Business Intelligence for
Logistics Industry
Competing on Analytics
Competing on Analytics
Why compete on Analytics?
• Companies offer similar products and
use similar technology
• Geographi...
What is Business Intelligence
• Business intelligence (BI) refers to skills, knowledge,
technologies, applications and pra...
What are Analytics
• Analytics means extensive use of data, statistical and
quantitative analysis, explanatory and predict...
Business Intelligence & Analytics
Analytic
s
Access
&
reporting
Degree of Intelligence
CompetitiveAdvantage
Optimization
P...
Benefits of BI
• Cuts through the clutter of multiple data reports and presents
actionable information
• Helps to combine ...
Stages of Analytical Competition
The five stages of analytical competition
Stage 1
Analytically Impaired
Stage 2
Localized Analytics
Stage 3
Analytical asp...
Competing on analytics stages model
Stage Level of insights Questions asked Objective
1. Analytically impaired Negligible-...
BI-- Qlikview + WebXpress
BI Architecture
DataManagement
TransformationToolsand
processes
Repositories
Analyticaltoolsand
applications
Presentationt...
BI using Qlikview & WebXpress
WebXpressDatabase
QlikviewDeveloper
QVWFiles
QlikviewServer
WebBrowserorQVAnalyzer
client
Ql...
About Qlikview
• Qlikview, brough to you by Qliktech, is the world’s fastest-growing Business Intelligence
software (IDC 2...
About WebXpress
• WebXpress is India’s leading Logistics software solution suite that caters to Logistics Service
Provider...
WebXpress BI- Analytics from Day One
• Why Qlikview?
– Qlikview is world’s fastest growing BI
company
– Figures as Visiona...
Qlikview- Gartner MQ since last 6 years
Gartner’s Magic Quadrant for BI vendors
2009 2011
Aberdeen Says
WebXpress BI Services
• Ready to use analytics: WebXpress team has prepared a set of analytics reports for
various busines...
Advantages of WebXpress
Qlikview BI
Why WebXpress BI with Qlikview
World Class BI tool
• Qlikview- leader in next gen BI
• Used by over 8000 customers
• Team ...
Standard BI Implementation
Step 2: Extraction
Extraction of data from multiple sources- applications, XLS
files etc.
45
St...
Limitation of Standard BI Project
• Over 70% of effort and cost of BI is spent on
PREPARATION.
• A typical BI project can ...
WebXpress + Qlikview BI Implementation
Step 2: Extraction
WebXpress database is integrated with Qlikview, thus
extraction ...
Traditional BI and WebXpress + Qlikview
Comparison
Parameter Traditional BI WebXpress + Qlikview
Total project days 100-20...
Qlikview BI Technical
Architecture
Qlikview BI deployment
WebXpress SQL
Database
Oracle Database
Other data
sources, XLS files
Extract, Transform, Load, Sche...
Qlikview Solution Components
Qlikview Server
• Deployment of Qlikview on Internet
• Repository of QVW files to be opened i...
Customer Analysis
Traditional method using ERP reports
Step 1: Get all customer related reports
• Sales register for last 2 years
• Bill reg...
The Next Level of Analysis
Now, will it be possible for the team to answer all of following
questions:
• Please above anal...
Analysis using Qlikview
Step 1: Open Qlikview and open Customer Snapshot Analysis
Step 2: Reload latest transaction data
S...
Seeing is believing: Data Across Customers
Scenario Building
• Shows Analysis for:
– Customer: All names same as similar to- Ingram Micro
– Year 2008
– Month- Jan to...
Data for a given customer
Cost Analysis
KPI
Cost BreakUp
Top Cost Analysis
Cost Register
Cost Trends
Thank You
KEEP IN TOUCH
Headquarters Regional Sales Office
114, Sundervilla, S. V. Road,
Santacruz (West), Mumbai – 400052...
Upcoming SlideShare
Loading in …5
×

WebXpress Business Intelligence Capability

880 views

Published on

Business intelligence (BI) refers to skills, knowledge, technologies, applications and practices used to help a business to acquire a better understanding of the market behavior and business context. The purpose of business intelligence is to support better business decision making.

Published in: Technology
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
880
On SlideShare
0
From Embeds
0
Number of Embeds
27
Actions
Shares
0
Downloads
28
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

WebXpress Business Intelligence Capability

  1. 1. Business Intelligence for Logistics Industry Competing on Analytics
  2. 2. Competing on Analytics Why compete on Analytics? • Companies offer similar products and use similar technology • Geographical advantage or protective regulation are eroded by liberalization and globalization • Proprietary technologies are rapidly copied • Breakthrough innovation in products and services are increasingly difficult to achieve New Basis of Competition • Efficient and effective execution • Smart Decision making • Ability to wring last drop of value from business processes • All of above can be gained from sophisticated use of ANALYTICS
  3. 3. What is Business Intelligence • Business intelligence (BI) refers to skills, knowledge, technologies, applications and practices used to help a business to acquire a better understanding of the market behavior and business context. • The purpose of business intelligence is to support better business decision making.
  4. 4. What are Analytics • Analytics means extensive use of data, statistical and quantitative analysis, explanatory and predictive models and fact-based management to drive decisions and actions • Analytics are subset of Business Intelligence • Business Intelligence is a set of technologies and processes that use data to understand and analyze business performance • Business Intelligence includes both data access and reporting & analytics
  5. 5. Business Intelligence & Analytics Analytic s Access & reporting Degree of Intelligence CompetitiveAdvantage Optimization Predictive Modeling Forecasting/ extrapolation Statistical Analysis Alerts Query/ Drill down Ad hoc reports Standard Reports  What’s the best that can happen?  What will happen next?  What if these trends continue?  Why is this happening?  What actions are needed?  Where exactly is the problem?  How many, how often, where?  What happened?
  6. 6. Benefits of BI • Cuts through the clutter of multiple data reports and presents actionable information • Helps to combine various sources of data into one single repository to offer ONE VERSION OF TRUTH • Improves productivity of analytics team by cutting down time to gather, clean and process data. With BI, the team can spend maximum time on analysis and arrive at better business decisions • BI helps to correlate various business dimensions as compared to linear single dimension MIS reports • Graphical and intuitive presentation of facts helps to focus minds on a problem rather than getting lost in mountains of boring numbers
  7. 7. Stages of Analytical Competition
  8. 8. The five stages of analytical competition Stage 1 Analytically Impaired Stage 2 Localized Analytics Stage 3 Analytical aspirations Stage 4 Analytically companies Stage 5 Analytical competitors
  9. 9. Competing on analytics stages model Stage Level of insights Questions asked Objective 1. Analytically impaired Negligible- “flying blind” What happened in our business? Get accurate data to improve operations 2. Localized analytics Local and opportunistic- may not be supporting company’s distinctive capabilities What can we do to improve this activity? How can we understand our business better? Use analytics to improve one or more functions 3. Analytical aspirations Begin effort for more integrated data and analytics What’s happening now? Can we extrapolate existing trends? Use analytics to improve a distinctive capability 4. Analytical companies Enterprise wide perspective-, able to use analytics for point advantage, know what to do to get to next level, but not quite there How can we use analytics to innovate and differentiate? Build broad analytical capability- analytics for differentiation 5.Analyitical competitors Enterprise-wide, big results, sustainable advantage What’s next? What’s possible? How do we stay ahead? Analytical master- fully competing on analytics
  10. 10. BI-- Qlikview + WebXpress
  11. 11. BI Architecture DataManagement TransformationToolsand processes Repositories Analyticaltoolsand applications Presentationtoolsand applications Metadata Operational Processes Business Intelligence Architecture
  12. 12. BI using Qlikview & WebXpress WebXpressDatabase QlikviewDeveloper QVWFiles QlikviewServer WebBrowserorQVAnalyzer client Qlikview Transform Data Extraction Engine WebXpress Online ERP WebXpress + QV BI Architecture
  13. 13. About Qlikview • Qlikview, brough to you by Qliktech, is the world’s fastest-growing Business Intelligence software (IDC 2008) • QlikTech has approximately 9,050 customers in 86 countries and more than 500 partners worldwide. • Qlikview’s patented in-memory association technology brings fast results and better decision making to a wide range of customers and industries. • QlikView is intuitive to learn, simple to modify and can be deployed in less than a week. • QlikTech was founded in Lund, Sweden and is headquartered in Radnor, PA (USA) with direct operations throughout Europe and the Americas.
  14. 14. About WebXpress • WebXpress is India’s leading Logistics software solution suite that caters to Logistics Service Providers as well as Users of Logistics Services • WebXpress is brought to you by ECFY Consulting Pvt. Ltd., a logistics technology solutions company based at Mumbai, India. Finance & Accounts | CRM Business Intelligence- Qlikview DEVICES Mobile GPS Bar Code Sensors B2B Integration EDI RosettaNet XML Allied Services: Managed Web Hosting | Connectivity Customer Portal • Tracking • Invoice • Complaints • Enquiry • Contracts • E-POD WebXpress Product Suite Fleet Management Transportation WarehousingFleet Management Transportation WarehousingFleet Management Transportation WarehousingFleet Management Transportation WarehousingFleet Management
  15. 15. WebXpress BI- Analytics from Day One • Why Qlikview? – Qlikview is world’s fastest growing BI company – Figures as Visionary in Gartner’s Magic Quadrant- 2008 – Sets up in a few weeks as compared to months for other BI tools – Easy to train, easy to use – BI for everyone • WebXpress & BI – WebXpress offers BI as built-in feature – No set up time and ready to use templates – WebXpress domain expertise added to BI= analytics from day one – Option to train customer staff on BI development tools Gartner’s Magic Quadrant for BI vendors- 2008
  16. 16. Qlikview- Gartner MQ since last 6 years Gartner’s Magic Quadrant for BI vendors 2009 2011
  17. 17. Aberdeen Says
  18. 18. WebXpress BI Services • Ready to use analytics: WebXpress team has prepared a set of analytics reports for various business areas. Customer can evaluate and pick and chose from these ready templates • Study of new analytics: WebXpress domain experts will work with Safexpress decision makers to understand their analytical reporting requirements. These will be beyond ready to use templates • Study of OLTP database: WebXpress technical team will study the data structure of various tables to understand table and field definitions, table relationships etc. The team will map the fields with those required for analytics. • Load OLTP data into Qlikview: WebXpress technical team will design scripts to load data from OLTP system into Qlikview Data Files called QVDs • Design/ deploy analytics: WebXpress team will then design analytics using Qlikview development tool and connect the analytics to data sources • Training: WebXpress team will also train Safexpress technical team in use of Qlikview. WebXpress team will separately train users of analytics as to how Qlikview should be operated
  19. 19. Advantages of WebXpress Qlikview BI
  20. 20. Why WebXpress BI with Qlikview World Class BI tool • Qlikview- leader in next gen BI • Used by over 8000 customers • Team trained on Qlikview Support Infrastructure • Online Customer Support Portal • Telephonic and IM support • Project Management Office Domain Focus • Undiluted focus on supply chain and logistics • Product focus with services Implementation Expertise • Over 25 customers and 2000 users • Project management expertise • Interaction with Owners/ CXO The WebXpress BI Advantage Domain Expertise • Expertise in TMS, WMS, Fleet, EDI and GPS • Consulting team with logistics industry experience Technical Expertise • Team of Database experts • Expertise in Data Extraction, Transformation and Loading • Programming expertise
  21. 21. Standard BI Implementation Step 2: Extraction Extraction of data from multiple sources- applications, XLS files etc. 45 Step 3: Transformation Cleaning extracted data, removing inconsistent data, filling data gaps 45 Step 4: Loading Loading data into analytics engine database format 10 Step 1: Requirement Spec Determining needs of management, departments, type of analysis, metrics, KPIs, reports 20 Step 5: Training Training power users how to handle BI tools and run analysis. How to form data combinations for various requirements 15 Step 6: Presentation Run analytics and present outcome to management 10 Steps Description Typical effort in days 145
  22. 22. Limitation of Standard BI Project • Over 70% of effort and cost of BI is spent on PREPARATION. • A typical BI project can take 3-6 months to go live. • That too, top management sees result only at the fag end of the project • Thus, any expectation mismatch results in massive loss of time and effort, not to speak of costs • Traditional BI can be used only by highly trained users and that too on specific hardware
  23. 23. WebXpress + Qlikview BI Implementation Step 2: Extraction WebXpress database is integrated with Qlikview, thus extraction of data takes less than 1 hour 1 Step 3: Transformation WebXpress data is clean, accurate and a singular source. Thus NO transformation is required 0 Step 4: Loading In Qlikview, extraction and loading are same steps 0 Step 1: Requirement Spec WebXpress has ready analysis options that top management can chose from 2 Step 5: Training Qlikview is highly intuitive and ANY users can learn it within few hours 3 Step 6: Presentation Top Management as well as executives can run analytics themselves. No need for expert manpower to run BI 2 Steps Description Typical Effort in days 8
  24. 24. Traditional BI and WebXpress + Qlikview Comparison Parameter Traditional BI WebXpress + Qlikview Total project days 100-200 days 5-10 days Consultants required  BI Consultants  Domain Consultants  Database Consultants  Training experts  Trainers Top Management time Extensive interviews, business understanding At least 10-15 days WebXpress understands your business At most 2-3 days IT Time Understanding data sources, data structures and definition At least 20-30 days WebXpress data structures are built into Qlikview ZERO days Infrastructure Separate hardware for BI engine Same server as WebXpress server Costs breakup  Consulting- 50%  Licenses- 40%  Hardware- 10%  Consulting- 30%  Licenses- 70%  Hardware- 0% ROI 18-36 months 2-3 months
  25. 25. Qlikview BI Technical Architecture
  26. 26. Qlikview BI deployment WebXpress SQL Database Oracle Database Other data sources, XLS files Extract, Transform, Load, Schedule Analytics Development Analytics File Repository Qlikview Desktop Edition Qlikview Browser Edition 3G Mobile Network Qlikview Small Business Server VPN/ INTERNET Qlikview iPhone/ Android/ iPad client
  27. 27. Qlikview Solution Components Qlikview Server • Deployment of Qlikview on Internet • Repository of QVW files to be opened in browser • Connection to Qlikview Enterprise Qlikview Personal Edition • Development tool to create new analytics • Add, edit, delete charts • Add data sources such as XLS • Connect to Qlikview Enterprise repository Qlikview Product • Usage QV Analyzer on Desktop • Run analytics charts by changing parameters • Export charts, data tables • Decision making based on analytics • Connect to Qlikview Enterprise repository QV Analyzer on Browser • Browser based access of Qlikview files • Export charts, data tables • Decision making based on analytics • Connect to Qlikview Enterprise repository
  28. 28. Customer Analysis
  29. 29. Traditional method using ERP reports Step 1: Get all customer related reports • Sales register for last 2 years • Bill register • Sales summary- location wise, business type wise, pay basis wise • Outstanding report • Time taken: 2 hours Step 2: Collate information using XLS • Use pivot tables, filters, macros to get to various out put • Convert data into charts using chart wizards • Time taken: 6 hours Step 3: Present the data • Prepare a presentation; build in charts, XLS links • Time taken: 2 hours Thus, total time taken for ONE customer analysis will be 10 hours. Given learning curve effect, it may not take that long for next customer analysis.
  30. 30. The Next Level of Analysis Now, will it be possible for the team to answer all of following questions: • Please above analysis for a particular ZONE • Please given analysis for mode=Air and Pay basis=TBB • Please show data only for 2008 • Now show data for 2007 and 2006 but not 2008 • Please show data across the years only for Monsoon- that is Jul, Aug and Sep • Show day wise sales trend for January 2008 • Show data in %, number of transactions and sales in Rs. Lakhs • Show data combined for customer A and customer C
  31. 31. Analysis using Qlikview Step 1: Open Qlikview and open Customer Snapshot Analysis Step 2: Reload latest transaction data Step 3: Answer questions as put up by management, in full graphical view, in a single dashboard Total time: 5 minutes Time available to answer queries: Entire day
  32. 32. Seeing is believing: Data Across Customers
  33. 33. Scenario Building • Shows Analysis for: – Customer: All names same as similar to- Ingram Micro – Year 2008 – Month- Jan to March – South Zone + North Zone – Pay basis- TBB and To Pay – Mode of service: ALL • Show following output – Shows sales breakup in % – Show Pay basis breakup – Show yield – Show unbilled and billed – Shows daily sales trend – Show top booking and delivery locations
  34. 34. Data for a given customer
  35. 35. Cost Analysis
  36. 36. KPI
  37. 37. Cost BreakUp
  38. 38. Top Cost Analysis
  39. 39. Cost Register
  40. 40. Cost Trends
  41. 41. Thank You KEEP IN TOUCH Headquarters Regional Sales Office 114, Sundervilla, S. V. Road, Santacruz (West), Mumbai – 400052 9122-2660-5375 552, 2nd Floor Gram Sabha Pooth Kalan , New Delhi - 110042 +91-9582600153 business@webxpress.in www.webxpress.in

×