Lluis Olivet Cos de OTC Engineering - El Projecte NFC - Digital Week Barcelona 2013

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Lluis Olivet Cos de OTC Engineering - El Projecte NFC - Digital Week Barcelona 2013

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Lluis Olivet Cos de OTC Engineering - El Projecte NFC - Digital Week Barcelona 2013

  1. 1. www.otcengineering.com @llolivet09 #DigitalWeekNFCCOMMUNICATIONFOR FUTURE APP’SDIGITAL WEEK 2013 @ BCN
  2. 2. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCN Wireless communication Short range  security embedded Low power Scenarios – device communications : Multiple technology integration (RFDI tags): Easy paring  only by proximity. Automatic application launcher.Why NFC?ACTIVE <> PASSIVEACTIVE <> ACTIVEISO 14443 A/BMIFAREISO 15693FELICAScenariosNFC
  3. 3. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCNMagic NFCCONVERT DIGITAL ACTIONINTO THE REALITYPROXIMITYPAIRINGEASY OFUSEHAPTICRESPONSEAUTOMATICAPPLAUNCHINGZEROCLICK
  4. 4. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCN Easy and magic device pairing  by proximity: Security embedded due to its short range. No discover requirements Quick and happtic response Easy of use: Automatic APP launcher. User notice by APP launching. Zero click usage. Get easy user information ( providing value to big data) Digital world content transfer: videos, images, sound,…NFC Key ValuesUSABILITY
  5. 5. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCN Smartphone become user credentials. Quick and easy way of use. Keep USER personal data:Society TrendsSMARTPHONESa WAY of LIFEAGENDA MAILINGSOCIALNETWORKPERSONALINFORMATIONUSERPREFERENCEWALLETPERSONALID
  6. 6. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCN Way of communication:NFC New World of APP’SDEVICE <> INFRAESTRUCTURE DEVICE <> IDEVICEDEVICE <> MACHINEBI-DIRECTIONALCOMMUNICATION
  7. 7. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCNExpand APP’s functionalitiesNFC SolutionsDiscover newopportunities to interactwith the audienceNFCACCESCONTROLSHAREUSERCONFIG.Next … …CONTENTSHARINGPAYMENTPERSONALIDADD new functionalitiesto existing APP’s
  8. 8. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCNNFC  allows advance sharing solutionsSucess HistoryEASY TO USESMARTPHONE KEYNFCKey technology for securecommunicationBOOK & USEAnywhere & Anytime
  9. 9. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCNSmartphone & APP  TELEMATIC CORE elementTHE SOLUTIONNFCCentral Core APPSecure ay to transferUNLOCKING KEYServer Application
  10. 10. Documentación Privada i Confidencial, queda prohibida la copia o distribución no autorizada de su contenido.Private and Confidential information unauthorized copying, distribution or use of its contents is not permitted.DIGITAL WEEK BCNTELEMATIC PLATFORM to enable quick and easy NFC implementation.CAPTURASCAPTURAS facilitate NFCimplementation in everyday user experience.SOLUTION
  11. 11. www.otcengineering.com @llolivet09 # DigitalWeekyour KEY TECHNOLOGICAL PARTNERFOR SUCCES

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