Between the need and the
realisation
8 deadly sins of mobile projects in museums
Zuzanna Stanska
zstanska@moiseum.com
www....
2010 Musei Capitolini NFC
2010 Musei Capitolini NFC
2011 Startups in Warsaw
2012
2012 My Warsaw - Warszawa jest moja
www.getdailyart.com
Lust
Gluttony
Greed
Sloth
Wrath
Envy
Pride
7 deadly sins
1. The basics.
Do you really need
an app?
What do you want
to achieve with it?
What do you want to give to the world?
Terracotta Warriors app, Asian Art Museum
2. The users.
Who will be using
the app?
Who is your
target group?
Guggenheim
app
3. The devices.
Why not to use
the devices
fully?
Chopin Museum
app
4. Smartphones and project managers
Do people work on project
owns smartphones/tablets?
Is the project manager
experienced...
5. Tests & Stats.
Did you test the app properly?
(systems/devices)
Does the app has stats?
Does anyone follows
them?
5. Tests & Stats.
Distimo
Flurry
Mixpanel
Crushanalytics
6. Sustaining the app life.
updates
news systems
new devices
7. Code control
Who owns the rights for
the code?
Who IN FACT owns the
code?
Who is the owner of the
account in Store?
Do you have a budget for
promotion?
How can anyone find out
about the app?
Is App Store Optimization
done?
8. Promotion.
Questions!
Thank you <3
Zuzanna Stanska
zstanska@moiseum.com
www.moiseum.com
"Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)
"Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)
"Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)
"Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)
"Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)
"Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)
"Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)
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"Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)

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The answer to the question how to do mobile in museums is pretty easy. But how to do mobile in museums in a best possible way? What to do before, during and after the development to avoid some common mistakes that makes the app not used by the users?

Published in: Mobile, Education, Technology
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  • Moiseum i inne rzeczy dookoła
    DWS, Technoatmuseo, Moiseum, DailyArt, HistoryDaily, Metamuzeum
  • "Between the need and the realisation" by Zuzanna Stanska from Moiseum (PL)

    1. 1. Between the need and the realisation 8 deadly sins of mobile projects in museums Zuzanna Stanska zstanska@moiseum.com www.moiseum.com @zstanska
    2. 2. 2010 Musei Capitolini NFC
    3. 3. 2010 Musei Capitolini NFC
    4. 4. 2011 Startups in Warsaw
    5. 5. 2012
    6. 6. 2012 My Warsaw - Warszawa jest moja
    7. 7. www.getdailyart.com
    8. 8. Lust Gluttony Greed Sloth Wrath Envy Pride 7 deadly sins
    9. 9. 1. The basics. Do you really need an app? What do you want to achieve with it? What do you want to give to the world?
    10. 10. Terracotta Warriors app, Asian Art Museum
    11. 11. 2. The users. Who will be using the app? Who is your target group?
    12. 12. Guggenheim app
    13. 13. 3. The devices. Why not to use the devices fully?
    14. 14. Chopin Museum app
    15. 15. 4. Smartphones and project managers Do people work on project owns smartphones/tablets? Is the project manager experienced in the field?
    16. 16. 5. Tests & Stats. Did you test the app properly? (systems/devices) Does the app has stats? Does anyone follows them?
    17. 17. 5. Tests & Stats. Distimo Flurry Mixpanel Crushanalytics
    18. 18. 6. Sustaining the app life. updates news systems new devices
    19. 19. 7. Code control Who owns the rights for the code? Who IN FACT owns the code? Who is the owner of the account in Store?
    20. 20. Do you have a budget for promotion? How can anyone find out about the app? Is App Store Optimization done? 8. Promotion.
    21. 21. Questions!
    22. 22. Thank you <3 Zuzanna Stanska zstanska@moiseum.com www.moiseum.com

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