend #1: Reliance on Social Media for Better Workplace Decision Making Continues to Grow<br />
  5. 5. 5<br />http://hr-management.hr.toolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21478/2/7<br />Trend #1: Reliance on Social Media for Better Workplace Decision Making Continues to Grow<br />
  6. 6. Trend #2: The Value of Social Media to Professionals Have Expanded Beyond Networking<br />6<br />http://emergingtech.ittoolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21477/4/8<br />
  7. 7. Trend #2: The Value of Social Media to Professionals Have Expanded Beyond Networking<br />7<br />http://corporate-development.finance.toolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21479/2/8<br />
  8. 8. Trend #2: The Value of Social Media to Professionals Have Expanded Beyond Networking<br />8<br />http://hr-management.hr.toolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21478/2/8<br />
  9. 9. Trend #3: Best Practice Communities Have Emerged as Key Resources for Career Advancement<br />9<br />http://emergingtech.ittoolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21477/4/9<br />
  10. 10. Trend #3: Best Practice Communities Have Emerged as Key Resources for Career Advancement<br />10<br />http://emergingtech.ittoolbox.com/research/survey/toolboxcompja-social-media-index-wave-v-21477/4/10<br />
  11. 11. Trend #4: Professionals Are Looking for Companies to Participate in Social Media<br />11<br />http://emergingtech.ittoolbox.com/research/survey/2009-toolboxcompja-it-social-media-index-wave-iv-survey-20080/2/7<br />
  12. 12. Trend #4: Professionals Are Looking for Companies to Participate in Social Media<br />12<br />http://emergingtech.ittoolbox.com/research/survey/2009-toolboxcompja-it-social-media-index-wave-iv-survey-20080/2/10<br />
  13. 13. Trend #5: Professionals Place the Most Value on Transparency and Responsiveness from Companies Participating in Social Media<br />13<br />http://emergingtech.ittoolbox.com/research/survey/2009-toolboxcompja-it-social-media-index-wave-iv-survey-20080/2/8<br />

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