Sharing Your Story
                       Via Photosharing
                           and Flickr
                         ...
flickr for non-profits: big picture
  get to know the community ecosystem
  share photos that tell a story connected to your...
flickr for non-profits: big picture
  get to know the community ecosystem
  share photos that tell a story connected to your...
Learn the Landscape




join on your own first
use the Explore tab and Flickr blog to learn more
search for groups and pool...
flickr for non-profits: big picture
  get to know the community ecosystem
  share photos that tell a story connected to your...
Which of your stories are best told in images?

Events            Outreach          Core Content
Advanced Tips for Telling Your Story Effectively

Make your photos easy to find
      Title photos
      Add tags
      Use...
flickr for non-profits: big picture
  get to know the community ecosystem
  share photos that tell a story connected to your...
Energizing Groups: Yours and Theirs

Yours                       Theirs
Advanced Tips for Working With Flickr Groups

Establish clear ground rules
       Accepted media types
       Safety level...
flickr for non-profits: big picture
  get to know the community ecosystem
  share photos that tell a story connected to your...
Connecting to Other Web Efforts
Advanced Tips for Connecting to Other Web Efforts


Respect user/contributors
      Make it clear where the content will b...
flickr for non-profits: big picture
  get to know the community ecosystem
  share photos that tell a story connected to your...
Non-profits Capitalizing on Viral Web Memes

          LOLSeals and LOLZoo
What Creative Meme Connects to Your Core Story?
more resources on this...
http://www.wearemedia.org/Tactical+Track+Module+3
projects referenced in these slides:
   http:/...
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Day 2 - Flickr and Photosharing

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How to use Flickr and photosharing more generally to tell your non-profit's story and energize your supporters to get involved. These slides accompany live internet demonstrations of do's and don't's of Flickr. Presentation by Nina Simon, Museum 2.0

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Day 2 - Flickr and Photosharing

  1. 1. Sharing Your Story Via Photosharing and Flickr Nina Simon Social Media and Nonprofits: Two-Day Intensive Workshop
  2. 2. flickr for non-profits: big picture get to know the community ecosystem share photos that tell a story connected to your core mission use groups to partner with and energize your users as photographers connect Flickr outreach to other Web locations consider alternative, creative, potentially viral ways to tell the story via images
  3. 3. flickr for non-profits: big picture get to know the community ecosystem share photos that tell a story connected to your core mission use groups to partner with and energize your users as photographers connect Flickr outreach to other Web locations consider alternative, creative, potentially viral ways to tell the story via images
  4. 4. Learn the Landscape join on your own first use the Explore tab and Flickr blog to learn more search for groups and pools related to your content try uploading, commenting, and joining groups
  5. 5. flickr for non-profits: big picture get to know the community ecosystem share photos that tell a story connected to your core mission use groups to partner with and energize your users as photographers connect Flickr outreach to other Web locations consider alternative, creative, potentially viral ways to tell the story via images
  6. 6. Which of your stories are best told in images? Events Outreach Core Content
  7. 7. Advanced Tips for Telling Your Story Effectively Make your photos easy to find Title photos Add tags Use sets Make your photos easy to share Use as open a license as makes you comfortable Make your story appealing to follow Develop a photo roll-out plan
  8. 8. flickr for non-profits: big picture get to know the community ecosystem share photos that tell a story connected to your core mission use groups to partner with and energize your users as photographers connect Flickr outreach to other Web locations consider alternative, creative, potentially viral ways to tell the story via images
  9. 9. Energizing Groups: Yours and Theirs Yours Theirs
  10. 10. Advanced Tips for Working With Flickr Groups Establish clear ground rules Accepted media types Safety level Preferred content How content might be used Learn more about outside groups before you partner Explore their personal Flickr feeds Create plan for ongoing energizing Contests, pools, promotions, time-based projects
  11. 11. flickr for non-profits: big picture get to know the community ecosystem share photos that tell a story connected to your core mission use groups to partner with and energize your users as photographers connect Flickr outreach to other Web locations consider alternative, creative, potentially viral ways to tell the story via images
  12. 12. Connecting to Other Web Efforts
  13. 13. Advanced Tips for Connecting to Other Web Efforts Respect user/contributors Make it clear where the content will be used Ask first Link back and credit Give people instructions on how to participate Don’t assume your users are Flickr-savvy
  14. 14. flickr for non-profits: big picture get to know the community ecosystem share photos that tell a story connected to your core mission use groups to partner with and energize your users as photographers connect Flickr outreach to other Web locations consider alternative, creative, potentially viral ways to tell the story via images
  15. 15. Non-profits Capitalizing on Viral Web Memes LOLSeals and LOLZoo
  16. 16. What Creative Meme Connects to Your Core Story?
  17. 17. more resources on this... http://www.wearemedia.org/Tactical+Track+Module+3 projects referenced in these slides: http://www.flickr.com/photos/homelessprenatal/ http://www.flickr.com/photos/learning_community/ http://www.flickr.com/groups/thewomensmuseum/ http://www.flickr.com/groups/wildlifewatch/ http://www.flickr.com/groups/ncmls/ http://www.brooklynmuseum.org/community/photos/ http://www.twitter.com/sfzoo http://www.hsus.org/marine_mammals/protect_seals/protect_seals_what_you_can_do/ lolseals.html http://flickr.com/groups/lolzoo/pool/ http://www.flickr.com/groups/four/, http://www.flickr.com/groups/365days/, http:// www.flickr.com/groups/100strangers/

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