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Fantasy Football: Players Don't Win Games, Data Does (Or Does It?)


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A new analytics industry has given fans more access to more data. In the stadium, on the streets, across mobile and social channels, and on your website, fantasy football brings fans closer to the game they love. What does that mean? With data you can carve out a piece of the billion dollar pie by building loyal fans and a strong brand.

Data did that for football, and it can do that for you.

Published in: Business