1what we do?We develop online campaigns, programs and experiences designed to help people nd and engage with what they are looking for!
what do we do? 2we build connected marketingInstead of managing just one of your digital marke=ng ac=vity, WebSide can provide everything you need to successfully promote your business on the web. Search Social Media Creative
what do we do? 3 Search Engine Optimisation Search Engine Marketing Search Search Engine Reputation Management Social Media Marketing Viral Marketing Social Media Online Display Advertising Web Presence Engineering E-‐Commerce Design & Development Creative Content Management System
whatonnected marketingwe build c do we do? 4 Creative Social Media SearchWeb Presence Engineering Social Media Marketing Search Engine OptimizationUX & User Interface Design Social Media Monitoring Link Building StrategyE-‐Commerce Design & Development Social Media Research Link Acquisition ManagementContent Management System Social Media Engagement Keyword Targeting & Research Corporate Presentations Social Media Measurement Web Analytics Reporting2 Minutes Explainer Videos Social Media Bookmarking Local Search Optimization Infographics Creation Social Media Training & Learning Search Engine MarketingResearch & Insights Presentation Social Media Advertising Search Reputation ManagementCorporate Print Design Social Viral Marketing Multilingual SEO & SEM
5creative designWe brings our clients’ brands to life with striking creative landscapes that communicate messages eﬀectively and leave lasting impressions!
creative engineering 6 We build websites for marketing purposes Specialise in websites that drive leads & business Built for Search Engine Optimization Fully Content Managed We can build from scratch or re-‐design existing We excel in eCommerce design & development We focus primarily on Creativity & Usability We have a team of UI, UX & IxD experts We build for web, mobile & portable gadgets“Capturing an audience’s attention in the ever changing digital world is a challenge.” Creative
7our process design for visibility envision elaborate execute Gather Create site Quality business, framework, Assurance brand, user design and tes=ng, insights, and development, deployment & search data. page build. measurement.
our creative process 8 Envision Elaborate Execute Gather business, brand, Create site framework, QA testing, deployment user insights, design and development, and search data page build Gather existing Interview 3 – 5 Conduct Conduct Develop User & new research stakeholders & user keyword Experience data / define marketing research research Strategy Brief hosting needs team. Creative
our creative process 9 Envision Elaborate Execute Gather business, brand, Create site framework, QA testing, deployment user insights, design and development, and search data page build Develop Create site Develop Create Establish creative map and visual copy hosting concept wireframes design deck environment Develop Develop Build Redirection Baseline search test test HTML mapping metrics strategy scripts pages Creative
our creative process 10 Envision Elaborate Execute Gather business, brand, Create site framework, QA testing, deployment user insights, design and development, and search data page build Ongoing Execute Deploy Implement Deploy measurement QA new redirection plan Interest2Action and tests site optimization Creative
11search marketingOur SEO/SEM services increase the volume and quality of traﬃc to your website so that potential clients, customers and partners can quickly locate you!
search marketing 12 PPC SEO PPCSEO -‐ Search Engine Op4miza4on PPC -‐ Pay Per Click Search
search engine optimization 13 Search Engine Optimization (SEO) is the process of naturally promoIng the website to be found in relevant search results pages. SEO should ideally be constantly managed to ensure consistent coverage. SEO usually takes upwards of 6 months to begin to achieve good natural results. SEOon page off page Page Titles Directory Listings Meta Descriptions & Keywords Press Release Distribution URL’s Article Marketing Navigation Partner Links Alt Text Link Baiting Search
search engine marketing 14Google Search is Google’s premier product and we can use Google AdWords to bid for keywords, which are relevant to our line of PPCbusiness.Microsoft and Yahoo! have partnered in search to oﬀer advertising both on Bing and Yahoo! Search.We pay per click for our advertising and impressions (views) are free.Google AdWords & Microsoft Advertising campaigns can begin within minutes and can be delivering clicks through to the site straight away. Search
measuring results 15how do we measure performance? clear calls to action speciﬁcally built landing pages with a form to complete and a diﬀerent phone number Google Analytics can be used to measure response rates and conversions based on subsequent conversion rates, the system can also be used to identify target keywords for other forms of marketing. Search
16social media marketing We help clients extend the value of their brand by leveraging the power and speed of social media networks like Facebook and Twitter to increase brand awareness, initiate a conversation with customers and manage brand reputation.
social media marketing 17 “Social Media describes the technologies, platforms and methods in which users share content and conversations online.” We help you engage in social media by having meaningful conversations with people and igniting positive word of mouth. We do this through influencer campaigns, conversation platforms, advocacy programmes, What iandSocial Medisocial applications, conversation response and community building s management, a? ()*$%*)+#,$-)+./).)#/0"&"1$)+23&%4",5+%0* reputation management."*+$06/$#/7+),++/%,)#"0.)0."0&$0)8 We help you listen to conversations throughout social media relevant to your brand,)*$%,)&$)+"07+),91)0),%.)*#"0.)0.%0*%&&"6+7+),+."+/%,)2*$+#7++%0* products, services, competitors and sector. )$0./)#"0;),+%:"08<.%&+"%&&"6+3)"3&)",-7+$0)++)+."-)#"5)-"./,)%*),+ +/),+"=#"0.)0.8<0.),%#:"0%&+"3&%>+%?)>,"&)$0!"#$%&()*$%6$./al Media?helpSociaunderstand the impact that social media is having on your organisation and What is you l Media? #%:"0-).6))0=)&&"67+),+$0#,)%+$01#"0.)0.&);)&+%0*=7,./),+3,)%*$01./) We+#,$-)+./).)#/0"&"1$)+23&%4",5+%0*4",5+%0* with you to implement the changes that work /7+),++/%,)#"0.)0."0&$0)8 )0.#%0#"5)$05%0>=",5+$0#&7*$01A.)B.2$5%1)+2;$*)"+%0*%7*$"8C0&$0) need to be made as a result. :)+%,)%&+"#,)%.)*./,"71/!"#$%&()*$%%+&$?)95$0*)*$0*$;$*7%&+*$+#7++./)$, 8),91)0),%.)*#"0.)0.%0*%&&"6+7+),+."+/%,)2*$+#7++%0* $0.),)+.+8 +%:"08<.%&+"%&&"6+3)"3&)",-7+$0)++)+."-)#"5)-"./,)%*),+ .8<0.),%#:"0%&+"3&%>+%?)>,"&)$0!"#$%&()*$%6$./ Social Media)*$%$+=%+.5";$016$./%#"0+.%0.+.,)%5"=0)6.)#/0"&"1$)+-)$01#,)%.)* ‘markets are conversations’/%,)2*$+#7++%0* =)&&"67+),+$0#,)%+$01#"0.)0.&);)&+%0*=7,./),+3,)%*$01./)=",1,)%.),$0.),%#:"0%0*0)66%>+."+/%,)#"0.)0."0&$0)8 "-)#"5)-"./,)%*),+ ()*$%6$./ 5%0>=",5+$0#&7*$01A.)B.2$5%1)+2;$*)"+%0*%7*$"8C0&$0) =7,./),+3,)%*$01./))%.)*./,"71/!"#$%&()*$%%+&$?)95$0*)*$0*$;$*7%&+*$+#7++./)$, 016$./%#"0+.%0.+.,)%5"=0)6.)#/0"&"1$)+-)$01#,)%.)*
19social media marketing strategiesfacebook landing page optimisation“A Facebook Page is a customisable presence for an organisation or product and allows businessesthe ability to build a community on Facebook, giving relevant users the opportunity to interact withyour company and immerse themselves in your brand.” perfect place for you to connect with people who really matter... ‘your customers’! develop real connections and dynamic relationship by truly engaging your audience allows for direct two-way communication between brand and consumer. personalise the brand for audience display special oﬀers upon an user clicking ‘Like’ “We can develop specific features to make sure your place to showcase your creative and social nature campaign goals are reached. Just let us know what highlight a call for action for converting a lead you need and we will develop a bespoke solution!” display product announcement and new launches
20social media marketing strategiesfacebook social applications engage with your user base to gather inputs understand consumer behaviour and sharing habits take your word of mouth marketing to next level provides potential interception point to build the relationship with your customerfacebook competitionsA really eﬀective way of generating awareness and driving traﬃc to your socialpresences, particularly on Facebook, is to run a competition. As well as engagingaudiences, competitions also give an additional level of interactivity and allowyou to generate a buzz around your Facebook Page. Competitions also tap into the viral aspect of Facebook, allowing friends to compete and share competitions and prizes with each other, increasing brand exposure and driving more traﬃc and entries free of charge. We can run a photo or video competition in which visitors to the Facebook Page can upload a photo or video for fellow users to vote a winner.
21social media marketing strategiesfacebook advertising programs We oﬀer several Facebook Advertising solutions to suit your exact campaign requirements and budget, whether it’s using Social Ads, Home Page Ads or Sponsored Stories. Facebook Advertising is the perfect way to reach both broad and niche markets precisely. Your business can advertise to your exact audiences based on speci c social and geographical information, age, gender, location, personal interests, job functions, to name but a few, can all re ne targeting. Basically, we de ne your ideal target audience and then develop a perfect Facebook Advertising campaign to suit! our facebook marketing service include: Facebook Audience Identi cation Facebook Page Development Creative Design Statistical Monitoring ROI Reporting
22social media marketing strategiestwitter marketing It’s no secret that Twitter has boomed in the India over the past 12 months. In fact, traﬃc to the Social Media site has increased 1,736% in the past 12 months. With over 600 million queries being made a day through the Twitter search engine, this is more than Bing and Yahoo. Over 65% of the world’s top 100 companies are harnessing the power of Twitter – are you? We are here to help with all aspects of Twitter promotion, ensuring you utilise the marketing opportunities the site has to o er to full potential. our twitter marketing service include: We oﬀer an array of Twitter Marketing services to suit any budget Twitter Account Design and Build from initial account build through to professional full campaign management. Twitter Account Maintenance Tweet Messaging Management Increase your online exposure, improve brand awareness and Twitter Feed Website Integration update the people who matter – your audience.
23social media marketing strategiesmicrosite marketing A Microsite is essentially a mini website for particular strand/department of a business, a speci c event or marketing campaign. Sometimes a new business venture or marketing campaign requires its own website to communicate the oﬀering eﬀectively. A microsite may have only 5 – 10 pages but have content and visual branding entirely about the particular initiative you are trying to promote. The site may also have some “co-branding” elements which make users aware of the company behind the microsite. Building a website entirely about a singular subject has some excellent bene ts from a search engine point of view. Google and other search engines tend to prioritise a website which has a singular subject focus over a website with multiple focuses. It can also be used as a platform to showcase activities from various social networks in one place for better visibility and aggregation.
24other social media marketingGeotargeting Marketing Video Marketing Photo/Documents Marketing
25our clientsWe dont have good clients. We have the best.
our clients 26 Would you like to be listed in our elite list? Please drop us an email at firstname.lastname@example.org or if you’d like to have a chat, gives us a call on +91 860 860 99 44