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IVR Webinar: What is IVR and How To Use It Effectively

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"IVR" is mobile marketing speak for "voice messaging" or the "Press 1 to do this, press 2 to do this..." that we hear on customer service lines every day. Any marketer looking to develop a CRM strategy needs to be in the know, as IVR is a critical channel for customer and business focused enterprises. From the Getting It Right In Mobile series.

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IVR Webinar: What is IVR and How To Use It Effectively

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