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LUVDINING
FINE CUISINE & TUNES
LUVDINING
•   FINE CUISINE & TUNES
•   HIGH END CULINARY LIFESTYLE EVENT
•   FOR EXCLUSIVE & TRENDY TARGET GROUP
•   OPINI...
LUVDINING @ MACHINEGEBOUW, AMSTERDAM
BACKGROUND
• ARISEN FROM PARTY CONCEPT LUVDANCIN
• BRAND HAS VERY GOOD REPUTATION IN THE “SCENE”
• ORGANIZATION HAS STRONG...
BACKGROUND
• FROM 2002 TIL 2006 ACTIVE IN DIFFERENT A1 LOCATIONS
  SUCH AS HOTEL BLAKES (NOW DYLAN HOTEL), JIMMY WOO,
  PA...
LUVDINING 2009
• 4 WELL KNOWN GUEST CHEFS COMPOSE A 4 COURSE DINNER
   – PIERRE DA SILVA (L’ONDINE, CANNES)
   – LEONARDO ...
LUVDINING 2009
•   FINE CUISINE & TUNES!
•   CHEFS ARE HEADLINING ARTISTS
•   LOCATION ; HOTEL AMERICAIN
•   BEAUTIFUL “AR...
HOTEL AMERICAIN
TARGET GROUP
•   26-36
•   CELEBRITIES
•   ENTREPRENEURS
•   OPINION LEADERS FROM DIFFERENT SCENES
•   ABOVE AVERAGE CONSU...
VISITORS LUVDINING
PR CAMPAGNE
WEBSITE
• GENERAL EVENT INFO
   –   TIMETABLE
   –   MENU
   –   PRESALE
   –   LOCATION
• INTERVIEWS CHEFS / DEEJAYS KOKS...
PR FACTS
•   POSTMAILING
•   EMAILING (15.000 EMAIL ADRESSES)
•   COOPERATION WITH ONLINE MEDIA
•   PICTURE REPORT IN SEVE...
LUVDINING 2009
• APRIL 4
• JUNI 20 (OUTDOOR EDITION)
  LUVDINING BBQ (!)
• OKTOBER 17
• ALL @ HOTEL AMERICAIN
SPONSOR OPPORTUNITIES
•   CLAIM EVENT
•   VIP TREATMENTS
•   PRODUCT SAMPLING
•   GOODIE BAG
•   EVENT BRANDING
•   ONLINE...
CONTACT
INTERESTED?
PLEASE CONTACT

MIKE RICHTERS
FUSE MARKETING
T : 020-6228998
E : MIKE@FUSE-MARKETING.COM

OR

RITCHIE ...
THANK YOU
Luvdining "Fine Cuisine & Tunes"
Luvdining "Fine Cuisine & Tunes"
Luvdining "Fine Cuisine & Tunes"
Luvdining "Fine Cuisine & Tunes"
Luvdining "Fine Cuisine & Tunes"
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Luvdining "Fine Cuisine & Tunes"

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Luvdining "Fine Cuisine & Tunes"

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Luvdining "Fine Cuisine & Tunes"

  1. 1. LUVDINING FINE CUISINE & TUNES
  2. 2. LUVDINING • FINE CUISINE & TUNES • HIGH END CULINARY LIFESTYLE EVENT • FOR EXCLUSIVE & TRENDY TARGET GROUP • OPINION LEADERS & EARLY ADOPTERS • SPECIAL LOCATIONS
  3. 3. LUVDINING @ MACHINEGEBOUW, AMSTERDAM
  4. 4. BACKGROUND • ARISEN FROM PARTY CONCEPT LUVDANCIN • BRAND HAS VERY GOOD REPUTATION IN THE “SCENE” • ORGANIZATION HAS STRONG NETWORK OF FAMOUS DUTCH PEOPLE AND “INFLUENTIALS”
  5. 5. BACKGROUND • FROM 2002 TIL 2006 ACTIVE IN DIFFERENT A1 LOCATIONS SUCH AS HOTEL BLAKES (NOW DYLAN HOTEL), JIMMY WOO, PARADISO, PANAMA, OFFCORSO, MACHINEGEBOUW WESTERGASFABRIEK, VITALITY RESORT THE TIDES, BEACHCLUBS THE REPUBLIEK, BEACHCLUB TIJN AKERSLOOT AND ALOHA BEACH
  6. 6. LUVDINING 2009 • 4 WELL KNOWN GUEST CHEFS COMPOSE A 4 COURSE DINNER – PIERRE DA SILVA (L’ONDINE, CANNES) – LEONARDO PACENTI (TOSCANNINI, AMSTERDAM) – ONNO KOKMEIJER (CIEL BLUE, AMSTERDAM) – PETER DUDINK (CHEF KOK KAMPIOEN BELGIE 2008 / HOTEL AMERICAIN) • INVITE ONLY TO BUY • 175 COUVERTS • APRIL 4 2009
  7. 7. LUVDINING 2009 • FINE CUISINE & TUNES! • CHEFS ARE HEADLINING ARTISTS • LOCATION ; HOTEL AMERICAIN • BEAUTIFUL “ART NOUVEAU” BUILDING • LUVDINING AFTERPARTY IN BAR AMERICAIN WITH RISKSOUNDSYSTEM & DJ MANGA
  8. 8. HOTEL AMERICAIN
  9. 9. TARGET GROUP • 26-36 • CELEBRITIES • ENTREPRENEURS • OPINION LEADERS FROM DIFFERENT SCENES • ABOVE AVERAGE CONSUMPTION
  10. 10. VISITORS LUVDINING
  11. 11. PR CAMPAGNE
  12. 12. WEBSITE • GENERAL EVENT INFO – TIMETABLE – MENU – PRESALE – LOCATION • INTERVIEWS CHEFS / DEEJAYS KOKS • DJ SETS (LUVDANCIN PARTIES) • PICS
  13. 13. PR FACTS • POSTMAILING • EMAILING (15.000 EMAIL ADRESSES) • COOPERATION WITH ONLINE MEDIA • PICTURE REPORT IN SEVERAL MEDIA • LUVDINING AMBASSADORS GIVE SELECTIVE PERSONAL INVITATIONS AT RELEVANT EVENTS/RESTAURANTS
  14. 14. LUVDINING 2009 • APRIL 4 • JUNI 20 (OUTDOOR EDITION) LUVDINING BBQ (!) • OKTOBER 17 • ALL @ HOTEL AMERICAIN
  15. 15. SPONSOR OPPORTUNITIES • CLAIM EVENT • VIP TREATMENTS • PRODUCT SAMPLING • GOODIE BAG • EVENT BRANDING • ONLINE BANNERS / SKYSCRAPERS • NEWS LETTER • OWN IDEAS? WE LIKE TO HEAR THEM!
  16. 16. CONTACT INTERESTED? PLEASE CONTACT MIKE RICHTERS FUSE MARKETING T : 020-6228998 E : MIKE@FUSE-MARKETING.COM OR RITCHIE KREMER FUSE MARKETING T ; 020-6228998 E : RITCHIE@FUSE-MARKETING.COM
  17. 17. THANK YOU

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